Available to hire
I am a Digital Content and WordPress Specialist with more than 10 years of experience in IT infrastructure and over 4 years managing corporate digital presence. I specialise in WordPress publishing, social media strategy, content planning, on-page SEO and performance-driven advertising campaigns.
I enjoy combining creative content, design and data to improve engagement, reach and user experience. Through structured workflows and targeted optimisation, I have helped increase digital interactions, course enquiries and content visibility while maintaining reliable technical operations.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
Italian
Fluent
English
Advanced
Work Experience
Freelance Digital Media Consultant at TCTC Malta
January 1, 2025 - PresentContinued collaboration with TCTC Malta, delivering digital media consulting and performance optimisation. Generated 2.5 million views across digital channels in 2025, increased content interaction by 107.8% year over year to 3.8K engagements, and boosted course enquiries by 40% through targeted advertising optimisation. Improved campaign performance through structured advertising calendar implementation and enhanced content reach through data-driven posting strategies.
Freelance Social Media & Graphic Design Coordinator at Freelance
January 1, 2025 - PresentManaging social content and visuals for clients, updating WordPress sites, and producing video content for YouTube and other platforms, with a focus on visual consistency and brand alignment across channels.
Digital Media Specialist at TCTC Malta
December 1, 2024 - September 24, 2025Creating social media content and Facebook Ads, designing visuals (posts, posters, flyers), updating websites via WordPress, and supporting clients in improving their digital presence using tools like Photoshop, Illustrator and Canva. Tools: Photoshop, Illustrator, Indesign, Canva, Da Vinci Resolve, Filmora, Meta Suite, WordPress, Visual Studio Code.
IT Technician at TCTC Malta
December 1, 2024 - September 24, 2025Managed and updated the company’s digital channels, especially Facebook and Instagram. Designed marketing visuals, banners, and ads using Photoshop and Illustrator. Ensured brand consistency across all platforms and implemented editorial schedules. Assisted with basic SEO content adjustments and content formatting. Collaborated with management to improve UX and customer engagement.
Digital Media Specialist (Employee) at TCTC Malta
January 1, 2021 - January 1, 2024Managed the company’s corporate digital presence across Facebook and Instagram. Designed and implemented the organisation’s first editorial calendar to improve planning efficiency and brand consistency, introduced coordinated visual templates, and managed Facebook advertising campaigns with monthly budgets of €100–€200. Supported multiple courses reaching fully booked status, including ICDL, Summer Club and Private Guard. Optimised WordPress content formatting and structure to improve clarity and user experience.
IT Technician (Employee) at TCTC Malta
January 1, 2019 - January 1, 2024Supported hardware and software operational continuity across departments and reduced technical intervention time through improved troubleshooting workflows. Designed and configured a new LAN network for a new office location, implemented full-building Wi-Fi coverage and supported CCTV system installation. Created and deployed a structured digital inventory management system using Google Sheets.
Education
High School Diploma at ITCG Carlo Andreozzi
September 1, 1997 - July 1, 2002Web Design Certificate at ILAS Napoli
November 1, 2010 - October 1, 2011PHP Developer at ILAS Napoli
December 1, 2011 - July 1, 2012Next Level WP PRO at Marchetti Design
September 1, 2024 - November 30, 2024PHP Developer at ILAS, Naples
January 11, 2030 - November 1, 2012Web Design at ILAS, Naples
January 11, 2030 - December 1, 2011Next Level WP PRO at Marchetti Design
January 11, 2030 - August 26, 2026PHP Developer at ILAS, Naples
November 1, 2012 - November 1, 2012Web Design at ILAS, Naples
December 1, 2011 - December 1, 2011Qualifications
PHP Developer - Next Level WP PRO
December 1, 2011 - July 1, 2012PHP Developer - Next Level WP PRO
September 1, 2024 - November 1, 2024Facebook, Instagram, and Snapchat Marketing
March 1, 2026 - August 26, 2026Google AI
March 1, 2026 - August 26, 2026Social Media and Social Content Strategy
February 1, 2026 - August 26, 2026Social Media and Digital Marketing Fundamentals
December 1, 2025 - August 26, 2026Google SEO Fundamentals
December 1, 2025 - August 26, 2026Next Level WP PRO
January 11, 2030 - August 26, 2026PHP Developer
January 11, 2030 - August 26, 2026Web Design
January 11, 2030 - August 26, 2026Facebook, Instagram, and Snapchat Marketing
March 1, 2026 - August 26, 2026Google AI
March 1, 2026 - August 26, 2026Social Media and Social Content Strategy
February 1, 2026 - August 26, 2026Social Media and Digital Marketing Fundamentals
December 1, 2025 - August 26, 2026Google SEO Fundamentals
December 1, 2025 - August 26, 2026Industry Experience
Media & Entertainment, Software & Internet, Education, Professional Services, Telecommunications, Computers & Electronics
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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