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Multimedia Designer and visual storyteller with a marketing background, experienced in creating purposeful visuals for campaigns, branding, and content. I’ve supported US and UK clients remotely and can adapt to different time zones to match team needs. I deliver clear, cohesive, brand-aligned design across digital and print—covering branding, digital campaigns, packaging, and a wide range of social and creative assets. I also incorporate AI-assisted workflows when appropriate to speed up iteration and strengthen visual direction.…Multimedia Designer and visual storyteller with a marketing background, experienced in creating purposeful visuals for campaigns, branding, and content. I’ve supported US and UK clients remotely and can adapt to different time zones to match team needs. I deliver clear, cohesive, brand-aligned design across digital and print—covering branding, digital campaigns, packaging, and a wide range of social and creative assets. I also incorporate AI-assisted workflows when appropriate to speed up iteration and strengthen visual direction.

Fritzie Ann Paual

Designer, Graphic Designer, Web Designer, +7

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Multimedia Designer and visual storyteller with a marketing background, experienced in creating purposeful visuals for campaigns, branding, and content. I’ve supported US and UK clients remotely and can adapt to different time zones to match team needs. I deliver clear, cohesive, brand-aligned design across digital and print—covering branding, digital campaigns, packaging, and a wide range of social and creative assets. I also incorporate AI-assisted workflows when appropriate to speed up iteration and strengthen visual direction.…Multimedia Designer and visual storyteller with a marketing background, experienced in creating purposeful visuals for campaigns, branding, and content. I’ve supported US and UK clients remotely and can adapt to different time zones to match team needs. I deliver clear, cohesive, brand-aligned design across digital and print—covering branding, digital campaigns, packaging, and a wide range of social and creative assets. I also incorporate AI-assisted workflows when appropriate to speed up iteration and strengthen visual direction.

Available to hire

Multimedia Designer and visual storyteller with a marketing background, experienced in creating purposeful visuals for campaigns, branding, and content. I’ve supported US and UK clients remotely and can adapt to different time zones to match team needs.

I deliver clear, cohesive, brand-aligned design across digital and print—covering branding, digital campaigns, packaging, and a wide range of social and creative assets. I also incorporate AI-assisted workflows when appropriate to speed up iteration and strengthen visual direction.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Marketing Head at TXANTON OLIVE OIL & WINES INC.

June 1, 2018 - February 29, 2020

Support marketing strategy implementation including planning advertising/promotional campaigns across social and print. Create marketing collateral graphics, handle website content and visuals, and prepare publication content for marketing materials distribution. Conduct market research (trends, competitors, demographics) and provide insights for upcoming projects and overall strategy. Collaborate on budgets and monitor expenses, identifying areas to improve products, sales tactics, marketing strategy, and promotions.

Marketing Head at Txanton Olive Oil & Wines Inc. Co

June 1, 2018 - February 1, 2020

Contributed to marketing strategy; organized and attended events to raise brand awareness; planned advertising and promotional campaigns across social, print, and other media; created graphics for marketing collaterals; managed website content and graphics; prepared content for marketing materials and oversaw distribution; conducted market research to identify opportunities; collaborated with managers to prepare budgets and monitor expenses; analyzed market trends and demographics to inform strategies.

Marketing Executive at Bayview Technologies Inc.

July 1, 2016 - October 31, 2017

Plan and deliver CRM strategies to retain customers, increase brand loyalty, and expand the brand. Define CRM structure and architecture, segment customer databases for targeted activities, and collaborate with departments to ensure CRM effectiveness across functions. Conduct customer journey mapping to maximize opportunities. Support online marketing initiatives by generating creative ideas, overseeing production and execution, reporting results, monitoring competitor activity, and proposing improvements to marketing strategies and offerings.

Corporate Marketing Assistant at Delivery21 Inc. (Subsidiary of Zomato)

June 1, 2015 - April 30, 2016

Compile and distribute financial/statistical information (budget spreadsheets) and generate reports for social, search, and display. Assist with digital marketing and media channels, creating content for social and website channels. Support online and traditional marketing to promote clients, brief and update stakeholders, create business presentations and proposals via PowerPoint, provide basic design support, assist with invoicing and workflow tracking, and create marketing copy/content.

Multimedia Artist (Freelance)

June 1, 2015 - Present

Create and design print and digital materials and manage multiple projects to meet quality and schedule requirements. Establish creative direction and support brand guidelines. Perform image retouching and manipulation, and design assets across print/digital (web pages, brochures, logos, signage, books, magazine covers, ads, and annual reports). Work across different media and software tools, producing both hand and technology-assisted outputs.

Multimedia Artist (Freelance) at Self-Employed

June 1, 2015 - Present

Created and designed materials for print and digital collateral; established creative direction and brand guidelines; prioritized and managed multiple projects within design specifications and budget restrictions; performed image retouching and manipulation; designed web pages, brochures, logos, signs, books, magazine covers, annual reports, advertisements, and other communication materials; produced materials by hand or using computer software.

Multimedia Artist (Freelance) at Freelance

June 1, 2015 - Present

Create and design materials for print and digital collateral; establish creative direction and brand guidelines; prioritize and manage multiple projects within design specifications and budget restrictions; perform retouching and manipulation of images; design web pages, brochures, logos, signs, books, magazine covers, annual reports, advertisements, and other communication materials; work with a range of media using graphic design software; create materials by hand or by using technology.

Multimedia Artist at Freelance

June 1, 2015 - Present

Independent freelance multimedia designer creating print and digital collateral; establishes brand guidelines and creative direction; manages multiple projects within design specifications and budget; performs image retouching and manipulation; designs web pages, brochures, logos, signs, books, magazine covers, annual reports, and other marketing materials; delivers high-quality work on schedule.

Key Accounts Staff at Firefly Electric & Lighting Corp

February 1, 2014 - February 28, 2015

Reconcile stock balances of key accounts stores with system/account book figures. Allocate resources using business trends and sales forecasting. Coordinate deliveries and warehouse/inventory matters with relevant teams, prepare inventory-related reports, and file inventory documents.

Management Trainee at Payless Shoesource Philippines (Footwear Specialty Retailers Inc.)

May 1, 2013 - December 31, 2013

Reconcile stock balances of key accounts stores with system/account book figures. Support resource allocation through business trends and sales forecasting. Coordinate deliveries and inventory matters with warehouse and sales teams, prepare inventory taking reports, and file inventory documents.