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Social Media Manager | Web3 & Crypto Specialist | Content Strategist 🚀 Hi, I'm Gabriela! A Social Media Manager with deep experience in Web3, crypto, and tech. I help brands build trust, grow engaged communities, and turn complex ideas into content people actually care about. What I do: 📱 Social Media Strategy & Management (Instagram, TikTok, X/Twitter, LinkedIn, Telegram, Discord) ✍️ Content Creation & Copywriting (captions, scripts, short-form video, educational content) 📊 Analytics & Performance Optimization (tracking what works, iterating fast) 🎥 Video Editing & Visual Content (Reels, TikToks, carousels, brand assets) 🌐 Web3/Crypto Marketing (DeFi, NFTs, blockchain projects, trading platforms) 🤝 Community Management & Engagement (building connections) Why work with me? I build strategies that align with your goals. Whether you're launching a new project, growing a brand, or educating your audience, I know how to create content that resonates and drives results. I've worked with Web3 startups, crypto platforms, and tech companies, managing everything from editorial calendars to influencer collaborations. I understand the culture, the language, and what makes people engage in fast-moving industries like crypto. My approach: ✅ Human, authentic communication (no corporate jargon) ✅ Data-driven decisions (I track metrics and optimize constantly) ✅ Fast execution (I know how to move quickly without sacrificing quality) ✅ Strategic thinking (every post has a purpose) Industries I work with: 🔹 Web3 & Blockchain 🔹 Tech Startups 🔹 Health & Wellness 🔹 Beauty Let's work together to build a social presence that drives real impact. Whether you need someone to own your channels end-to-end or support a specific campaign, I'm here to help. 📩 Let's chat about your project!…Social Media Manager | Web3 & Crypto Specialist | Content Strategist 🚀 Hi, I'm Gabriela! A Social Media Manager with deep experience in Web3, crypto, and tech. I help brands build trust, grow engaged communities, and turn complex ideas into content people actually care about. What I do: 📱 Social Media Strategy & Management (Instagram, TikTok, X/Twitter, LinkedIn, Telegram, Discord) ✍️ Content Creation & Copywriting (captions, scripts, short-form video, educational content) 📊 Analytics & Performance Optimization (tracking what works, iterating fast) 🎥 Video Editing & Visual Content (Reels, TikToks, carousels, brand assets) 🌐 Web3/Crypto Marketing (DeFi, NFTs, blockchain projects, trading platforms) 🤝 Community Management & Engagement (building connections) Why work with me? I build strategies that align with your goals. Whether you're launching a new project, growing a brand, or educating your audience, I know how to create content that resonates and drives results. I've worked with Web3 startups, crypto platforms, and tech companies, managing everything from editorial calendars to influencer collaborations. I understand the culture, the language, and what makes people engage in fast-moving industries like crypto. My approach: ✅ Human, authentic communication (no corporate jargon) ✅ Data-driven decisions (I track metrics and optimize constantly) ✅ Fast execution (I know how to move quickly without sacrificing quality) ✅ Strategic thinking (every post has a purpose) Industries I work with: 🔹 Web3 & Blockchain 🔹 Tech Startups 🔹 Health & Wellness 🔹 Beauty Let's work together to build a social presence that drives real impact. Whether you need someone to own your channels end-to-end or support a specific campaign, I'm here to help. 📩 Let's chat about your project!

Gabriela Fernández

Social Media Manager, Community Manager, Content Creator, +2

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Social Media Manager | Web3 & Crypto Specialist | Content Strategist 🚀 Hi, I'm Gabriela! A Social Media Manager with deep experience in Web3, crypto, and tech. I help brands build trust, grow engaged communities, and turn complex ideas into content people actually care about. What I do: 📱 Social Media Strategy & Management (Instagram, TikTok, X/Twitter, LinkedIn, Telegram, Discord) ✍️ Content Creation & Copywriting (captions, scripts, short-form video, educational content) 📊 Analytics & Performance Optimization (tracking what works, iterating fast) 🎥 Video Editing & Visual Content (Reels, TikToks, carousels, brand assets) 🌐 Web3/Crypto Marketing (DeFi, NFTs, blockchain projects, trading platforms) 🤝 Community Management & Engagement (building connections) Why work with me? I build strategies that align with your goals. Whether you're launching a new project, growing a brand, or educating your audience, I know how to create content that resonates and drives results. I've worked with Web3 startups, crypto platforms, and tech companies, managing everything from editorial calendars to influencer collaborations. I understand the culture, the language, and what makes people engage in fast-moving industries like crypto. My approach: ✅ Human, authentic communication (no corporate jargon) ✅ Data-driven decisions (I track metrics and optimize constantly) ✅ Fast execution (I know how to move quickly without sacrificing quality) ✅ Strategic thinking (every post has a purpose) Industries I work with: 🔹 Web3 & Blockchain 🔹 Tech Startups 🔹 Health & Wellness 🔹 Beauty Let's work together to build a social presence that drives real impact. Whether you need someone to own your channels end-to-end or support a specific campaign, I'm here to help. 📩 Let's chat about your project!…Social Media Manager | Web3 & Crypto Specialist | Content Strategist 🚀 Hi, I'm Gabriela! A Social Media Manager with deep experience in Web3, crypto, and tech. I help brands build trust, grow engaged communities, and turn complex ideas into content people actually care about. What I do: 📱 Social Media Strategy & Management (Instagram, TikTok, X/Twitter, LinkedIn, Telegram, Discord) ✍️ Content Creation & Copywriting (captions, scripts, short-form video, educational content) 📊 Analytics & Performance Optimization (tracking what works, iterating fast) 🎥 Video Editing & Visual Content (Reels, TikToks, carousels, brand assets) 🌐 Web3/Crypto Marketing (DeFi, NFTs, blockchain projects, trading platforms) 🤝 Community Management & Engagement (building connections) Why work with me? I build strategies that align with your goals. Whether you're launching a new project, growing a brand, or educating your audience, I know how to create content that resonates and drives results. I've worked with Web3 startups, crypto platforms, and tech companies, managing everything from editorial calendars to influencer collaborations. I understand the culture, the language, and what makes people engage in fast-moving industries like crypto. My approach: ✅ Human, authentic communication (no corporate jargon) ✅ Data-driven decisions (I track metrics and optimize constantly) ✅ Fast execution (I know how to move quickly without sacrificing quality) ✅ Strategic thinking (every post has a purpose) Industries I work with: 🔹 Web3 & Blockchain 🔹 Tech Startups 🔹 Health & Wellness 🔹 Beauty Let's work together to build a social presence that drives real impact. Whether you need someone to own your channels end-to-end or support a specific campaign, I'm here to help. 📩 Let's chat about your project!

Available to hire

Rome, Italy

Social Media Manager | Web3 & Crypto Specialist | Content Strategist 🚀

Hi, I’m Gabriela! A Social Media Manager with deep experience in Web3, crypto, and tech. I help brands build trust, grow engaged communities, and turn complex ideas into content people actually care about.

What I do:
📱 Social Media Strategy & Management (Instagram, TikTok, X/Twitter, LinkedIn, Telegram, Discord)
✍️ Content Creation & Copywriting (captions, scripts, short-form video, educational content)
📊 Analytics & Performance Optimization (tracking what works, iterating fast)
🎥 Video Editing & Visual Content (Reels, TikToks, carousels, brand assets)
🌐 Web3/Crypto Marketing (DeFi, NFTs, blockchain projects, trading platforms)
🤝 Community Management & Engagement (building connections)

Why work with me?
I build strategies that align with your goals. Whether you’re launching a new project, growing a brand, or educating your audience, I know how to create content that resonates and drives results.
I’ve worked with Web3 startups, crypto platforms, and tech companies, managing everything from editorial calendars to influencer collaborations. I understand the culture, the language, and what makes people engage in fast-moving industries like crypto.

My approach:
✅ Human, authentic communication (no corporate jargon)
✅ Data-driven decisions (I track metrics and optimize constantly)
✅ Fast execution (I know how to move quickly without sacrificing quality)
✅ Strategic thinking (every post has a purpose)

Industries I work with:
🔹 Web3 & Blockchain
🔹 Tech Startups
🔹 Health & Wellness
🔹 Beauty

Let’s work together to build a social presence that drives real impact. Whether you need someone to own your channels end-to-end or support a specific campaign, I’m here to help.

📩 Let’s chat about your project!

Skills

Copywriting

Branding

Experience Level

Copywriting

Expert

Branding

Expert

Language

Spanish; Castilian

Fluent

Italian

Fluent

English

Advanced

French

Beginner

Work Experience

Social Media Manager at Freename

October 1, 2024 - December 1, 2025

Led strategy for 10+ social media channels with a focus on organic growth and education; Managed KOL and ambassador programs; Coordinated co-marketing campaigns and partnerships; Delivered weekly KPI reports and performance analyses; Optimized cross-channel content strategies; Provided event coverage and on-site content creation; LinkedIn: fernandezgabriela.

Social Media Manager at Basketballverse

January 1, 2024 - October 1, 2024

Drove audience growth and engagement for 10+ channels; built content calendars; led NFT launches and TG marketing campaigns; created editorial content and assets; coordinated with external partners; tracked performance and optimized campaigns.

Social Media Manager at NSM - Nautic Sales & Marketing

February 1, 2023 - January 1, 2024

Managed social media for 10+ nautical clients; developed tailored social strategies; attended industry fairs and events; created editorial calendars; moderated communities across platforms; led communication with partners.

Social Media Manager at Luma Health Care

March 1, 2022 - January 1, 2023

Managed social media for 5+ clinics; created medical content, newsletters and blogs; recorded and edited doctor interviews; developed advertising graphics and campaigns.

Social Media Marketing Assistant at Skyrocket Monster

January 1, 2021 - October 1, 2021

Supported social media marketing activities; built editorial calendars and brand content; contributed to ads and campaigns; coordinated with video editors and photographers.

Freelance Social Media Manager at Self-Employed

July 1, 2020 - Present

Managed multiple client accounts; developed branding, strategy and content creation; ran Meta & Google Ads campaigns; trained junior professionals; conducted photoshoots and coordinated with videographers.