Available to hire
I thrive at the intersection of strategy, creativity, analytics, and AI.
Any skills can be learned, as long as we’re still on this Earth and have the willingness to do so :)
Experience Level
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Beginner
Beginner
Beginner
Language
English
Advanced
Indonesian
Fluent
Chinese
Beginner
Work Experience
Content Strategist & Producer at Accent AI
December 1, 2025 - PresentContent strategy and production for IELTS/TOEFL prep platform. Conducted audience segmentation and refined brand messaging for diverse IELTS learners. Developed multi-format content strategy (educational text posts, visuals, and short videos) to engage the language-test-prep community.
Business Development Intern at BeData Technology
December 1, 2025 - PresentLed prospect segmentation across Surabaya region and institutional targets. Built targeted outbound outreach strategies and implemented email marketing automation to improve engagement and pipeline flow.
Team Leader & Performance Marketer at Serenity Wedding Organizer
July 1, 2025 - August 1, 2025Led a team of 5 in developing a comprehensive marketing strategy, earning Top 3 project recognition. Conducted SWOT competitor analysis and identified market gaps to inform campaign optimization. Built end-to-end market research processes, created customer personas, and mapped customer journeys to improve campaign effectiveness.
Junior Accountant & Tax Associate at Mitra Jasa Sebaman Utama
October 1, 2022 - January 1, 2025Managed financial transactions, tax reporting, and accounting records with attention to detail and accuracy. Coordinated with multiple departments for smooth financial operations and compliance. Maintained comprehensive records and provided timely responses to internal and external queries.
Audit Associate at KPMG Indonesia
August 1, 2021 - April 1, 2022Executed audit procedures and financial analysis for pharmaceutical, automotive, and online/travel clients. Collaborated with senior team members and external partners to ensure project deliverables. Developed strong analytical and research skills through comprehensive financial reviews.
Brand & Social Media Strategist at Tenda Teduh Meranti
May 1, 2025 - PresentDeveloped brand identity and social media strategy to grow online presence. Created cohesive content plans and assets aligned with brand guidelines.
Education
Bachelor's Degree in Business Accounting at Universitas Tarumanagara
January 1, 2017 - January 1, 2021Qualifications
Full-Stack Digital Marketing Bootcamp (with Distinction)
January 11, 2030 - May 21, 2026Brand Management Mini Bootcamp (with Distinction)
January 11, 2030 - May 21, 2026Generative AI for Marketing Professionals Certificate
January 11, 2030 - May 21, 2026Brand Message Strategy
January 11, 2030 - May 21, 2026Brand Voice Mastery
January 11, 2030 - May 21, 2026Copywriting
January 11, 2030 - May 21, 2026Green Digital
January 11, 2030 - May 21, 2026Industry Experience
Professional Services, Education, Software & Internet, Agriculture & Mining, Healthcare
Experience Level
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Beginner
Beginner
Beginner
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