Gytis Markevicius

Available to hire

I transform frustration into an intuitive experience. During my career, I have had the privilege to work with some of the most significant companies.

About

I transform frustration into an intuitive experience.

During my career, I have had the privilege to work with some of the most significant companies. I have helped clients like Shell, BP, Total, the North British distillery, Bluewater, Canadian Natural, and private clients worldwide to attract new customers and increase on-page time and conversion rates, all while staying true to their brand.

Languages

  • EnglishFluent
  • LithuanianFluent

Industry experience

  • Financial Services
  • Education
  • Energy & Utilities
  • Transportation & Logistics
  • Government
  • Healthcare
  • Manufacturing
  • Non-Profit Organization
  • Computers & Electronics

More experts in Vilnius, Lithuania

Projects · 7

Tailwind Web App | AI-enabled Digital Marketing

BRIEF: This project aimed to enhance the user experience of GhostWriter, an AI tool for content and email creation, by improving its functionality and user interface design. DELIVERABLES: The project focused on four deliverables: the development of GhostWriter, the implementation of the Labs structure and Lab Cards, email automation, and the redesign of UI elements. RESULTS: The finished tool provided users with a more efficient and effective way of creating high-quality content and emails that are engaging, relevant, and personalized. ROLE: Senior product designer webapp app design marketing socialmedia ai media

  • Product Designer
  • UI Designer
  • UX Designer
iOS App that Helps Set and Track Personal Goals

OVERVIEW In the following project, I created an application that uses some of the best self-development practices and helps people set better goals and achieve more. METHOD The people I interviewed walked me through their attempts to set goals or stick with a new routine but failed. I created storyboards to outline the application's context and drafted paper prototypes for basic functionality and screen flow. I then outlined the low-fidelity screens and built upon them as I progressed to develop the app. Online video testing confirmed that the solution still addressed the core problem. RESULTS The focus of my project was to help users set clear, defined, and attainable goals with real and meaningful motivation. Furthermore, the project provides community-curated resources and allows them to find a partner with similar interests to keep them accountable. DELIVERABLES • Storyboards • Paper prototypes • Figma prototypes • User flows • Screen flow • Online usability testing ios app productdesign uxdesign designer mobileapp

  • UX Designer
Web App for Storing, Managing, and Sharing Sensitive Personal Information

Lifeplanner is a web app that helps users remember their past, plan their daily lives, and prepare for the future. I led the product design team into a complete app redesign, working directly with in-house developers and the management team to ensure that business and product goals were aligned. I helped create a product development strategy and conducted multiple user testing rounds to inspire file storage, sharing, onboarding, payment, automatic information retrieval feature development, and more. RESULTS • Signups increased by 28% • User satisfaction improved by 38% • User acquisition increased by 25% webapp design insurance storage sharing social B2C productdesign app responsive figma

  • Product Designer
  • UI Designer
  • UX Designer
Pelican Women's Championship eCommerce Website

The Pelican Women's Championship brings the most outstanding female professional golfers in the world to the Tampa-Clearwater area during the LPGA Tour. I have completely redesigned the website for the upcoming Pelican Women's Championship. The golf course had amazing views and top-of-the-line facilities. We wanted to reflect that in the new website. I analyzed the market and leading competitors to understand the landscape of professional golf and derived new ideas for how to stand out. The redesign included auditing and improving the website's structure and content and selecting the most engaging images. After much discussion, we understood clients' needs and ensured their business goals were considered without undermining the purposes of the people buying the tickets. event website landingpage CMS webflow golf sports design uxdesign productdesign LPGA

  • Product Designer
  • UI Designer
  • UX Designer
Website for a Remote Training Management System

A promo website for a market-leading, cloud-based system that enables efficient remote training management. The training portal was recently renewed and needed a better representation on the web. The current product promotion website just wasn't up to the task. I have reviewed its existing content, structure, and layout and provided initial suggestions and direction to the client. I outlined the ideal client's persona and created a purchasing flow that structures the content. User testing helped optimize it, thus ensuring a smoother user experience. I decided to move forward with a new and fresh concept that would help differentiate the product from competitors through visuals and an optimized content structure. website landingpage design webdesign education logistics

  • Product Designer
  • UX Designer
  • Web Designer
Peer-to-peer Crowdlending Platform for Businesses and Lenders

Evenfi is a peer-to-peer crowdlending platform that connects businesses with lenders looking for excellent investment opportunities. My goal was to nourish an empowering feeling in new investors by guiding them to make their first investment with ease and simplicity. After auditing the app, we redesigned its investment pages as those had the most potential to increase revenue and user satisfaction. Layout improvements comprised using the available space more effectively and better fitting what is important—investment opportunities. Evenfi was designed with beginner investors in mind but is also great for professionals. fintech webapp app productdesign dashbaord uxdesign design

  • Product Designer
Tablet dashboard app for inspectors

OVERVIEW A complete overhaul of the product, improving usability, and designing a new visual interface. PROJECT BRIEF Complete redesign of the inspection app, solving usability problems and simplifying interactions to improve accuracy and ease of use and meet the visual design standards of the multinational clients. ROLE Product designer METHODS I conducted field research with users in their natural work environment and created a user persona based on the observations. I redesigned the information architecture around the inspection process to provide simple and straightforward navigation that corresponds with the user's routine tasks. RESULT I designed app architecture and entire UI, simplified many interactions to improve accuracy and ease of use. Wireframes, prototypes, and user personas ensured that the center of the product is user needs. The app was successfully relaunched and led to quicker inspections and improved overall accuracy. DELIVERABLES • User persona • Information architecture • User flows • Visual design dashboard app design uxdesign uidesign inspection logistics audit

  • Product Designer
  • UI Designer
  • UX Designer

Education

Bachelor's Degree in Neuroscience with Psychology · University of Aberdeen2016
Interaction Design Specialization · Coursera2020
Graphic Design · School of Arts2011
The Web Developer Bootcamp · Udemy2017

Certifications and awards

Information Design2019
Social Computing2019
Color for Design and Art2023
Designing, Running, and Analyzing Experiments2019

Testimonials · 5.0 from 1 review

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