Gemma Sandford
š Accomplished marketing, communications and engagement leader with outstanding experience in developing Marketing and Communications Strategy, multi-channel marketing plans and building brand awareness.
About
š Accomplished marketing, communications and engagement leader with outstanding experience in developing Marketing and Communications Strategy, multi-channel marketing plans and building brand awareness. Delivering results.
š Highly skilled in building teams and brands from the ground up to support scaling and enable growth. Experienced in B2B Tech (with a long-standing career history in speech tech and AI), Healthcare, Professional Services and Charity.
š Experienced in providing international marketing expertise across EMEA, North America and LATAM.
š¤ My strength has always been my ability to communicate with people from all levels ā be that a CEO or a member of the public. My friendly, welcoming approach serves me well in creating meaningful, lasting relationships.
š Experienced in working with senior leadership teams and executive boards to define goals, vision and strategy and create aligned marketing and communications strategies and activities ā making that vision a reality.
š Very talented, dedicated and extremely hardworking senior marketeer, communicator and leader. With the ability to assess comprehensive project and campaign needs before implementing an innovative strategic plan to increase leads, awareness, influence decisions and affect behaviour. Whether fostering strategic partnerships with internal or external stakeholders - delivering strong, sustainable results.
Core skills: marketing leadership, marketing strategy and planning, branding, digital marketing, social media, exhibitions and events, innovative content development, customer retention, budget management, stakeholder engagement and internal communications.
- 19 years' experience
- Joined January 2026
SkillsĀ· 5
Industry experience
- Media & Entertainment
- Professional Services
- Healthcare
Work experienceĀ· 9 roles
Independent marketing & communications consultant providing expert, strategic advice. Acting as a Fractional Marketing & Communications Director or CMO, delivering interim and project-based support including Marketing Strategies & Plans, Go-to-Market Strategies, Marketing Auditing, Annual Campaign Planning, Messaging & Storytelling, Social Media Marketing, Media Campaigns, Event Marketing and SEO.
Led all aspects of marketing across EMEA, LATAM & North America. Established a new global marketing department covering Product Marketing, PR and Content, Events and Digital Marketing. Developed and implemented a marketing strategy and activity plan. Built brand awareness and lead generation, accelerated growth and established market positioning. Supported global Sales with toolkit and reviews including Sales Kick Off, QBRs and weekly updates. Developed and grew partner relations supporting channel sales. Managed marketing budget.
Developed and implemented Marketing and Communications strategy & plans supporting commercial objectives and growth. Built the company brand and broad partner network.
Education
Hire Gemma Sandford today
Post a job and invite Gemma, or contact them directly. No hidden commission.
