I am Sven-Erik Knoff, a Head of Marketing and visual storyteller with over 20 years of experience leading, developing and delivering complex projects at the intersection of strategy, branding, film and photography. I work across the full value chain – from insight and concept to production, execution and international distribution – combining strategic clarity with hands-on creative leadership. I have extensive experience from both large organizations and founder-led environments, where I have built brands, led cross-disciplinary teams and delivered high-impact campaigns and content initiatives. My strength lies in translating complex ideas and technology-driven offerings into clear, compelling narratives with commercial relevance and strong visual identity. My core expertise includes strategic marketing and brand leadership for B2B and technology-oriented companies; holistic marketing and communication strategies; content strategy, film and photographic storytelling; and building international visibility across platforms and markets. I thrive in roles with clear ownership, high pace and ambitions for growth and scaling, supported by a solid digital toolkit and modern, collaborative ways of working.…

Sven-Erik Knoff

I am Sven-Erik Knoff, a Head of Marketing and visual storyteller with over 20 years of experience leading, developing and delivering complex projects at the intersection of strategy, branding, film and photography. I work across the full value chain – from insight and concept to production, execution and international distribution – combining strategic clarity with hands-on creative leadership. I have extensive experience from both large organizations and founder-led environments, where I have built brands, led cross-disciplinary teams and delivered high-impact campaigns and content initiatives. My strength lies in translating complex ideas and technology-driven offerings into clear, compelling narratives with commercial relevance and strong visual identity. My core expertise includes strategic marketing and brand leadership for B2B and technology-oriented companies; holistic marketing and communication strategies; content strategy, film and photographic storytelling; and building international visibility across platforms and markets. I thrive in roles with clear ownership, high pace and ambitions for growth and scaling, supported by a solid digital toolkit and modern, collaborative ways of working.…

Available to hire

I am Sven-Erik Knoff, a Head of Marketing and visual storyteller with over 20 years of experience leading, developing and delivering complex projects at the intersection of strategy, branding, film and photography. I work across the full value chain – from insight and concept to production, execution and international distribution – combining strategic clarity with hands-on creative leadership.

I have extensive experience from both large organizations and founder-led environments, where I have built brands, led cross-disciplinary teams and delivered high-impact campaigns and content initiatives. My strength lies in translating complex ideas and technology-driven offerings into clear, compelling narratives with commercial relevance and strong visual identity.

My core expertise includes strategic marketing and brand leadership for B2B and technology-oriented companies; holistic marketing and communication strategies; content strategy, film and photographic storytelling; and building international visibility across platforms and markets. I thrive in roles with clear ownership, high pace and ambitions for growth and scaling, supported by a solid digital toolkit and modern, collaborative ways of working.

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Language

Norwegian
Fluent
English
Fluent

Work Experience

Daglig leder / produsent / filmskaper at FotoKnoff AS
January 1, 2014 - Present
Established and leads own company with holistic responsibility for strategy, positioning, marketing and commercial development of film- and dissemination services for public and private organizations in Norway and internationally. Responsibilities include: brand and market strategy; development of communications and content strategies for demanding professional audiences; translating complex technical content into sales- and marketing-relevant messages; leading cross-disciplinary teams and collaboration with technical environments, developers and decision-makers; planning and executing international productions and campaigns; close interplay between marketing, content, distribution and commercial impact.
Prosjektleder at Visit Trondheim AS
January 1, 2012 - December 31, 2014
Responsible for strategic projects within market, dissemination and digital development in a complex stakeholder organization; contributed to development of common market direction and communications; worked closely with business, public actors and professional communities; experience with positioning, member communications and value creation through market initiatives.
Seniorrådgiver / regionsjef / kategorisjef at NHO Reiseliv / NHO Trøndelag
January 1, 2005 - December 31, 2011
Senior role with responsibility for business development, market initiatives and strategic mediation across organizations and industries; advised leadership and organizations on commercialization, visibility and marketing; developed meeting places, events and arenas as part of a holistic market- and positioning strategy; close collaboration with decision-makers in public and private sectors.
Forretningsutvikler at Wondercode AS / InCreo AS
January 1, 2011 - December 31, 2012
Worked on development and commercialization of digital solutions and CMS products; experience from technology-adjacent environments and product development; facilitated interaction between technology, user needs and market.
Key Account Manager at Ekjord AS
January 1, 2002 - December 31, 2005
Key account management role with responsibilities in a dynamic environment.
Lederroller innen hotell- og restaurantdrift
January 1, 1988 - December 31, 2002
Leadership roles within hotel and restaurant operations with international experience.

Education

Fagbrev kokk at Sogn vidaregående skole
January 11, 2030 - January 15, 2026
Fotografutdanning at Norsk Fotofagskole
January 11, 2030 - January 15, 2026
Ledelse – videreutdanning og kurs (Norsk Hotellhøgskole); SharePoint, Dynamics CRM og digital samhandling at Norsk Hotellhøgskole
January 11, 2030 - January 15, 2026

Qualifications

Droneoperatørsertifikat (RO2 / EASA Specific)
January 11, 2030 - January 15, 2026
Fagbrev kokk
January 11, 2030 - January 15, 2026
Fotografutdanning
January 11, 2030 - January 15, 2026
Droneoperatørsertifikat (RO2 / EASA Specific)
January 11, 2030 - January 15, 2026
Ledelse – videreutdanning (Norsk Hotellhøgskole); SharePoint, Dynamics CRM og digital samhandling
January 11, 2030 - January 15, 2026

Industry Experience

Media & Entertainment, Professional Services, Travel & Hospitality, Software & Internet, Government
    paper Portfolio 2026
    Portfolio 2026 is a strategic visual presentation showcasing my work as a photographer and filmmaker operating at the intersection of storytelling, brand communication, and high-end production. The portfolio highlights selected projects across corporate, industry, tourism, culture, and live events, with a strong emphasis on visual clarity, authenticity, and long-term value. It reflects a structured approach to content creation, where photography and film are developed as strategic assets rather than isolated deliverables. The work presented includes high-end photography, cinematography, drone production, and integrated visual systems designed for use across digital platforms, campaigns, and publications. Each project demonstrates an ability to operate in complex environments, deliver under demanding conditions, and maintain consistent quality across multiple formats and use cases. This presentation is intended for organizations, brands, and producers seeking reliable, high-level visual execution with a clear understanding of context, purpose, and audience.…