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I am a passionate AI-assisted WordPress and frontend developer with a focus on delivering high-performance, marketing-driven websites. I specialize in custom WordPress theme development, scalable CMS architectures, and performance optimization, leveraging modern development workflows and AI tools to accelerate delivery. I thrive in fast-paced teams, collaborating closely with designers, marketers, and product managers to translate polished Figma concepts into optimized, conversion-focused web experiences. I enjoy solving complex technical challenges, writing clean, maintainable code, and continuously improving user experiences through data-driven optimization.…I am a passionate AI-assisted WordPress and frontend developer with a focus on delivering high-performance, marketing-driven websites. I specialize in custom WordPress theme development, scalable CMS architectures, and performance optimization, leveraging modern development workflows and AI tools to accelerate delivery. I thrive in fast-paced teams, collaborating closely with designers, marketers, and product managers to translate polished Figma concepts into optimized, conversion-focused web experiences. I enjoy solving complex technical challenges, writing clean, maintainable code, and continuously improving user experiences through data-driven optimization.

Gohar Ayyub

Web Developer, Front-End Developer, Back-End Developer, +2

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I am a passionate AI-assisted WordPress and frontend developer with a focus on delivering high-performance, marketing-driven websites. I specialize in custom WordPress theme development, scalable CMS architectures, and performance optimization, leveraging modern development workflows and AI tools to accelerate delivery. I thrive in fast-paced teams, collaborating closely with designers, marketers, and product managers to translate polished Figma concepts into optimized, conversion-focused web experiences. I enjoy solving complex technical challenges, writing clean, maintainable code, and continuously improving user experiences through data-driven optimization.…I am a passionate AI-assisted WordPress and frontend developer with a focus on delivering high-performance, marketing-driven websites. I specialize in custom WordPress theme development, scalable CMS architectures, and performance optimization, leveraging modern development workflows and AI tools to accelerate delivery. I thrive in fast-paced teams, collaborating closely with designers, marketers, and product managers to translate polished Figma concepts into optimized, conversion-focused web experiences. I enjoy solving complex technical challenges, writing clean, maintainable code, and continuously improving user experiences through data-driven optimization.

Available to hire

I am a passionate AI-assisted WordPress and frontend developer with a focus on delivering high-performance, marketing-driven websites. I specialize in custom WordPress theme development, scalable CMS architectures, and performance optimization, leveraging modern development workflows and AI tools to accelerate delivery.

I thrive in fast-paced teams, collaborating closely with designers, marketers, and product managers to translate polished Figma concepts into optimized, conversion-focused web experiences. I enjoy solving complex technical challenges, writing clean, maintainable code, and continuously improving user experiences through data-driven optimization.

Skills

Experience Level

Expert

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Work Experience

Lead WordPress Developer at Coding Pixel

November 1, 2020 - Present

Develop and maintain high-performance marketing and business websites using custom WordPress architectures. Build custom WordPress themes from Figma designs using PHP, JavaScript, and modern frontend practices. Utilize AI development tools (Cursor, Claude, Copilot) to accelerate development, debugging, and optimization workflows. Implement scalable Elementor and Divi solutions enabling non-technical teams to manage content efficiently. Optimize performance achieving improved Core Web Vitals, load speed, and SEO rankings. Conduct technical SEO audits including schema markup and accessibility improvements. Integrate CRMs, analytics platforms, APIs, and automation workflows. Collaborate onsite and remotely with designers, marketers, and project managers in Agile environments. Ensure cross-browser compatibility and full mobile responsiveness.

WordPress Custom Theme Developer at DE Media Solutions

November 1, 2019 - October 1, 2020

Designed and developed fully responsive WordPress websites aligned with business and branding goals. Customized Elementor and Divi themes with advanced PHP functionality. Built dynamic content systems using ACF and custom templates. Improved website performance, accessibility, and SEO structure. Delivered clean, scalable, and maintainable codebases.

Digital Content & Web Operations Associate at Lahore News

June 1, 2018 - October 1, 2019

Managed website publishing workflows and CMS operations. Coordinated with editorial, design, and technical teams for content delivery. Maintained website structure, media assets, and frontend formatting. Supported HTML content styling and layout optimization. Built foundational expertise in web operations that led to transition into development.