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I'm Adam Lowe, a Senior Product Designer with 10+ years of experience designing scalable digital products across ecommerce and complex platforms. I currently lead end-to-end design for JD Sports' loyalty app used by over 4 million users, working closely with product, engineering, and stakeholders to balance user needs with commercial goals. I've defined global product strategy and built design systems for a FTSE 100 business, aligning international teams and driving consistency across markets. My work focuses on simplifying complex journeys, delivering measurable business impact, and turning ambiguity into scalable solutions.…I'm Adam Lowe, a Senior Product Designer with 10+ years of experience designing scalable digital products across ecommerce and complex platforms. I currently lead end-to-end design for JD Sports' loyalty app used by over 4 million users, working closely with product, engineering, and stakeholders to balance user needs with commercial goals. I've defined global product strategy and built design systems for a FTSE 100 business, aligning international teams and driving consistency across markets. My work focuses on simplifying complex journeys, delivering measurable business impact, and turning ambiguity into scalable solutions.

Adam Lowe

Product Designer, Designer, UX Designer, +2

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I'm Adam Lowe, a Senior Product Designer with 10+ years of experience designing scalable digital products across ecommerce and complex platforms. I currently lead end-to-end design for JD Sports' loyalty app used by over 4 million users, working closely with product, engineering, and stakeholders to balance user needs with commercial goals. I've defined global product strategy and built design systems for a FTSE 100 business, aligning international teams and driving consistency across markets. My work focuses on simplifying complex journeys, delivering measurable business impact, and turning ambiguity into scalable solutions.…I'm Adam Lowe, a Senior Product Designer with 10+ years of experience designing scalable digital products across ecommerce and complex platforms. I currently lead end-to-end design for JD Sports' loyalty app used by over 4 million users, working closely with product, engineering, and stakeholders to balance user needs with commercial goals. I've defined global product strategy and built design systems for a FTSE 100 business, aligning international teams and driving consistency across markets. My work focuses on simplifying complex journeys, delivering measurable business impact, and turning ambiguity into scalable solutions.

Available to hire

I’m Adam Lowe, a Senior Product Designer with 10+ years of experience designing scalable digital products across ecommerce and complex platforms. I currently lead end-to-end design for JD Sports’ loyalty app used by over 4 million users, working closely with product, engineering, and stakeholders to balance user needs with commercial goals.

I’ve defined global product strategy and built design systems for a FTSE 100 business, aligning international teams and driving consistency across markets. My work focuses on simplifying complex journeys, delivering measurable business impact, and turning ambiguity into scalable solutions.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Work Experience

Senior Product Designer at JD Sports

January 1, 2022 - Present

Led end-to-end design of JD STATUS loyalty app (4M+ users). Defined product strategy, redesigned ecommerce platforms, and built design systems. Collaborated across product, engineering, and stakeholders.

Multi Media Designer at Places for People

January 1, 2020 - January 1, 2022

Delivered digital design across marketing, communications, and engagement, improving workflows and output.

Web Designer / Art Director at Domu Brands

January 1, 2018 - January 1, 2020

Led campaigns and improved ecommerce UX through A/B testing and CRO.

Junior Designer at Bury College

January 1, 2014 - January 1, 2018

Created digital and print assets and collaborated with marketing teams and agencies.