Creative Director & Brand Strategist with +15 years of experience building brands, visual identities and communication projects. Passionate about creativity, storytelling, innovation and AI-driven workflows, combining strategic thinking with hands-on design and team leadership.…

Gaston Cedrone

Creative Director & Brand Strategist with +15 years of experience building brands, visual identities and communication projects. Passionate about creativity, storytelling, innovation and AI-driven workflows, combining strategic thinking with hands-on design and team leadership.…

Available to hire

Creative Director & Brand Strategist with +15 years of experience building brands, visual identities and communication projects. Passionate about creativity, storytelling, innovation and AI-driven workflows, combining strategic thinking with hands-on design and team leadership.

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Skills

Experience Level

Language

Spanish; Castilian
Fluent
English
Intermediate

Work Experience

Brand Manager at Fundación Ecomar
January 1, 2017 - December 31, 2024
Leading branding and integrated communications for environmental and educational projects across social, digital, events and institutional formats; overseeing redesign and evolution of the foundation's visual ecosystem.
Project Director - Fundación Ecomar at Fundación Ecomar
January 1, 2024 - January 1, 2026
Responsible for creative direction and strategic consultancy for branding, communications and corporate identity; leading cross-functional teams across agencies and production partners.
Brand Strategy - Segunda Vela at Segunda Vela
January 1, 2026 - Present
Brand strategy and integrated communications for social, digital, events and institutional formats; evolved the foundation's visual communications ecosystem; co-founded circular economy brand transforming discarded sails into sustainable design products.
Art Director at Hueco Incubator
January 1, 2021 - January 1, 2024
Creative lead for brand concepts, campaign design, corporate communications materials and coordination with clients and production teams.

Education

Master of Business Administration at The Power MBA
January 1, 2019 - January 1, 2020
Licenciatura en Diseño Gráfico at Diseño Gráfico - Institución
January 1, 1989 - January 1, 1993
Master Graphic Design, Multimedia and Communication at Core Skills
January 1, 2001 - January 1, 2002
Digital Program - Estrategia y Transformación Digital at Digital Program
January 1, 2020 - January 1, 2021

Qualifications

MBA - Master of Business Administration
January 1, 2019 - January 1, 2020
Licencia en Diseño Gráfico I
January 1, 1989 - January 1, 1993
Master Graphic Design, Multimedia and Communication
January 1, 2001 - January 1, 2002
Digital Program - Estrategia y Transformación Digital
January 1, 2020 - January 1, 2021

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Education, Retail

Skills

Experience Level