Challenge: A beauty brand launched a line of nail lacquer that was struggling to break into a highly competitive market. Despite a fair performance within stores, they were struggling to get online sales rolling.

Solution: We audited a deeply competitive market to identify their unique selling points and create high intent campaigns for people who had a specific taste. We also set up abandoned cart campaigns to nurture an audience that was already familiar with their brand. Some small adjustments to the landing pages we made to increase dwell time and click-through-rate, ensuring their visual products were clear to see from the fold.

Result: The new campaigns results in an 7.6 ROAS. We also managed to sell out several items from their inventory for a Valentine’s Day flash sale.

Challenge: A roofing and home restoration contractor was relying solely on word-of-mouth and a dated website that lacked credibility and mobile responsiveness. They struggled with online inquiries and weren’t ranking in local searches, which meant losing leads to more digitally savvy competitors.

Solution: We took a mobile first approach, designing their website with mobile in mind so that UX/UI principles elevated the proposition values and call-to-actions. Combined with SEO best practices and useful resources for homeowners we quickly increased their online visibility.

Result: Traffic increased 113% and form submissions went up 194% year over year.

Challenge: A local trade school with only one niche program was struggling to promote their brand and a lack of enrollments threatened the long-term viability of their school. They knew if they were to keep their doors open and open additional campuses in the future, they needed to create a brand.

Solution: We audited their site in combination with a competitor analysis to identify gaps in the search ecosystem. After improving their technical site health, creating valuable content that met user search intent, and focusing on nurturing strategies their online visibility began to soar.

Results: Within 3 class starts, we managed to bring them to the top of many valuable keyword search queries, bring quality leads, and bring them 27% over their enrollment goals per start.

Challenge: A local dental practice in a metro suburb was struggling with low visibility online. Despite offering excellent patient care, their website ranked poorly on search engines, leading to a lack of new patient inquiries and stagnating appointment bookings. Website existed for a long time but no one had ever owned marketing execution.

Solution: We conducted a full SEO audit, optimized their site structure and on-page content, and implemented a robust local SEO strategy. This included geo-targeted keywords, Google Business Profile optimization, high-quality backlink outreach, and a consistent blog content calendar tailored to dental care topics relevant to their community.

Results: After 6 months, we met their lead goals for appointments and new patients by increasing total number of keywords with specific focus on local terms and optimizing their Google Business Profile. After 12 months, they had top positions for high-intent local terms and we went well above their lead goals.