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Hi, I’m Gita Permatasari, a digital marketing professional with over three years of experience, currently pursuing a Master of Management at Padjajaran University. I specialize in project management, KOL and affiliate management, social media, brand, and community marketing. In my current role as a KOL and Affiliate Specialist, I lead influencer and affiliate strategies to deliver engagement-driven results aligned with business objectives, and I pride myself on building strong partnerships with KOLs, affiliates, and clients across multiple industries.…Hi, I’m Gita Permatasari, a digital marketing professional with over three years of experience, currently pursuing a Master of Management at Padjajaran University. I specialize in project management, KOL and affiliate management, social media, brand, and community marketing. In my current role as a KOL and Affiliate Specialist, I lead influencer and affiliate strategies to deliver engagement-driven results aligned with business objectives, and I pride myself on building strong partnerships with KOLs, affiliates, and clients across multiple industries.

Gita Permatasari

Digital Marketer, Affiliate Marketer, Marketing Analyst, +7

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Hi, I’m Gita Permatasari, a digital marketing professional with over three years of experience, currently pursuing a Master of Management at Padjajaran University. I specialize in project management, KOL and affiliate management, social media, brand, and community marketing. In my current role as a KOL and Affiliate Specialist, I lead influencer and affiliate strategies to deliver engagement-driven results aligned with business objectives, and I pride myself on building strong partnerships with KOLs, affiliates, and clients across multiple industries.…Hi, I’m Gita Permatasari, a digital marketing professional with over three years of experience, currently pursuing a Master of Management at Padjajaran University. I specialize in project management, KOL and affiliate management, social media, brand, and community marketing. In my current role as a KOL and Affiliate Specialist, I lead influencer and affiliate strategies to deliver engagement-driven results aligned with business objectives, and I pride myself on building strong partnerships with KOLs, affiliates, and clients across multiple industries.

Available to hire

Hi, I’m Gita Permatasari, a digital marketing professional with over three years of experience, currently pursuing a Master of Management at Padjajaran University. I specialize in project management, KOL and affiliate management, social media, brand, and community marketing.

In my current role as a KOL and Affiliate Specialist, I lead influencer and affiliate strategies to deliver engagement-driven results aligned with business objectives, and I pride myself on building strong partnerships with KOLs, affiliates, and clients across multiple industries.

Skills

Experience Level

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Advanced

Work Experience

KOL & Affiliate Specialist at BERT’s Digital Agency – Jakarta (Remote)

March 1, 2025 - July 1, 2025

Managed influencer projects and online communities/events (including TikTok live streams); collaborated with creative and design teams to develop event assets and communications; ensured timely stakeholder alignment; managed multiple projects and tight deadlines; negotiated collaboration terms and contracts with KOLs and affiliators; developed a new live feature for the community account to boost engagement and sales; drove a 90% increase in live viewers, GMV, and engagement through targeted content and campaign strategies.

KOL & Affiliate Specialist at Dachin Etech Global – Bekasi

November 1, 2024 - February 1, 2025

Identified, recruited, and built relationships with KOLs, affiliators, and agencies; developed and implemented influencer and affiliate marketing strategies; negotiated collaboration terms and contracts; maintained a database of KOLs and affiliates with performance metrics; managed operational settings such as pricing, vouchers, and promotions through dashboards; drove notable growth in creator GMV and supported top/middle affiliates to achieve high monthly GMV.

KOL & Affiliate Specialist at BERT’s Digital Agency – Jakarta (Remote)

January 1, 2022 - July 1, 2024

Executed and managed 100+ projects across Instagram, TikTok, and Shopee for notable clients; onboarded 1,000+ creators; achieved monthly GMV > IDR 1B and earned Top 10 in the TikTok Affiliate Partner Competition (Dec 2022); developed affiliate program enhancements and analyzed insights to optimize revenue; managed MCN TikTok Partner and TAP dashboards; connected affiliates with brands and prepared client-facing proposals.

Community Activation at BERT’s Digital Agency – Jakarta

January 1, 2021 - January 1, 2022

Managed YouTube, TikTok, and E-commerce communities; developed affiliate programs across Shopee, TikTok, Tokopedia, and Lazada; increased TikTok viewership and YouTube Shorts views; generated UGC with over 200 community members; created editorial plans for YouTube and TikTok; conducted keyword research to optimize content.

Copywriter & Social Media Specialist at Shartpro Agency – Tasikmalaya

January 1, 2019 - January 1, 2021

Developed and executed comprehensive social media marketing strategies across Instagram, Facebook, TikTok, and YouTube; managed client projects including Bank Indonesia Tasikmalaya and other brands; analyzed performance metrics and implemented optimization strategies; researched and identified KOLs and communities to amplify campaigns.

Plant Clinic Coordinator - Economic Division at Generasi Baru Indonesia (GenBI) by Bank Indonesia

January 1, 2019 - January 1, 2020

Coordinated over 50 GenBI members in executing the plant clinic program; planned and managed program budget, oversaw financials and prepared statements; implemented hybrid marketing strategies to enhance outreach and effectiveness.

Coordinator Education Division at Student Cooperative of Siliwangi University

January 1, 2018 - January 1, 2019

Planned and developed a business plan workshop program to foster entrepreneurial skills; designed and executed a business plan competition program to encourage innovative ideas; engaged over 50 participants.

KOL & Affiliate Specialist at BERT’s Digital Agency

March 1, 2025 - July 31, 2025

Lead influencer and affiliate projects, manage online events including TikTok live streams, collaborate with creative and design teams to develop assets, ensure timely communication between stakeholders, manage multiple projects and deadlines, negotiate collaboration terms and contracts with KOLs and affiliators, and drive engagement and sales by developing a new live feature for the community account, resulting in a 90% increase in live viewers, GMV, and engagement.

KOL & Affiliate Specialist at Dachin Etech Global

November 1, 2024 - February 28, 2025

Identify, recruit, and build relationships with relevant KOLs, affiliators, and agencies. Develop and implement influencer and affiliate marketing strategies and campaigns. Negotiate terms and contracts, maintain a KOL/affiliate database, and manage pricing, vouchers, and promotions via dashboard. Drove 150% GMV growth through optimized live content and targeted campaigns; supported top and middle affiliates, helping achieve the brand’s highest monthly GMV of IDR 1 billion.

KOL & Affiliate Specialist at BERT’s Digital Agency

January 1, 2022 - July 31, 2024

Execute and manage over 100 influencer projects across Instagram, TikTok, and Shopee; onboard over 1,000 creators; develop affiliate programs and optimize performance; monitor dashboards (MCN TikTok Partner and TAP); analyze insights to improve revenue; coordinate with clients and internal teams; contribute to ad setup on Meta and TikTok with a 25 million IDR budget; lead Influencer of the Month program and other engagement initiatives.

Community Activation at BERT’s Digital Agency

January 1, 2021 - December 31, 2022

Managed YouTube, TikTok, and e-commerce communities and developed affiliate programs across Shopee, TikTok, Tokopedia, and Lazada; increased TikTok viewership to over 5 million and YouTube Shorts to 25,000; generated user-generated content (UGC) with 200+ community members; created editorial plans and conducted keyword research.

Copywriter & Social Media Specialist at Shartpro Agency

January 1, 2019 - December 31, 2021

Developed and executed comprehensive social media marketing strategies across Instagram, Facebook, TikTok, and YouTube; managed notable client projects; analyzed social media performance metrics, interpreted data, and implemented strategies to enhance campaign effectiveness; researched and identified key opinion leaders (KOLs) and relevant communities to amplify campaign efforts.