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I'm a performance-driven Digital Marketing Lead with 9+ years of experience across Meta Ads, Google Ads, SEO, and full-funnel acquisition. I’ve built and scaled growth programs for real estate, hospitality, B2B, SaaS, education, and service industries, consistently delivering measurable results. My strengths include managing 15L–20L+ monthly ad budgets, reducing CPL by up to 60%, keeping CAC within 20–25% of ACV for B2B services, and driving 3x–5x+ ROAS. I excel at Local SEO, call-driven funnels, and aligning marketing with sales to fuel growth.…I'm a performance-driven Digital Marketing Lead with 9+ years of experience across Meta Ads, Google Ads, SEO, and full-funnel acquisition. I’ve built and scaled growth programs for real estate, hospitality, B2B, SaaS, education, and service industries, consistently delivering measurable results. My strengths include managing 15L–20L+ monthly ad budgets, reducing CPL by up to 60%, keeping CAC within 20–25% of ACV for B2B services, and driving 3x–5x+ ROAS. I excel at Local SEO, call-driven funnels, and aligning marketing with sales to fuel growth.

Gaurav Kumar

Growth Marketer, Marketing Strategist, Digital Marketer, +2

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I'm a performance-driven Digital Marketing Lead with 9+ years of experience across Meta Ads, Google Ads, SEO, and full-funnel acquisition. I’ve built and scaled growth programs for real estate, hospitality, B2B, SaaS, education, and service industries, consistently delivering measurable results. My strengths include managing 15L–20L+ monthly ad budgets, reducing CPL by up to 60%, keeping CAC within 20–25% of ACV for B2B services, and driving 3x–5x+ ROAS. I excel at Local SEO, call-driven funnels, and aligning marketing with sales to fuel growth.…I'm a performance-driven Digital Marketing Lead with 9+ years of experience across Meta Ads, Google Ads, SEO, and full-funnel acquisition. I’ve built and scaled growth programs for real estate, hospitality, B2B, SaaS, education, and service industries, consistently delivering measurable results. My strengths include managing 15L–20L+ monthly ad budgets, reducing CPL by up to 60%, keeping CAC within 20–25% of ACV for B2B services, and driving 3x–5x+ ROAS. I excel at Local SEO, call-driven funnels, and aligning marketing with sales to fuel growth.

Available to hire

I’m a performance-driven Digital Marketing Lead with 9+ years of experience across Meta Ads, Google Ads, SEO, and full-funnel acquisition. I’ve built and scaled growth programs for real estate, hospitality, B2B, SaaS, education, and service industries, consistently delivering measurable results.

My strengths include managing 15L–20L+ monthly ad budgets, reducing CPL by up to 60%, keeping CAC within 20–25% of ACV for B2B services, and driving 3x–5x+ ROAS. I excel at Local SEO, call-driven funnels, and aligning marketing with sales to fuel growth.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Hindi

Advanced

Work Experience

Digital & Growth Manager at MadeA Way Private Limited

April 1, 2023 - February 1, 2025

Defined project scope, KPIs, and acquisition strategy across 20+ client accounts. Led multidisciplinary teams including SEO specialists, paid media buyers, content strategists, and developers. Executed integrated campaigns (SEO, Google Ads, Meta Ads) for high-ticket B2B and SaaS funnels, driving 5,000–8,000 monthly targeted visitors with structured keyword clustering and intent-based architecture. Generated 600+ marketing-qualified leads annually and improved SQL conversions; built IVR-enabled call-driven funnels in CRM to boost bookings.

Digital Marketing Specialist at Impact Graphics Pvt. Ltd.

June 1, 2020 - April 1, 2023

Led integrated SEO, Google Ads, and Meta Ads campaigns for high-ticket B2B and SaaS service funnels. Drove 5,000–8,000 monthly targeted visitors using keyword clustering and intent-based campaign architecture. Generated 600+ marketing-qualified leads annually and improved SQL conversion efficiency. Maintained CAC within 20–25% of ACV and built dashboards to monitor funnel performance. Migrated from form-based to IVR-driven funnels, increasing bookings.

Search Engine Optimization Executive at Ethane Web Technologies Pvt. Ltd.

August 1, 2016 - February 1, 2019

Conducted keyword research, on-page and technical SEO implementation for client websites. Executed link-building campaigns, supported landing page optimization, and content marketing efforts. Set up Google Analytics and Search Console for performance tracking and built Looker Studio dashboards. Scaled local SEO campaigns and contributed to organization-wide SEO initiatives.