Ruth Fungai Mushaninga

Content Manager at Zim Worx

Created, curated and managed content for publishing for USA dental companies. Stayed up to date with industry trends and emerging platforms; monitored content engagement and generated creative ideas to boost brand visibility. Scheduled content for publishing on social media using HubSpot, Slack, Monday.com, Trello and Google Workspace. Assisted in brand portfolios, organized press tours and press releases, and managed brand assets across the organization. Served as project manager for brand projects and promotional efforts; analyzed media coverage and PR results. Developed social media strategies and content ideas across platforms (Instagram, Facebook, Twitter, etc.); analyzed metrics to optimize performance. Wrote blog and website copy; researched mobile app features and presented them for internal development. Collaborated with other departments to align strategies with client goals; stayed current on industry trends and emerging platforms.