Hi, I’m Giani Martin—a creative producer specializing in digital content and brand storytelling. I lead end-to-end production from concept to post, blending photography, video, and social strategy to craft visuals that connect culture, community, and commerce. I’ve collaborated with top athletic and lifestyle brands and work across campaigns, launches, and editorial storytelling. Based in Chicago, I enjoy building editorial calendars, directing social storytelling, and delivering measurable results—like 1M+ impressions across platforms and 65% engagement boosts. I’m passionate about energizing brands through authentic visuals that resonate.…

Giani Martin

Hi, I’m Giani Martin—a creative producer specializing in digital content and brand storytelling. I lead end-to-end production from concept to post, blending photography, video, and social strategy to craft visuals that connect culture, community, and commerce. I’ve collaborated with top athletic and lifestyle brands and work across campaigns, launches, and editorial storytelling. Based in Chicago, I enjoy building editorial calendars, directing social storytelling, and delivering measurable results—like 1M+ impressions across platforms and 65% engagement boosts. I’m passionate about energizing brands through authentic visuals that resonate.…

Available to hire

Hi, I’m Giani Martin—a creative producer specializing in digital content and brand storytelling. I lead end-to-end production from concept to post, blending photography, video, and social strategy to craft visuals that connect culture, community, and commerce. I’ve collaborated with top athletic and lifestyle brands and work across campaigns, launches, and editorial storytelling.

Based in Chicago, I enjoy building editorial calendars, directing social storytelling, and delivering measurable results—like 1M+ impressions across platforms and 65% engagement boosts. I’m passionate about energizing brands through authentic visuals that resonate.

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Language

English
Fluent
French
Intermediate

Work Experience

Freelance Creative Producer at Self-Employed / Freelance
January 1, 2017 - December 31, 2024
Collaborated with marketing teams to concept and execute campaign visuals under tight deadlines. Developed editorial calendars based on brand priorities and relevant social conversation. Led creative direction for social storytelling initiatives that boosted engagement. Curated compelling photo and video stories for product launches across all marketing platforms. Produced branded photo/video campaigns for top athletic and lifestyle brands, delivering broad social reach and cross-channel content calendars aligned with product launches and influencer partnerships.

Education

Bachelor of Arts in Art and History (Photography & New Media) at University of Alabama at Birmingham
January 1, 2015 - January 1, 2018

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Professional Services, Real Estate & Construction, Other
    paper Hibbett Sports Hiring Video Campaign

    Produced and edited a branded video campaign for Hibbett Sports to be used across social platforms and website to attract sales associates for hire.

    paper PLAYR Product Images

    I really enjoyed bringing these visuals to life for PLAYR — the first supplement built specifically for youth athletes. PLAYR is a science-backed performance nutrition designed for ages 8–18 Purpose-driven products always hit different when the mission is this clear. 💥 (captured here is their Tropical Punch powder.)