I'm a digital marketing specialist with 10+ years of agency experience helping brands grow through smart strategy, compelling content, and data-driven advertising. I run Glee Creative, a boutique digital marketing agency based in Geelong, Victoria, where I work with small businesses and organisations across Australia to build meaningful online presences and generate real results. My work spans Meta and Google Ads, social media management, content creation, short-form video, and full-funnel marketing strategy. A strong area of focus for me is property marketing — I understand the fast-paced, trust-driven nature of real estate and bring a strategic, audience-first approach to campaigns that cut through the noise and attract qualified buyers, vendors, and investors. Beyond the creative side, I bring solid project management and account management experience — managing multiple clients simultaneously, coordinating campaigns from brief to delivery, and keeping everything running smoothly and on time. I'm the person who thinks strategically and gets things done. What I can help you with: - Paid social & search advertising (Meta, Google, TikTok) - Social media strategy & management - Property & real estate marketing - Content creation & short-form video - Campaign reporting & performance analysis - End-to-end project & account management Whether you need a one-off campaign or an ongoing strategic partner, I bring the experience, attention to detail, and enthusiasm to make your marketing work harder for you.

Gemma Lee

I'm a digital marketing specialist with 10+ years of agency experience helping brands grow through smart strategy, compelling content, and data-driven advertising. I run Glee Creative, a boutique digital marketing agency based in Geelong, Victoria, where I work with small businesses and organisations across Australia to build meaningful online presences and generate real results. My work spans Meta and Google Ads, social media management, content creation, short-form video, and full-funnel marketing strategy. A strong area of focus for me is property marketing — I understand the fast-paced, trust-driven nature of real estate and bring a strategic, audience-first approach to campaigns that cut through the noise and attract qualified buyers, vendors, and investors. Beyond the creative side, I bring solid project management and account management experience — managing multiple clients simultaneously, coordinating campaigns from brief to delivery, and keeping everything running smoothly and on time. I'm the person who thinks strategically and gets things done. What I can help you with: - Paid social & search advertising (Meta, Google, TikTok) - Social media strategy & management - Property & real estate marketing - Content creation & short-form video - Campaign reporting & performance analysis - End-to-end project & account management Whether you need a one-off campaign or an ongoing strategic partner, I bring the experience, attention to detail, and enthusiasm to make your marketing work harder for you.

Available to hire

I’m a digital marketing specialist with 10+ years of agency experience helping brands grow through smart strategy, compelling content, and data-driven advertising.
I run Glee Creative, a boutique digital marketing agency based in Geelong, Victoria, where I work with small businesses and organisations across Australia to build meaningful online presences and generate real results. My work spans Meta and Google Ads, social media management, content creation, short-form video, and full-funnel marketing strategy.
A strong area of focus for me is property marketing — I understand the fast-paced, trust-driven nature of real estate and bring a strategic, audience-first approach to campaigns that cut through the noise and attract qualified buyers, vendors, and investors.
Beyond the creative side, I bring solid project management and account management experience — managing multiple clients simultaneously, coordinating campaigns from brief to delivery, and keeping everything running smoothly and on time. I’m the person who thinks strategically and gets things done.
What I can help you with:

  • Paid social & search advertising (Meta, Google, TikTok)
  • Social media strategy & management
  • Property & real estate marketing
  • Content creation & short-form video
  • Campaign reporting & performance analysis
  • End-to-end project & account management

Whether you need a one-off campaign or an ongoing strategic partner, I bring the experience, attention to detail, and enthusiasm to make your marketing work harder for you.

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Work Experience

Project Marketing Manager at Dux Agency
April 1, 2023 - December 31, 2024
Managed end-to-end commercial sales projects, identifying unique selling propositions and crafting brand narratives to tell individual stories across print and digital channels. Developed a six-week social media plan for a Geelong-based commercial property client; collaborated with the designer to produce updated creative and conducted a handover workshop with the client for ongoing management via Canva. Oversaw onboarding and campaign rollout for regional and metro property agents onto the Signature Auction & EOI Series platform, including creative rollout, media bookings, EDM production, digital performance media campaigns, CRM management, and digital brand awareness campaigns. Led the rebuild of a property fund website from concept through launch, including auditing the prior site, working with the designer on wireframes and creative, copywriting and content development, and liaising with the web developer on the full rollout.
Marketing Consultant at Freelance / Self-Employed
December 20, 2024 - Present
Redesigned a financial services client website, driving 5.61% user growth over six months. Created a social media strategy for a financial services client, delivering a top/middle/bottom funnel approach and 60,000+ views across Meta and LinkedIn, with 64% of non-follower views on Instagram. Planned and produced a 10-week paid ads awareness & conversion campaign across Meta and Google for a not-for-profit client, resulting in 7,000+ landing page views and 64 registrations. Designed a custom campaign landing page for a commercial property client, paired with a three-week paid ads campaign that generated 19 new leads and over 400 landing page views. 10+ years of marketing project coordination, collaborating with internal and external design and production teams to deliver successful outcomes for clients.

Education

Bachelor of Arts (Public Relations) at Deakin University
January 1, 2008 - December 31, 2010

Qualifications

Add your qualifications or awards here.

Industry Experience

Real Estate & Construction, Professional Services, Media & Entertainment