Provided strategic PR and content for the leading European software provider for Digital Workspace Management. This included continuous support for press relations and marketing activities in Austria and Switzerland, helping to increase brand visibility and market share.

Strategic PR work to position the company as an expert in sustainable and high-availability data center solutions. The campaign focused on highlighting the client’s technical expertise and commitment to green IT through targeted media placements and thought leadership content.

Creation of blog posts for a technology-oriented e-commerce magazine, covering topics such as digital accessibility and personalization. The content is designed to be informative, engaging, and optimized for a technical audience.

Since 2024, I have been working as an editorial expert and strategic content creator to strengthen the client’s digital presence. I produce high-quality technical content on cloud security and IT outsourcing, helping to establish the company as a trusted authority in the IT services industry.

From 2012 to 2020, I acted as the external press spokesperson in Austria, establishing a strong positioning for the client as an open-source expert in the DACH region. This long-term engagement involved continuous PR management, content creation, and event PR to drive brand visibility and market leadership.

From 2019 to 2021, I served as an external communications consultant, successfully building the media presence in Austria and establishing the client as a thought leader in Business Intelligence and Data Architecture. My role involved developing and executing a communications strategy that included media placements, content creation, and industry outreach.

Since 2022, providing expert copywriting services for a leading SAP project house. I create in-depth blog articles, technical articles, and whitepapers focused on the automation and digitalization of logistics and production processes. The content is tailored to a highly technical audience and showcases the client’s expertise in SAP solutions.

Since 2019, acting as the external press office and PR consultant to build brand awareness in the Swiss market for a digital business and e-commerce consultancy. My work involves strategic media outreach, securing press coverage, and positioning the client as an expert in their field through targeted PR campaigns.

Since 2020, serving as the content and PR partner for a next-generation IT distributor. Key responsibilities include creating technical articles, blog posts, interviews, newsletters, and press releases to strengthen the client’s market position as a value-added partner. The content focuses on making complex IT solutions accessible and demonstrating tangible business value.

Long-term collaborationhttps://www.twine.net/signin) with a leading Swiss cybersecurity specialist. Responsible for creating a wide range of content, including blog posts, whitepapers, social media updates, press releases, and website copy. Successfully positioned the client as a thought leader in the cybersecurity industry through high-quality, strategic content.