Gurpreet Kaur Sachdev

Content Moderator at TikTok

Moderate and review user-generated content to enforce platform policies, identify policy violations (e.g., violence, hate speech, copyright) and ensure safety and legal compliance at scale. Build subject-matter expertise, collaborate with cross-functional teams, and contribute to policy improvements and standards for online communities.

Content Moderator at TikTok

Moderated and reviewed user-generated content to uphold platform policies, ensuring safety and scale across volumes; collaborated with cross-functional teams to identify policy violations, improve moderation processes, and support a compliant and user-friendly community experience.

Content Moderator at TikTok

Keeping the online community safe by efficiently removing harmful content at scale. Moderated and reviewed content for policy violations such as videos of violence, legal removals, hate speech, violent extremism, copyright, or content that exploits or endangers children at scale. Ensured legal compliance and safety of content uploaded to the platform. Developed, improved, and maintained standards for the security of online communities. Built subject matter expertise and improved content management strategy for short video platforms. Coordinated with cross-functional departments for timely management of content that violates policies. Built relationships with cross-functional partners using good communication and influencing skills. Demonstrated strong understanding of policy through high-quality, speedy, and accurate moderation, along with appeal resolution for edge cases. Used market knowledge, insights, and signals to provide solutions to improve the community for users. Identified a

Content Moderator at TikTok

Ensured online community safety by efficiently removing harmful content at scale. Moderated and reviewed videos for policy violations such as violence, hate speech, copyright infringement, and child endangerment. Identified workflow inefficiencies and recommended process improvements. Developed and maintained standards for online community security. Improved content management strategies for short-form video platforms, enhancing platform safety and user experience. Coordinated with cross-functional departments for timely content management and collaborated effectively with partners using strong communication and influencing skills. Provided strategic leadership to enhance program efficiency and scale.

Content Moderator at TikTok

Keep the online community safe by efficiently removing harmful content at scale. Moderate and review content to determine policy violations such as videos of violence, legal removals, hate speech, violent extremism, copyright violations, or content that exploits or endangers children. Proactively identify and address inefficiencies in workflows, recommending solutions to streamline processes and improve accuracy between QA and moderators. Responsible for development, improvement, and maintenance of standards for online community security. Built subject matter expertise and improved content management strategies for short-form video platforms, enhancing platform safety and user experience. Coordinated with cross-functional departments for timely management of policy-violating content. Collaborated effectively with partners, demonstrating strong communication and influencing skills. Demonstrated high quality, speed, and accuracy in moderation and appeal resolution for edge cases. Provide

Content Moderator at TikTok

Keeping the online community safe by moderating and reviewing content to detect policy violations, ensuring legal compliance and user safety. Responsible for developing and maintaining standards for community security, coordinating cross-functional departments, resolving appeals on edge cases, and providing recommendations to improve internal workflows and community experience.

Media Operations Planner at Initiative Singapore (IPG Mediabrands)

Acted as a connective tissue between media planning, finance, creative, and vendor teams to drive operational excellence. Managed marketing budgets, collaborated with finance for accurate billing, set up campaign ad operations databases, coordinated asset creation, consolidated implementation materials for vendors, supported campaign lifecycle from checklists to post-evaluation, and onboarded new vendors and employees.

Media Operations Planner at Initiative Singapore (IPG Mediabrands)

Collaborated cross-functionally to drive operational rigor across campaign lifecycles; aligned media planning, finance, creative and vendor teams; developed workflows and streamlined complex work orders to improve efficiency.

Media Operations Planner at IPG Mediabrands Singapore

Collaborated cross-functionally to ensure operational excellence across the campaign life cycle, managed marketing budgets and pacing, and supported pre- and post-campaign financial processes by connecting finance and media delivery data. Built Airtable foundations for creatives and supported onboarding of new vendors in the region.

Media Operations Planner at Initiative Singapore (IPG Mediabrands)

Connected issues between media planning, finance, creative and vendor teams, driving organised operational rigour. Collaborated cross functionally ensuring operational excellence between teams throughout campaign life cycle with media ops rigour and simplification of complex workflows. Managed marketing budget investment and pacing throughout campaign period to ensure no overspending. Worked with finance on providing accurate pre-campaign and post-campaign financial processes and billing by connecting financial data with media delivery data. Provided foundation for campaign ad ops by operationally setting up database using Airtable for creatives. Worked with creative team ensuring seamless execution of asset creation adhering to ad ops requirements. Consolidated and supplied Ad tags, DV tags and creative assets for vendor teams to implement campaigns. Supplied clear implementation briefs to teams and offered support during the implementation process. Built trust and credibility with cl

Media Operations Planner at Initiative Singapore (IPG Mediabrands)

Connected media planning, finance, creative, and vendor teams to drive organized operational rigor. Managed end-to-end campaign operations ensuring seamless execution and operational excellence. Supported new platform integrations, vendor onboarding and training, managing third-party vendors to meet Service Level Agreements. Collaborated cross-functionally to ensure campaign operational excellence throughout the lifecycle. Managed marketing budget investments and pacing, working with finance to provide accurate pre- and post-campaign processes and billing. Provided foundation for campaign ad ops through operational data management, consolidated ad tags and assets for vendor implementation, and supplied implementation briefs and operational support. Built trust with clients and supported campaign post-evaluation and reporting.

Media Operations Planner at Initiative Singapore (IPG Mediabrands)

Connected tissue between media planning, finance, creative, and vendor teams, driving organized operational rigour. Managed end-to-end campaign operations by collaborating effectively with media planning, finance, creative, and vendor teams to ensure seamless execution and operational excellence. Supported new platform integrations, vendor onboarding and training, managing third-party vendors to drive execution against Service Level Agreements. Collaborated cross-functionally ensuring operational excellence between teams throughout the campaign life cycle with media ops rigour and simplification of complex workflows. Managed marketing budget investment and pacing across campaign periods to avoid overspending. Worked with finance on providing accurate pre- and post-campaign financial processes and billing by connecting financial data with media delivery data. Provided foundation for campaign ad ops by operationally setting up database using data tables for creatives. Worked with creativ

Publisher Operations Coordinator (Part-time) at Teads Singapore

Handled account management and daily operations working with APAC publisher operations. Collaborated cross-functionally with ad operations and sales to meet client campaign goals. Supported publisher integration and troubleshooting of Teads products, provided performance insights, and worked with technical solutions to resolve issues.

Managed day-to-day publisher operations, aided cross-functional adops and sales teams, and supported adoption/integration of ad tech, tagging and client campaign objectives.

Publisher Operations Coordinator (Part-time) at Teads Singapore

Account management and day-to-day operations; developed growth strategies for APAC publisher accounts; enabled publishers with adoption/integration of Teads products, built and troubleshooted ad tags, and coordinated vendor integrations; provided weekly performance insights and communicated with Technical Solutions team to resolve issues.

Publisher Operations Coordinator (Part-time) at Teads Singapore

Account management and handling day-to-day operations. Worked with APAC publisher operations team to develop and implement growth strategies for accounts. Cross-functionally planned and strategized with ad ops and sales to deliver against client campaign objectives. Enabled publishers with the adoption and integration of Teads products and features, by building customised ad tags, as well as managing and troubleshooting publisher integrations. Defined issues and troubleshooting problems and effectively communicated with Technical Solutions team. Updated weekly insights to optimize performance for accounts.

Publisher Operations Coordinator (Part-time) at Teads Singapore

Managed day-to-day account operations with APAC publisher operations team. Developed and implemented growth strategies for accounts. Planned and strategized with ad ops and sales to deliver client campaign objectives. Enabled publishers to adopt and integrate Teads products, providing customized solutions and technical troubleshooting. Defined and resolved publisher integration challenges, liaising with Technical Solutions team. Monitored and analyzed account performance with weekly insights and recommendations to optimize campaign delivery.

Publisher Operations Coordinator (Part-time) at Teads Singapore

Managed account and day-to-day operations. Worked with APAC publisher operations team to develop and implement growth strategies for accounts. Cross-functionally planned and strategized with ad ops and sales to deliver against client campaign objectives. Enabled publishers to adopt and integrate Teads products and features, providing customized solutions and troubleshooting technical issues to optimize performance. Defined, analyzed, and resolved publisher integration challenges, effectively communicating with the Technical Solutions team to ensure timely resolution. Monitored and analyzed account performance, providing weekly insights and recommendations to optimize campaign delivery and achieve client objectives. Created, deployed, and managed project plans including timelines, budgets, scheduling, and staffing.

E-Commerce Manager at Ashirwad Trading

Managed platform operations and marketing while coordinating e-commerce activities. Improved customer experience and purchase rates using data metrics, optimized daily sales, budgeted and planned inventory, led a team for order fulfillment, drove e-commerce growth through pricing and distribution, developed strategies for key sales events, handled inventory control and loss prevention, and managed customer support.

E-Commerce Manager at Ashirwad Trading

Managed platform operations and marketing, monitored customer experience and purchase paths to improve conversion, leveraged data and metrics to develop selling strategies; optimized daily sales, budgets, targets, and inventory planning; drove e-commerce growth through optimization, distribution, shelving, and pricing; ensured order fulfillment and customer satisfaction and managed vendor relationships.

E-Commerce Manager at Ashirwad Trading

Managed platform operations and marketing along with coordinating e-commerce activities. Monitored customer experience and purchase paths to improve purchase rate, leveraging data and key metrics to develop, deploy & adapt selling strategies. Optimized daily sales and managed budgets and targets, along with inventory planning. Responsible for achieving budgeted sales volumes, prices, and profit margin. Managed a team ensuring efficiency of packing and order fulfillment of sales orders. Drove e-commerce growth through continuous optimization, distribution, shelving, and pricing. Analyzed and presented sales results to define strategy, informed by sales targets, market nuances, competition, and trends, making proposals to leadership for continuous improvement. Developed e-commerce sales and marketing strategies for key sales days like 11.11, 12.12, BFCM, and more. Managed inventory control and loss prevention management, ensuring all loss prevention matters are reported, investigated, an

E-Commerce Manager at Ashirwad Trading

Managed platform operations and marketing while coordinating e-commerce activities. Monitored customer experience and purchase paths to improve purchaser rate using key metrics. Optimized daily sales, budgets, and targets including inventory planning. Achieved budgeted sales volumes, prices, and profit margin goals. Managed team for efficient packing and order fulfillment. Drove e-commerce growth through continuous optimization, distribution, shelving, and pricing strategies. Analyzed and presented sales results to define strategy influenced by sales targets, market nuances, competition, and trends. Developed e-commerce sales and marketing strategies for key sales days such as 11.11, 12.12, and BFCM. Handled inventory control and loss prevention, ensuring timely reporting and resolution. Activated and launched key client programs delivering premium experience and managed customer queries with efficient support.

E-Commerce Manager at Ashirwad Trading

Managed platform operations and marketing along with coordinating e-commerce activities. Monitored customer experience and purchase paths to improve purchaser rate, leveraging data and key metrics to develop, deploy & adapt selling strategies. Optimized daily sales and managed budgets and targets, along with inventory planning. Responsible for achieving budgeted sales volumes, prices, and profit margin. Managed a team ensuring the efficiency of packing and order fulfilment of sales orders. Drove e-commerce growth through continuous optimization, distribution, shelving, and pricing. Analyzed and presented sales results to define strategy, informed by sales targets, market nuances, competition, and trends, and made proposals to leadership for continuous improvement. Developed e-commerce sales and marketing strategies for key sales days like 11.11, 12.12, BFCM, and more. Inventory control and loss prevention management ensuring all loss prevention matters are reported, investigated, and c

Marketing & Communications Executive at Savour!

Managed end-to-end social media campaigns across multiple channels. Developed digital marketing strategies, brand awareness, conducted post-campaign analysis, participated in content creation and project management, sourced event opportunities, supported internal and external events, and used creative software for marketing materials and copywriting.

Marketing & Communications Executive at Savour!

Managed end-to-end social media campaigns across major channels; developed and executed digital marketing campaigns across social, web, and email; built brand strategy to raise awareness and consideration; conducted post-campaign analysis and presented insights; led pitches, content creation, data analysis, and project management; supported internal and external events and vendor collaborations; coordinated event groundwork and on-site setup.

Marketing & Communications Executive at Savour!

Managed end-to-end social media campaigns across all major channels. Developed and project managed end-to-end digital marketing campaigns across social media, web, and email using various tactics and strategies. Developed brand strategy to grow awareness and consideration with target audience. Ran post-campaign analysis to evaluate and report on campaign effectiveness. Participated actively in the end-to-end process including pitch preparation, content creation, data analysis, and project management. Sourced opportunities for participation in external events to develop brand presence. Supported the team across planning and execution of internal and external events for customer outreach and engagement. Managed multiple internal and external stakeholders with strong project management and communication. Prioritized and managed multiple work streams efficiently, managing time well to work within tight deadlines. Used various creatives software to develop marketing material for campaigns,

Marketing & Communications Executive at Savour!

Managed end-to-end social media campaigns across major channels. Developed and managed digital marketing campaigns across social media, web, and email using various tactics and strategies. Developed brand strategy to grow awareness and consideration within target audience. Conducted post-campaign analysis to evaluate and report campaign effectiveness. Participated in end-to-end campaign process including pitch preparation, content creation, data analysis, and project management. Sourced opportunities for participation in external events to develop brand presence. Supported team across planning and execution of internal and external events for customer outreach and engagement. Managed multiple stakeholders with strong project management and communication skills. Prioritized and managed multiple workstreams efficiently under tight deadlines. Created marketing material using various creative software, including adhoc copywriting. Delivered positive results and developed client relationshi

Marketing & Communications Executive at Savour!

Managed end-to-end social media campaigns across all major channels. Developed and project managed end-to-end digital marketing campaigns across social media, web, and email using various tactics and strategies. Developed brand strategy to grow awareness and consideration with our target audience. Ran post-campaign analysis to evaluate and report on campaign effectiveness. Actively participated in the end-to-end process including pitch preparation, content creation, data analysis, and project management. Sourced opportunities for participation in external events to develop brand presence. Supported the team across planning and execution of internal and external events for customer outreach and engagement. Managed multiple internal and external stakeholders with strong project management and communication. Prioritized and managed multiple work streams efficiently, managing time well to work with tight deadlines. Used various creative software to develop marketing material for campaigns,

Marketing Executive at Tickled Media

Developed and managed marketing campaigns, analyzed app performance trends, created lead generation pipelines, ran consumer research, developed cross-channel campaign content in line with client strategy, built local business partnerships, managed event logistics and vendor procurement, and contributed to app, website, and social media improvement ideas.

Marketing Executive at Tickled Media

Developed and managed marketing campaigns to promote events and products. Analyzed app stats and performance trends daily, and presented results to senior leadership weekly. Developed a lead generation pipeline for potential events for brand exposure, and built plans for events in the pipeline. Ran consumer research studies to understand reader preferences and behaviour in the market. Developed content for multiple cross-channel campaigns in line with client strategy and approach. Worked with local businesses to develop a partnership strategy for a social cause campaign. Managed event groundwork and setup along with vendor procurement, ensuring positive experience. Worked on day-to-day operations for company event campaigns. Regularly brainstormed cross-functionally to develop ideas for the app, website, and social media development.

Marketing Executive at Tickled Media

Developed and managed marketing campaigns to promote events and products. Analyzed app stats and daily performance trends, presenting weekly results to senior leadership. Built a lead generation pipeline for potential events for brand exposure and planned forthcoming events. Conducted consumer research to understand reader preferences and behavior. Developed content for multiple cross-channel campaigns aligned with client strategy. Collaborated with local businesses to develop partnership strategies for social cause campaigns. Managed event groundwork and vendor procurement ensuring positive experience. Managed day-to-day operations for company event campaigns and regularly brainstormed cross-functionally to develop ideas for app, website, and social media development.