Hi, I'm Hadiza Aliyu, a creative and results-driven Social Media Manager with over two years of experience in content creation, digital strategy, and growing online communities. I love reviving underperforming social accounts and turning them into vibrant, engaging platforms that really connect with audiences. My passion is helping brands increase their visibility and engagement across multiple social media channels. I take pride in crafting strategies that drive real results, whether it’s through creating compelling content, managing campaigns, or analyzing data to sharpen our approach. If you're looking for someone proactive and adaptable to take your social media presence to the next level, I'm your go-to person!

Hi, I'm Hadiza Aliyu, a creative and results-driven Social Media Manager with over two years of experience in content creation, digital strategy, and growing online communities. I love reviving underperforming social accounts and turning them into vibrant, engaging platforms that really connect with audiences. My passion is helping brands increase their visibility and engagement across multiple social media channels. I take pride in crafting strategies that drive real results, whether it’s through creating compelling content, managing campaigns, or analyzing data to sharpen our approach. If you're looking for someone proactive and adaptable to take your social media presence to the next level, I'm your go-to person!

Available to hire

Hi, I’m Hadiza Aliyu, a creative and results-driven Social Media Manager with over two years of experience in content creation, digital strategy, and growing online communities. I love reviving underperforming social accounts and turning them into vibrant, engaging platforms that really connect with audiences. My passion is helping brands increase their visibility and engagement across multiple social media channels.

I take pride in crafting strategies that drive real results, whether it’s through creating compelling content, managing campaigns, or analyzing data to sharpen our approach. If you’re looking for someone proactive and adaptable to take your social media presence to the next level, I’m your go-to person!

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Language

English
Fluent

Work Experience

Social Media Manager & Content Creator at Mind Central
September 1, 2025 - January 31, 2025
Collaborated with the founder of a virtual therapy center to lay the foundation for their social media presence and establish a consistent online brand identity. Conducted a comprehensive account audit and optimized the bio with relevant keywords to boost discoverability and visibility. Recommended a cohesive visual aesthetic to create a more professional and trustworthy online presence. Developed a research-led social media strategy tailored to the client’s goals, including audience targeting, content themes, and posting cadence. Created a content calendar and handled scripting and editing of raw video footage to produce engaging educational and promotional content. Drove over 10,000+ impressions within 12 days of consistent posting and interaction, resulting in measurable growth in brand awareness. Compiled an analytical performance report with actionable recommendations for sustained growth and more efficient social media management. This one-off project helped the client establish a strong digital foundation, making it easier to manage and grow their social presence going forward.
Social Media Strategist & Content Manager at Mar design LLC
January 15, 2024 - June 28, 2024
Designed and implemented a performance-driven social media strategy to revive an underperforming Instagram account. Created high-quality, conversion-focused content that led to a 200% increase in content reach and a 150% rise in client acquisition. Grew follower count to 21,000+ through content optimization and strategic engagement.
Social Media Manager at Mileswithmytribe, USA
January 31, 2025 - July 16, 2025
Set up and branded all social media accounts, aligning visual identity with brand goals. Developed a strategic content plan, calendar, and community management system, leading to a 1,000% growth in followers. Drove an 800% increase in one-on-one consultations through value-driven content and lead-generating digital downloads.
Social Media Manager at Lepatravels, USA
December 31, 2023 - July 16, 2025
Executed product-focused social media campaigns for new launches. Handled content planning, scheduling, and creation, contributing to increased brand visibility and customer engagement.

Education

Bachelor of Science at University of Jos
January 6, 2020 - May 2, 2025

Qualifications

Fundamentals of digital marketing
September 2, 2023 - September 16, 2023
Google Digital Marketing Certification – Google
January 1, 2023 - December 31, 2023
How to Develop a Social Media Strategy – HubSpot
January 1, 2023 - December 31, 2023
Community Management – Meta Blueprint
January 1, 2023 - December 31, 2023
Google Digital Marketing Certification
January 1, 2023 - December 31, 2023
How to Develop a Social Media Strategy – HubSpot
January 1, 2023 - December 31, 2023
Community Management – Meta Blueprint
January 1, 2023 - December 31, 2023

Industry Experience

Travel & Hospitality, Professional Services, Media & Entertainment, Education, Software & Internet, Consumer Goods
    paper Social Media Strategy
    This is a social media strategy I developed for a therapist trying to increase consultation bookings through Instagram socialmedia contentstrategy
    uniE608 Content creator for lifestyle brand
    I created a campaign to create awareness that highlighted the brand's value and offerings
    uniE608 Trendy reel content for lifestyle brand
    I created a campaign to create awareness that highlighted the brand's value and offerings
    uniE608 Content creator for lifestyle brand
    I created a campaign to create awareness that highlighted the brand's value and offerings
    uniE608 Content creator for lifestyle brand
    I created a campaign to create awareness about the brand's new location
    uniE621 Educative tile post content
    This is the cover page of a 5 page educative tile post which I designed to match the clients tone ans aesthetic
    uniE621 Tile post for wellness brand
    Created this simple tile post using Canva. And wrote an trendy copy for the design
    uniE608 Short form content for interior designer
    This is one of the content that I have created for this client
    uniE608 Content creation for a wellness brand
    I created clean short form contents that matches the tone of my clients brand
    uniE608 Content creation for an award travel coach
    I created content to promote family travel on a points and miles for this client
    uniE608 Content creation for a travel content creator
    This is a video I created for a travel creator using media she shared with me
    uniE608 Content creation
    Content creation for a travel business page