Current role focusing on lead generation, digital advertising, and campaign optimization in the automotive sector; develops lead generation campaigns, manages CRM, and oversees marketing execution.

Social Media / Paid Media Specialist at Q-Rent

Strategized and executed social media and paid media campaigns; managed content, analytics, and optimization to improve reach and conversions.

Research Associate / Data Analyst at University of Naples Federico II – Federico II Research Association

Data analysis and collaboration in drafting academic articles.

Journalist / Social Media Manager at Napoli ZON Journal

Journalist and social media manager; produced content and managed social channel strategy.

Experience across sales, communications, and journalism activities.

Marketing Manager at Reginauto

Led lead generation, social media and paid media campaigns in the automotive sector; responsible for digital advertising strategy and content alignment with sales goals.

Social Media / Paid Media Specialist at Q-Rent

Managed social media and paid media campaigns; tracked performance metrics and optimized for conversions; supported lead generation strategies.