I build AI automation systems for marketing, sales, and customer teams, and I've spent four years inside SaaS GTM organizations learning what actually breaks. Most recently I was a Technical Account Manager at Vivun, where I led implementations, managed a book of business, and held an 85%+ renewal rate. Before that I built outbound from scratch as a founding SDR, hitting 125% of quota and sourcing $7.5M in pipeline. I'm a Salesforce Certified Administrator. Now I run GHJ Collective, an AI and CRM consulting practice with 11 clients. I build the unglamorous systems that make small teams operate like large ones: automated customer health scoring, AI-personalized outbound, CRM architecture, content and marketing workflows that run without anyone watching them. One recent build scores SaaS accounts across five risk dimensions, runs GPT-4o sentiment analysis on support tickets, and flags churn risk 60 days before renewal. I also DJ and run Cautionary Tales, an NYC event collective spotlighting diverse creatives. That side of the work means I understand creative brands as a practitioner, not just as a consultant looking in. What makes me different: I'm not a developer who learned marketing, and I'm not a marketer who learned to use ChatGPT. I've carried a number, owned renewals, and shipped working automation. I scope in business outcomes and deliver in working systems. Based in New York City. Available for project work and ongoing retainers.

Gabriella Jones

I build AI automation systems for marketing, sales, and customer teams, and I've spent four years inside SaaS GTM organizations learning what actually breaks. Most recently I was a Technical Account Manager at Vivun, where I led implementations, managed a book of business, and held an 85%+ renewal rate. Before that I built outbound from scratch as a founding SDR, hitting 125% of quota and sourcing $7.5M in pipeline. I'm a Salesforce Certified Administrator. Now I run GHJ Collective, an AI and CRM consulting practice with 11 clients. I build the unglamorous systems that make small teams operate like large ones: automated customer health scoring, AI-personalized outbound, CRM architecture, content and marketing workflows that run without anyone watching them. One recent build scores SaaS accounts across five risk dimensions, runs GPT-4o sentiment analysis on support tickets, and flags churn risk 60 days before renewal. I also DJ and run Cautionary Tales, an NYC event collective spotlighting diverse creatives. That side of the work means I understand creative brands as a practitioner, not just as a consultant looking in. What makes me different: I'm not a developer who learned marketing, and I'm not a marketer who learned to use ChatGPT. I've carried a number, owned renewals, and shipped working automation. I scope in business outcomes and deliver in working systems. Based in New York City. Available for project work and ongoing retainers.

Available to hire

I build AI automation systems for marketing, sales, and customer teams, and I’ve spent four years inside SaaS GTM organizations learning what actually breaks.

Most recently I was a Technical Account Manager at Vivun, where I led implementations, managed a book of business, and held an 85%+ renewal rate. Before that I built outbound from scratch as a founding SDR, hitting 125% of quota and sourcing $7.5M in pipeline. I’m a Salesforce Certified Administrator.

Now I run GHJ Collective, an AI and CRM consulting practice with 11 clients. I build the unglamorous systems that make small teams operate like large ones: automated customer health scoring, AI-personalized outbound, CRM architecture, content and marketing workflows that run without anyone watching them. One recent build scores SaaS accounts across five risk dimensions, runs GPT-4o sentiment analysis on support tickets, and flags churn risk 60 days before renewal.

I also DJ and run Cautionary Tales, an NYC event collective spotlighting diverse creatives. That side of the work means I understand creative brands as a practitioner, not just as a consultant looking in.

What makes me different: I’m not a developer who learned marketing, and I’m not a marketer who learned to use ChatGPT. I’ve carried a number, owned renewals, and shipped working automation. I scope in business outcomes and deliver in working systems.

Based in New York City. Available for project work and ongoing retainers.

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Work Experience

Founder at Cautionary Tales
December 31, 2025 - Present
Founded and operate an NYC event collective spotlighting diverse creatives and DJs. Own all business operations: partner and sponsor relationships, vendor coordination, brand and content, ticketing, and onsite execution. Built the audience through AI-assisted content and programming.
Founder / AI Consultant at GHJ Collective LLC
May 1, 2025 - Present
Run an AI automation and CRM consulting practice serving 11 long-term clients across SaaS, hospitality, and creative businesses. Own the full engagement cycle: scoping, pricing, implementation, account management, and retention. Recent builds include a customer health and churn-detection system using Salesforce, GPT-4o, Make.com, and Airtable, and marketing automation systems that consolidate siloed data into automated customer workflows.
Technical Account Manager at Vivun
November 1, 2024 - April 30, 2025
Led full-cycle implementations for SMB and Mid-Market clients, including Salesforce managed package deployment, solution design, training, and post-go-live enablement. Held an 85%+ renewal rate across a shared book of business. Co-designed the company's first Pooled TAM model, reducing account transition time by 40%. Role eliminated in a company-wide RIF, April 2025.
Senior Sales Development Representative at Vivun
December 31, 2022 - October 31, 2024
Founding SDR. Built the outbound motion from scratch. Hit 125% of quota, sourced $7.5M in pipeline, and influenced $2.4M in closed revenue. Built outbound playbooks that lifted SDR productivity by 28%. Promoted to Technical Account Manager.
Enterprise Sales Development Representative at Drift
December 1, 2022 - December 18, 2023
Sourced $4.8M in enterprise pipeline. Averaged 15 SQLs and 30+ enterprise discovery calls per month. Role eliminated in restructuring.
Founding Sales Development Lead at Flo Health
June 1, 2022 - November 12, 2022
First sales development hire. Built the early-stage GTM motion and led the SDR team. Early-stage GTM team cut.
Business Consultant at Sanguine Biosciences
June 1, 2021 - June 1, 2026
Sourced $9.2M in pipeline supporting clinical research partnerships across biotech and pharma.

Education

Bachelor of Science - Biology and Nutrition, Pre-Med Track at University of Massachusetts Amherst
September 1, 2017 - May 22, 2021

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Travel & Hospitality, Life Sciences, Media & Entertainment, Professional Services, Consumer Goods