Available to hire
Hi, I’m Giacomo Del Ferraro. I’m an experienced Social Media Manager and Advertising Specialist with a solid background in lead generation and brand awareness across both B2B and B2C markets. I extensively use the Adobe Creative Suite to produce high-impact visual content and support editorial planning and advertising campaigns across major social media and web platforms. I also optimize social media management through advanced tools, approaching complex projects with tailored solutions, and collaborating within teams while managing international relationships and partnerships. I am highly autonomous in project management, results-oriented, and focused on campaigns that generate qualified leads while strengthening brand visibility and reputation. In line with my values, my short-term goal is to continue growing in stimulating, creative environments, ideally within innovative companies that offer new and enriching experiences. My passions include photography and graphic/web design, and I enjoy exploring new cultures through travel. I strongly support inclusion and believe technology plays a positive role in modern society.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
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Expert
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Expert
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Intermediate
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Intermediate
Intermediate
Intermediate
Intermediate
Beginner
Language
Italian
Fluent
English
Advanced
Work Experience
Graphic Designer, Web System Assistant & Social Media Manager at Zep Italia s.r.l.
March 1, 2020 - PresentResponsible for updating company documentation and creating graphics for all European business units, including brochures, presentations, flyers, and chemical product labels, ensuring brand consistency and cultural adaptation. Managed and developed social media channels such as Facebook, LinkedIn, Instagram, and TikTok to increase brand visibility and audience engagement. Created and managed editorial plans targeting both Italian and international markets (UK, Netherlands), producing high-quality content including posts, videos, and reels to meet marketing objectives. Handled social media marketing campaigns, targeting specific B2B and B2C market segments and monitored their outcomes. Designed and implemented digital marketing and lead generation campaigns on main web channels, focusing on Instagram and TikTok strategies for retail markets in the Netherlands and UK to attract younger audiences and improve customer loyalty.
Graphic Designer Freelance at StoreBoost Advertising Technologie GmbH
January 31, 2019 - August 30, 2025Created digital marketing materials including customized landing pages and animated and static mobile ads optimized for various channels and target audiences. Redesigned and developed websites ensuring intuitive user experience and brand coherence. Designed advertising graphics such as banners, posters, and flyers adapted to client needs and communication channels.
Graphic Designer and Web Designer at Bed&Care SRL
March 1, 2018 - August 30, 2025Created graphic materials for trade fairs, events, and advertising campaigns. Managed website content, performed SEO optimization, and provided ongoing site maintenance.
Graphic Designer, Consulente IT and Web Developer at Solution-PC
December 31, 2016 - August 30, 2025Developed customized web applications and software for companies and public entities. Provided IT technical assistance and consulting for problem resolution. Created promotional graphic materials for company services.
Assistant to Production at Media Arena Giulianello
December 31, 2013 - August 30, 2025Coordinated the production workflow from order receipt to finished product delivery. Managed client relations by handling requests and resolving issues.
Graphic Designer, Web System Assistant & Social Media Manager at Zep Italia s.r.l.
March 1, 2020 - PresentAggiornamento della documentazione aziendale e creazione/aggiornamento di grafica per tutte le business units europee (brochure, presentazioni, flyer, etichette) mantenendo la coerenza con l’immagine del brand. Gestione e sviluppo dei canali social (Facebook, LinkedIn, Instagram, TikTok): pianificazione, creazione e pubblicazione di contenuti, piani editoriali e campagne pubblicitarie; monitoraggio dei risultati. Progettazione e implementazione di campagne di lead generation in ambito B2B sui principali canali web e sviluppo di strategie su Instagram e TikTok per mercati UK/NL con focus su retail.
Graphic Designer Freelance at StoreBoost Advertising Technologie GmbH
January 31, 2019 - October 9, 2025Creazione di materiali di marketing digitale: landing page, annunci mobile, grafica pubblicitaria. Restyling e sviluppo web per garantire un’esperienza utente coerente con l’immagine del brand. Progettazione di materiale pubblicitario (banner, poster, volantini) per diverse piattaforme.
Graphic Designer e Web Designer at Bed&Care SRL
March 31, 2018 - October 9, 2025Creazione di materiale grafico per fiere ed eventi, campagne pubblicitarie e altri strumenti di comunicazione. Aggiornamento contenuti e gestione SEO del sito web.
Graphic Designer, Consulente IT e Web Developer at Solution-PC
December 31, 2016 - October 9, 2025Sviluppo di soluzioni su misura (web app e software) per aziende ed enti pubblici. Consulenza IT e supporto tecnico. Realizzazione di grafica pubblicitaria per promuovere i servizi dell’azienda.
Assistente alla produzione at Media Arena Giulianello
December 31, 2013 - October 9, 2025Coordinamento della filiera di produzione e gestione dei rapporti con i clienti, dalla ricezione degli ordini alla consegna dei prodotti finiti.
Graphic Designer, Web System Assistant & Social Media Manager at Zep Italia s.r.l.
March 1, 2020 - PresentAggiornamento della documentazione aziendale; creazione e aggiornamento di grafica per tutte le business units europee (brochure, presentazioni, flyer, etichette di prodotti chimici). Gestione e sviluppo dei canali social (Facebook, LinkedIn, Instagram, TikTok): pianificazione, creazione e pubblicazione di contenuti per aumentare visibilità e engagement. Sviluppo di piani editoriali per mercato italiano e internazionale (UK, NL) con produzione di post, video e reels. Campagne pubblicitarie su diverse piattaforme (B2B e B2C) e monitoraggio KPI. Strategie digitali su Instagram e TikTok mirate al retail olandese e inglese per raggiungere lead qualificati e fidelizzare i clienti.
Graphic Designer Freelance at StoreBoost Advertising Technologie GmbH
January 31, 2019 - October 9, 2025Creazione di materiali di marketing digitale: landing page personalizzate, annunci mobile animati e statici, ottimizzati per canali e target. Restyling e sviluppo web: rinnovo dell’aspetto grafico e della struttura di siti web. Creazione di grafica pubblicitaria (banner, poster, volantini) adattata alle esigenze dei clienti e ai diversi canali di comunicazione.
Graphic Designer e Web Designer at Bed&Care SRL
March 31, 2018 - October 9, 2025Creazione di materiale grafico per fiere ed eventi, campagne pubblicitarie e altri supporti di comunicazione. Gestione sito web: aggiornamento contenuti, ottimizzazione SEO e manutenzione del sito.
Graphic Designer, Consulente IT e Web Developer at Solution-PC
December 31, 2016 - October 9, 2025Sviluppo di soluzioni personalizzate: applicazioni web e software su misura per aziende ed enti pubblici. Consulenza IT e assistenza tecnica. Grafica pubblicitaria per promuovere i servizi.
Assistente alla produzione at Media Arena Giulianello
December 31, 2013 - October 9, 2025Gestione della produzione: coordinamento della filiera dalla ricezione degli ordini alla consegna dei prodotti finiti. Relazione con i clienti e gestione delle richieste.
Graphic Designer at StoreBoost Advertising Technologie GmbH
March 1, 2018 - January 31, 2019Digital marketing materials: design of customized landing pages and animated/static mobile ads for different channels. Web redesign and development to improve user experience and align with brand identity. Advertising graphics: creation of promotional materials (banners, posters, flyers) tailored to client needs and channels.
Graphic Designer & Web Designer at Bed&Care S.r.l.
March 1, 2017 - March 31, 2018Graphic materials for trade fairs, events, advertising campaigns, and other communication tools. Website management: content updates, SEO optimization, and ongoing website maintenance.
Graphic Designer, IT Consultant & Web Developer at Solution-PC
January 1, 2014 - December 31, 2016Custom solution development: tailored web applications and software for companies and public institutions. IT consulting: technical support and IT consultancy. Advertising graphics: design of visual materials to promote company services.
Production Assistant at Media Arena
January 1, 2010 - December 31, 2013Production management: coordination of the production workflow from order intake to delivery. Client relations: management of customer relationships from requests to issue resolutions.
Education
Istituto tecnico industriale – Elettronica e telecomunicazioni at G. Vallauri, Velletri (RM)
January 1, 2005 - January 1, 2012Diploma di Perito Industriale in Elettronica e Telecomunicazioni at Istituto tecnico industriale – G.Vallauri, Velletri (RM)
January 1, 2005 - December 31, 2012Diploma (Electronics and Telecommunications) at Technical Industrial Institute “G. Vallauri” – Velletri (RM)
January 1, 2005 - December 31, 2012Qualifications
Facebook Ads set-up (Learnn)
January 11, 2030 - August 30, 2025Social Media Strategy (Learnn)
January 11, 2030 - August 30, 2025Certificazione ACA Photoshop Creative Cloud
January 11, 2030 - August 30, 2025Certificazione ACA Dreamweaver Creative Cloud
January 11, 2030 - August 30, 2025Master in grafica editoriale, web design & eCommerce
January 11, 2030 - August 30, 2025Corso completo in Adobe After Effects CC
January 11, 2030 - August 30, 2025Master in grafica editoriale, web design & eCommerce
January 11, 2030 - October 9, 2025Corso completo in Adobe After Effects CC
January 11, 2030 - October 9, 2025Facebook Ads set-up (Learnn)
January 11, 2030 - October 9, 2025Social Media Strategy (Learnn)
January 11, 2030 - October 9, 2025ACA (Adobe Certified Associate) Photoshop Creative Cloud
January 11, 2030 - October 9, 2025ACA (Adobe Certified Associate) Dreamweaver Creative Cloud
January 11, 2030 - October 9, 2025Istituto tecnico industriale – G.Vallauri elettronica e telecomunicazioni
January 1, 2005 - January 1, 2012Master in grafica editoriale, web design & eCommerce
January 11, 2030 - October 9, 2025Corso completo in Adobe After Effects CC
January 11, 2030 - October 9, 2025Facebook Ads set-up
January 11, 2030 - October 9, 2025Social Media Strategy
January 11, 2030 - October 9, 2025Adobe Certified Associate (ACA) Photoshop Creative Cloud
January 11, 2030 - October 9, 2025Adobe Certified Associate (ACA) Dreamweaver Creative Cloud
January 11, 2030 - October 9, 2025Facebook Ads Set-up – Learnn
January 11, 2030 - January 28, 2026Social Media Strategy – Learnn
January 11, 2030 - January 28, 2026Adobe Certified Associate (ACA) – Photoshop Creative Cloud
January 11, 2030 - January 28, 2026Adobe Certified Associate (ACA) – Dreamweaver Creative Cloud
January 11, 2030 - January 28, 2026Master’s Program in Editorial Graphic Design, Web Design & eCommerce
January 11, 2030 - January 28, 2026Advanced Course in Adobe After Effects CCEffects CC
January 11, 2030 - January 28, 2026Industry Experience
Professional Services, Manufacturing, Retail, Software & Internet, Media & Entertainment, Education
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
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Expert
Expert
Expert
Expert
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Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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Intermediate
Intermediate
Intermediate
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Intermediate
Intermediate
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Intermediate
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Intermediate
Intermediate
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Intermediate
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Intermediate
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Intermediate
Beginner
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