I am a Digital Content and WordPress Specialist with more than 10 years of experience in IT infrastructure and over 4 years managing corporate digital presence. I specialise in WordPress publishing, social media strategy, content planning, on-page SEO and performance-driven advertising campaigns. I enjoy combining creative content, design and data to improve engagement, reach and user experience. Through structured workflows and targeted optimisation, I have helped increase digital interactions, course enquiries and content visibility while maintaining reliable technical operations.…

Giuseppe Campaniello

I am a Digital Content and WordPress Specialist with more than 10 years of experience in IT infrastructure and over 4 years managing corporate digital presence. I specialise in WordPress publishing, social media strategy, content planning, on-page SEO and performance-driven advertising campaigns. I enjoy combining creative content, design and data to improve engagement, reach and user experience. Through structured workflows and targeted optimisation, I have helped increase digital interactions, course enquiries and content visibility while maintaining reliable technical operations.…

Available to hire

I am a Digital Content and WordPress Specialist with more than 10 years of experience in IT infrastructure and over 4 years managing corporate digital presence. I specialise in WordPress publishing, social media strategy, content planning, on-page SEO and performance-driven advertising campaigns.

I enjoy combining creative content, design and data to improve engagement, reach and user experience. Through structured workflows and targeted optimisation, I have helped increase digital interactions, course enquiries and content visibility while maintaining reliable technical operations.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

Italian
Fluent
English
Advanced

Work Experience

Freelance Digital Media Consultant at TCTC Malta
January 1, 2025 - Present
Continued collaboration with TCTC Malta, delivering digital media consulting and performance optimisation. Generated 2.5 million views across digital channels in 2025, increased content interaction by 107.8% year over year to 3.8K engagements, and boosted course enquiries by 40% through targeted advertising optimisation. Improved campaign performance through structured advertising calendar implementation and enhanced content reach through data-driven posting strategies.
Freelance Social Media & Graphic Design Coordinator at Freelance
January 1, 2025 - Present
Managing social content and visuals for clients, updating WordPress sites, and producing video content for YouTube and other platforms, with a focus on visual consistency and brand alignment across channels.
Digital Media Specialist at TCTC Malta
December 1, 2024 - September 24, 2025
Creating social media content and Facebook Ads, designing visuals (posts, posters, flyers), updating websites via WordPress, and supporting clients in improving their digital presence using tools like Photoshop, Illustrator and Canva. Tools: Photoshop, Illustrator, Indesign, Canva, Da Vinci Resolve, Filmora, Meta Suite, WordPress, Visual Studio Code.
IT Technician at TCTC Malta
December 1, 2024 - September 24, 2025
Managed and updated the company’s digital channels, especially Facebook and Instagram. Designed marketing visuals, banners, and ads using Photoshop and Illustrator. Ensured brand consistency across all platforms and implemented editorial schedules. Assisted with basic SEO content adjustments and content formatting. Collaborated with management to improve UX and customer engagement.
Digital Media Specialist (Employee) at TCTC Malta
January 1, 2021 - January 1, 2024
Managed the company’s corporate digital presence across Facebook and Instagram. Designed and implemented the organisation’s first editorial calendar to improve planning efficiency and brand consistency, introduced coordinated visual templates, and managed Facebook advertising campaigns with monthly budgets of €100–€200. Supported multiple courses reaching fully booked status, including ICDL, Summer Club and Private Guard. Optimised WordPress content formatting and structure to improve clarity and user experience.
IT Technician (Employee) at TCTC Malta
January 1, 2019 - January 1, 2024
Supported hardware and software operational continuity across departments and reduced technical intervention time through improved troubleshooting workflows. Designed and configured a new LAN network for a new office location, implemented full-building Wi-Fi coverage and supported CCTV system installation. Created and deployed a structured digital inventory management system using Google Sheets.

Education

High School Diploma at ITCG Carlo Andreozzi
September 1, 1997 - July 1, 2002
Web Design Certificate at ILAS Napoli
November 1, 2010 - October 1, 2011
PHP Developer at ILAS Napoli
December 1, 2011 - July 1, 2012
Next Level WP PRO at Marchetti Design
September 1, 2024 - November 30, 2024
PHP Developer at ILAS, Naples
January 11, 2030 - November 1, 2012
Web Design at ILAS, Naples
January 11, 2030 - December 1, 2011
Next Level WP PRO at Marchetti Design
January 11, 2030 - August 26, 2026
PHP Developer at ILAS, Naples
November 1, 2012 - November 1, 2012
Web Design at ILAS, Naples
December 1, 2011 - December 1, 2011

Qualifications

PHP Developer - Next Level WP PRO
December 1, 2011 - July 1, 2012
PHP Developer - Next Level WP PRO
September 1, 2024 - November 1, 2024
Facebook, Instagram, and Snapchat Marketing
March 1, 2026 - August 26, 2026
Google AI
March 1, 2026 - August 26, 2026
Social Media and Social Content Strategy
February 1, 2026 - August 26, 2026
Social Media and Digital Marketing Fundamentals
December 1, 2025 - August 26, 2026
Google SEO Fundamentals
December 1, 2025 - August 26, 2026
Next Level WP PRO
January 11, 2030 - August 26, 2026
PHP Developer
January 11, 2030 - August 26, 2026
Web Design
January 11, 2030 - August 26, 2026
Facebook, Instagram, and Snapchat Marketing
March 1, 2026 - August 26, 2026
Google AI
March 1, 2026 - August 26, 2026
Social Media and Social Content Strategy
February 1, 2026 - August 26, 2026
Social Media and Digital Marketing Fundamentals
December 1, 2025 - August 26, 2026
Google SEO Fundamentals
December 1, 2025 - August 26, 2026

Industry Experience

Media & Entertainment, Software & Internet, Education, Professional Services, Telecommunications, Computers & Electronics