I’m Georgia Debney, a full-stack digital marketer and content producer based in Manchester, focused on creating high-performing content and turning it into measurable growth. I specialise in content marketing (video, photography, copy, and graphics) alongside SEO, social media, email automation, and website design to help brands organically build consistent audiences and increase revenue. I’ve spent years running my own digital marketing business, building an e-commerce store, and coordinating production with subcontractors - alongside roles where I managed content pipelines, trained teams on engagement best practices, and supported live virtual events with real-time technical troubleshooting. I’m comfortable bridging creative and technical work, using analytics and structured process to deliver results while keeping production smooth and client-friendly.

Georgia Debney

I’m Georgia Debney, a full-stack digital marketer and content producer based in Manchester, focused on creating high-performing content and turning it into measurable growth. I specialise in content marketing (video, photography, copy, and graphics) alongside SEO, social media, email automation, and website design to help brands organically build consistent audiences and increase revenue. I’ve spent years running my own digital marketing business, building an e-commerce store, and coordinating production with subcontractors - alongside roles where I managed content pipelines, trained teams on engagement best practices, and supported live virtual events with real-time technical troubleshooting. I’m comfortable bridging creative and technical work, using analytics and structured process to deliver results while keeping production smooth and client-friendly.

Available to hire

I’m Georgia Debney, a full-stack digital marketer and content producer based in Manchester, focused on creating high-performing content and turning it into measurable growth. I specialise in content marketing (video, photography, copy, and graphics) alongside SEO, social media, email automation, and website design to help brands organically build consistent audiences and increase revenue.

I’ve spent years running my own digital marketing business, building an e-commerce store, and coordinating production with subcontractors - alongside roles where I managed content pipelines, trained teams on engagement best practices, and supported live virtual events with real-time technical troubleshooting. I’m comfortable bridging creative and technical work, using analytics and structured process to deliver results while keeping production smooth and client-friendly.

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Work Experience

Content Management Systems Administrator at University of Salford | Kidney Information Network
July 31, 2025 - August 25, 2025
Developed content marketing strategy to manage content flow across digital channels for healthcare network. Trained internal teams and volunteers on community engagement with a focus on Meta platforms. Optimised and repurposed content from contributors for search, social media, email, and print materials. Coordinated website functionality projects remotely with development teams. Achieved doubling of search traffic within 3 months.
Content Management Systems Administrator (Digital Content / Community Engagement) at University of Salford | Kidney Information Network
February 1, 2025 - September 1, 2025
Develop content marketing strategy to control the flow of content into and out of a website via multiple digital channels, and produce supporting documentation. Train internal team members and volunteers on community engagement best practices for sensitive/regulated subject matter, with Meta-focused work supported by secondary platforms. Optimise, repurpose, and publish audience/clinician contributions across search, social, email, and print; creating video/image/written assets as required. Coordinate website functionality projects with a development team using a WordPress Elementor theme and improve content distribution; doubled search traffic within three months.
E-commerce Specialist at ASC Cartons
May 31, 2024 - August 25, 2025
Led strategic marketing initiatives across digital channels including website, SEO, PPC, email marketing, and social media for remote e-commerce business. Increased web traffic by 33% in first year and doubled within 16 months. Improved revenue generation via organic search by 92% through technical SEO. Acted as liaison between business leaders and web developers during major site update projects. Created and managed video/photo content to boost marketing and UX/UI.
Video Specialist (Virtual Events & Live Support) at OpenExchange
April 1, 2024 - Present
Facilitate online events including corporate meetings, video conferences, and seminars via Zoom. Troubleshoot audio/visual issues before and during real-time events, moderate Q&A sessions, narrate/announce livestream content, and conduct virtual attendee security checks.
Video Specialist at OpenExchange
April 1, 2024 - Present
Facilitated corporate online events including meetings, seminars, and video conferences via Zoom. Troubleshot audio/visual technical issues live, moderated Q&A sessions, narrated livestream events, and managed virtual attendee security.
E-commerce Specialist / Strategic Marketing Lead at ASC Cartons
January 1, 2023 - May 1, 2024
Establish and execute marketing best practices across website, SEO, PPC/SEM, email marketing, and social media as a remote strategic lead. Increased web traffic by 33% in year one and doubled it by the 16th month, and drove a 92% increase in organic search revenue using first-click attribution, largely via technical SEO improvements such as sitemaps and URL structure. Build client personas, define brand guidelines, and set content pillars through market research. Act as a liaison between business leaders and external web developers during a major BigCommerce website update, and serve as a primary content creator producing video/photos for marketing and product data while also supporting written and graphic content; review external submissions and provide briefs.
Marketing Manager at Rock Over Climbing
June 30, 2022 - August 25, 2025
Sole marketing employee managing website transition to Wordpress CMS with third-party developer. Applied data-driven approaches producing marketing content based on analytics insight. Managed social media scheduling and campaigns across Instagram, Facebook, Twitter, and TikTok. Increased revenue via growth hacking strategies combining product marketing and community engagement.
Content Creator and Digital Marketer at Lancashire Outdoor Activities Initiative | The Anderton Centre
November 30, 2021 - August 25, 2025
Created content in challenging environments while respecting vulnerable individuals. Managed social media presence across multiple platforms including Facebook, YouTube, Twitter, Instagram, TikTok, and LinkedIn. Maintained Wordpress and subcontractor-hosted microsite content with focus on blogs and service pages. Developed digital marketing strategies emphasizing content marketing and on-page SEO, resulting in dramatically increased engagement and up to 10x more sales seasonally.
Digital Marketing & Content Creator (Community & Website Support) at Lancashire Outdoor Activities Initiative | The Anderton Centre
May 1, 2021 - November 1, 2021
Created and managed content in challenging environments while avoiding exposure of vulnerable individuals. Managed social media across multiple platforms, including scheduling both permanent and temporary posts, running competitions, and tracking analytics for Facebook, YouTube, Twitter/X, Instagram, TikTok, and LinkedIn. Maintained a WordPress website and subcontractor-hosted microsite, primarily focused on blog posts plus updates to service pages and reporting analytic data. Developed digital marketing strategy with a content marketing focus using social and on-page SEO, improving engagement and converting between 2–10x as many sales across peak/off-peak seasons.
Full Stack Digital Marketer (Content Marketing Specialism) at Dib Dab Digital
May 1, 2017 - Present
Create client-ready content (video, photography, copy, and graphics) aligned to briefs, and guide production processes end-to-end. Deliver digital marketing support including consultation, education, and full management/implementation across social media marketing, on-page/off-page/technical SEO, website design support, email automation, content and product marketing, community engagement, and growth initiatives. Maintain a self-built e-commerce store selling physical and digital products, plus packaged online services with defined deliverables. Source and manage self-employed subcontractors, negotiate contracts, and explain IP/copyright considerations. Manage invoicing/bookkeeping systems.
Full Stack Digital Marketer at Dib Dab Digital
May 1, 2017 - Present
Self-employed digital marketer offering content creation including video, photography, copy and graphics tailored to client briefs. Providing consultation and full management of digital marketing campaigns including SEO, website design, email automation and community engagement. Developing and selling e-commerce products and managing sub-contractors. Also responsible for sales contract negotiations, bookkeeping and invoicing.

Education

Level 3 BTEC Extended Diploma Creative Media Production at The Manchester College
January 11, 2030 - August 25, 2025
GCSEs at Rivington and Blackrod High School
January 11, 2030 - August 25, 2025
Level 3 BTEC Extended Diploma (Creative Media Production) at The Manchester College
January 11, 2030 - August 30, 2026
GCSEs and FCSE at Rivington and Blackrod High School
January 11, 2030 - August 30, 2026

Qualifications

2nd Dan Black Belt - GBTF
January 11, 2030 - August 25, 2025
Provisional Driving Licence
January 11, 2030 - August 25, 2025
Enhanced DBS
January 11, 2030 - August 25, 2025
Level 2 NVQ Croupier
January 11, 2030 - August 25, 2025
Emergency First Aid at Work - NWL Chamber of Commerce
January 11, 2030 - August 25, 2025
Sales Essentials - NWL Chamber of Commerce
January 11, 2030 - August 25, 2025
Social Media: Creating Great Content - NWL Chamber of Commerce
January 11, 2030 - August 25, 2025
BCM FUNdamentals of Climbing
January 11, 2030 - August 25, 2025
Emergency First Aid at Work
January 11, 2030 - August 30, 2026
Enhanced DBS
January 11, 2030 - August 30, 2026
Level 2 NVQ Croupier
January 11, 2030 - August 30, 2026
Sales Essentials
January 11, 2030 - August 30, 2026
Social Media: Creating Great Content
January 11, 2030 - August 30, 2026

Industry Experience

Media & Entertainment, Healthcare, Retail, Education, Software & Internet, Non-Profit Organization