I'm Muhd Ghafoor, a results-driven professional focused on optimizing workflows and managing complex projects to drive operational efficiency. I've led SEO campaigns across medical, education, and manufacturing sectors, enhanced local and organic visibility, and built data-driven strategies using GA4, GSC, SERanking, Semrush, and WordPress templates for responsive design.

Muhd Ghafoor

I'm Muhd Ghafoor, a results-driven professional focused on optimizing workflows and managing complex projects to drive operational efficiency. I've led SEO campaigns across medical, education, and manufacturing sectors, enhanced local and organic visibility, and built data-driven strategies using GA4, GSC, SERanking, Semrush, and WordPress templates for responsive design.

Available to hire

I’m Muhd Ghafoor, a results-driven professional focused on optimizing workflows and managing complex projects to drive operational efficiency.

I’ve led SEO campaigns across medical, education, and manufacturing sectors, enhanced local and organic visibility, and built data-driven strategies using GA4, GSC, SERanking, Semrush, and WordPress templates for responsive design.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate

Work Experience

SEO Account Manager at OOm Pte Ltd
June 1, 2025 - Present
Managed 20+ SEO campaigns across industries (medical, education, manufacturing), covering keyword research, technical audits, content strategy, and site structure planning using tools like SERanking and Semrush. Act as main client-facing lead, presenting on SEO, AIO, and GEO strategy shifts, and adapting campaigns to algorithmic changes in search behaviour. Optimise Google Business Profiles and restructure websites to boost local and organic visibility, achieving #1 rankings for core keywords in over 10 campaigns. Build and present monthly/quarterly review decks using GA4 and GSC, highlighting traffic growth, impressions, conversions, and keyword ranking trends. Drove consistent portfolio-wide SEO growth across multiple client accounts, achieving up to 100%+ increases in organic impressions and 20–50% growth in organic clicks within 6 months through content strategy, keyword expansion, and technical optimisation.
Internal Websites Manager at Worldwide Backlinks
March 1, 2024 - May 1, 2025
Leveraged analytical skills to identify and restore 40+ high-impact domains based on organic traffic and referring domains. Linked them to GSC, GA4, and Rank Math, and implemented technical SEO solutions, doubling conversions and sales. Devised ORM strategies to improve online reputation for high-profile clients. Executed comprehensive SEO strategies, including site audits, keyword research, content briefs, and blog strategies. Enhanced site architecture and sitemaps, achieving #1 Google rankings for hyperlocal SEO keywords. Developed over 10 content pages using Ahrefs for keyword research and technical SEO to resolve redirects and broken backlinks. Designed WordPress templates optimized for responsiveness across platforms and created a lead generation site focusing on local SEO, increasing organic traffic by 300%.

Education

B.Sc. in Business Administration (Supply Chain Management), Cum Laude at University of Buffalo
January 1, 2021 - January 1, 2024
Diploma in Information Technology (IT) at Temasek Polytechnic
January 1, 2016 - January 1, 2019

Qualifications

Add your qualifications or awards here.

Industry Experience

Education, Manufacturing, Healthcare, Professional Services, Government

Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate

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