With 7+ years of experience managing over $20M in ad spend across Google, Meta, TikTok, and multi-channel platforms, I specialize in scaling brands and delivering measurable growth both Ecomm & B2B.

Guven

With 7+ years of experience managing over $20M in ad spend across Google, Meta, TikTok, and multi-channel platforms, I specialize in scaling brands and delivering measurable growth both Ecomm & B2B.

Available to hire

With 7+ years of experience managing over $20M in ad spend across Google, Meta, TikTok, and multi-channel platforms, I specialize in scaling brands and delivering measurable growth both Ecomm & B2B.

Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
See more

Language

English
Fluent
Bosnian
Fluent

Work Experience

Performance Marketer at Support Zebra & Glow MedSpa
September 1, 2025 - October 7, 2025
Managed $100K+ monthly ad spend across Meta & Google, generating 2,500+ qualified leads in B2B outsourcing & MedSpa niches. Reduced CPL by 35% and improved ROAS from 1.2 to 3.4 within 6 months. Built end-to-end funnel tracking via GA4 & GHL, improving lead-to-sale attribution accuracy.
Performance Marketer at Arc & Naya
August 1, 2024 - October 7, 2025
Scaled paid channels (Meta, Google, Reddit, TikTok, Amazon) resulting in 400% YoY revenue growth for an eCommerce brand. Developed creative testing framework that boosted CTR by 70%. Managed €100K+ monthly spend with consistent 3x ROAS.
PPC Account Manager at Rachael Attard LLC
November 1, 2022 - October 7, 2025
Managed Google, Pinterest, and TikTok Ads with average 2.8x ROAS including App advertising. Increased sales volume by 45% while reducing CAC by 25%. Collaborated with marketing team to optimize funnel from top-of-funnel traffic to conversions.
PPC Account Manager at Emedia Patch
May 1, 2021 - October 7, 2025
Oversaw Google & Bing Ads team, plus Facebook, LinkedIn, Quora, and Instagram campaigns on my own. Managed U.S. & U.K. client accounts with budgets up to $1M monthly. Delivered consistent pipeline growth with improved CPC efficiency and target ROAS in agency environment.
Digital Marketing Executive at Digital Marketing d.o.o. - Stellar Search UK
May 1, 2020 - October 7, 2025
Handled Google Ads & Meta ads accounts end-to-end for U.K. clients, budgets exceeding £100K. Built, optimized, and reported campaigns with GA & Looker Studio insights. Certifications: Google Ads certification; Internal auditor at School of Economics and Business Sarajevo in the field of higher education; Microsoft Office Specialist - Excel 2013.
Performance Marketer at Zebra & Glow MedSpa
September 1, 2025 - October 7, 2025
Managed $100K+ monthly ad spend across Meta & Google, generating 2,500+ qualified leads in B2B outsourcing & MedSpa niches. Reduced CPL by 35% and improved ROAS from 1.2 → 3.4 within 6 months. Built end-to-end funnel tracking via GA4 & GHL, improving lead-to-sale attribution accuracy.
Performance Marketer at Arc & Naya
August 1, 2024 - October 7, 2025
Scaled paid channels (Meta, Google, Reddit, TikTok, Amazon) resulting in 400% YoY revenue growth for eCommerce brand. Developed creative testing framework that boosted CTR by 70%. Managed €100K+ monthly spend with consistent 3x ROAS.
PPC Account Manager at Rachael Attard LLC
November 1, 2022 - October 7, 2025
Managed Google, Pinterest, and TikTok Ads with average 2.8x ROAS included App advertising. Increased sales volume by 45% while reducing CAC by 25%. Collaborated with marketing team to optimize funnel from top-of-funnel traffic to conversions.
PPC Account Manager at Emedia Patch
May 1, 2021 - October 7, 2025
Oversaw Google & Bing Ads team, plus Facebook, LinkedIn, Quora, and Instagram campaigns on my own. Managed U.S. & U.K. client accounts with budgets up to $1M monthly. Delivered consistent pipeline growth with improved CPC efficiency and target ROAS in agency environment.
Digital Marketing Executive at Digital Marketing d.o.o. - Stellar Search UK
May 1, 2020 - October 7, 2025
Handled Google Ads & Meta ads accounts end-to-end for U.K. clients, budgets exceeding £100K. Built, optimized, and reported campaigns with GA & Looker Studio insights.
Performance Marketer at Zebra & Glow MedSpa
September 1, 2025 - October 7, 2025
Managed $100K+ monthly ad spend across Meta & Google, generating 2,500+ qualified leads in B2B outsourcing & MedSpa niches. Reduced CPL by 35% and improved ROAS from 1.2 → 3.4 within 6 months. Built end-to-end funnel tracking via GA4 & GHL, improving lead-to-sale attribution accuracy.
Performance Marketer at Arc & Naya
August 1, 2024 - October 7, 2025
Scaled paid channels (Meta, Google, Reddit, TikTok, Amazon) resulting in 400% YoY revenue growth for eCommerce brand. Developed creative testing framework that boosted CTR by 70%. Managed €100K+ monthly spend with consistent 3x ROAS.
PPC Account Manager at Rachael Attard LLC
November 1, 2022 - October 7, 2025
Managed Google, Pinterest, and TikTok Ads with average 2.8x ROAS including App advertising. Increased sales volume by 45% while reducing CAC by 25%. Collaborated with marketing team to optimize funnel from top-of-funnel traffic to conversions.
PPC Account Manager at Emedia Patch
May 1, 2021 - October 7, 2025
Oversaw Google & Bing Ads team, plus Facebook, LinkedIn, Quora, and Instagram campaigns on my own. Managed U.S. & U.K. client accounts with budgets up to $1M monthly. Delivered consistent pipeline growth with improved CPC efficiency and target ROAS in agency environment.
Digital Marketing Executive at Digital Marketing d.o.o. - Stellar Search UK
May 1, 2020 - October 7, 2025
Handled Google Ads & Meta ads accounts end-to-end for U.K. clients, budgets exceeding £100K. Built, optimized, and reported campaigns with GA & Looker Studio insights.

Education

High School at JU Gimnazija Obala
January 1, 2008 - January 1, 2012
Bachelor’s Degree in Financial Management at Sarajevo School of Economics and Business – Financial Management
January 1, 2012 - January 1, 2015
Masters in Financial Management at Sarajevo School of Economics and Business – Financial Management
January 1, 2016 - October 7, 2025
High School Diploma at JU Gimnazija Obala
January 1, 2008 - January 1, 2012
Bachelor’s Degree in Financial Management at Sarajevo School of Economics and Business
January 1, 2012 - December 31, 2015
Masters in Financial Management at Sarajevo School of Economics and Business
January 1, 2016 - October 7, 2025
High School Diploma at JU Gimnazija Obala
January 1, 2008 - January 1, 2012
Bachelor’s Degree in Financial Management at Sarajevo School of Economics and Business
January 1, 2012 - January 1, 2015
Master's Studies in Financial Management at Sarajevo School of Economics and Business
January 1, 2016 - October 7, 2025

Qualifications

Google Ads certification
January 11, 2030 - October 7, 2025
Internal auditor at School of Economics and Business Sarajevo in the field of higher education
January 11, 2030 - October 7, 2025
Microsoft Office Specialist - Excel 2013
January 11, 2030 - October 7, 2025
Google Ads certification
January 11, 2030 - October 7, 2025
Internal auditor certification
January 11, 2030 - October 7, 2025
Microsoft Office Specialist - Excel 2013
January 11, 2030 - October 7, 2025
Google Ads Certification
January 11, 2030 - October 7, 2025
Microsoft Office Specialist - Excel 2013
January 11, 2030 - October 7, 2025
Internal Auditor at School of Economics and Business Sarajevo (Higher Education)
January 11, 2030 - October 7, 2025

Industry Experience

Software & Internet, Retail, Healthcare, Professional Services, Media & Entertainment

Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
See more

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