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Hi, I'm Haet Ranpariya, a Product Designer based in Rochester, NY, specializing in user-centered design and frontend development. I have a proven track record at Tech9 increasing user engagement by 35% and boosting free-to-paid conversion by 25%, by translating client goals into actionable roadmaps and collaborating with CPO and cross-functional teams. I also champion GenUI, leveraging AI tools like v0, Midjourney, and GPT-4 for rapid prototyping and idea exploration.\n\nHi there! I transform complex ideas into intuitive interfaces using Figma and modern frontend technologies (HTML, CSS, JavaScript), while conducting usability testing, user research, and iterative design within Agile/Scrum setups. I enjoy collaborating with stakeholders to deliver impactful, accessible experiences.…Hi, I'm Haet Ranpariya, a Product Designer based in Rochester, NY, specializing in user-centered design and frontend development. I have a proven track record at Tech9 increasing user engagement by 35% and boosting free-to-paid conversion by 25%, by translating client goals into actionable roadmaps and collaborating with CPO and cross-functional teams. I also champion GenUI, leveraging AI tools like v0, Midjourney, and GPT-4 for rapid prototyping and idea exploration.\n\nHi there! I transform complex ideas into intuitive interfaces using Figma and modern frontend technologies (HTML, CSS, JavaScript), while conducting usability testing, user research, and iterative design within Agile/Scrum setups. I enjoy collaborating with stakeholders to deliver impactful, accessible experiences.

Haet Ranpariya

Product Designer, UI Designer, Front-End Developer, +2

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Hi, I'm Haet Ranpariya, a Product Designer based in Rochester, NY, specializing in user-centered design and frontend development. I have a proven track record at Tech9 increasing user engagement by 35% and boosting free-to-paid conversion by 25%, by translating client goals into actionable roadmaps and collaborating with CPO and cross-functional teams. I also champion GenUI, leveraging AI tools like v0, Midjourney, and GPT-4 for rapid prototyping and idea exploration.\n\nHi there! I transform complex ideas into intuitive interfaces using Figma and modern frontend technologies (HTML, CSS, JavaScript), while conducting usability testing, user research, and iterative design within Agile/Scrum setups. I enjoy collaborating with stakeholders to deliver impactful, accessible experiences.…Hi, I'm Haet Ranpariya, a Product Designer based in Rochester, NY, specializing in user-centered design and frontend development. I have a proven track record at Tech9 increasing user engagement by 35% and boosting free-to-paid conversion by 25%, by translating client goals into actionable roadmaps and collaborating with CPO and cross-functional teams. I also champion GenUI, leveraging AI tools like v0, Midjourney, and GPT-4 for rapid prototyping and idea exploration.\n\nHi there! I transform complex ideas into intuitive interfaces using Figma and modern frontend technologies (HTML, CSS, JavaScript), while conducting usability testing, user research, and iterative design within Agile/Scrum setups. I enjoy collaborating with stakeholders to deliver impactful, accessible experiences.

Available to hire

Hi, I’m Haet Ranpariya, a Product Designer based in Rochester, NY, specializing in user-centered design and frontend development. I have a proven track record at Tech9 increasing user engagement by 35% and boosting free-to-paid conversion by 25%, by translating client goals into actionable roadmaps and collaborating with CPO and cross-functional teams. I also champion GenUI, leveraging AI tools like v0, Midjourney, and GPT-4 for rapid prototyping and idea exploration.\n\nHi there! I transform complex ideas into intuitive interfaces using Figma and modern frontend technologies (HTML, CSS, JavaScript), while conducting usability testing, user research, and iterative design within Agile/Scrum setups. I enjoy collaborating with stakeholders to deliver impactful, accessible experiences.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Product Designer at Tech9

May 1, 2025 - August 1, 2025

Designed user-centered solutions that increased user engagement (measured by Daily Active Users) by 35% and improved conversion rates (from free to paid) by 25%. Partnered directly with the Chief Product Officer to own and lead design initiatives, translating client business goals into a product roadmap. Collaborated with cross-functional teams to design user-centric product interfaces.

Usability Specialist at Excellus BCBS

August 1, 2024 - December 1, 2024

Planned and conducted a usability study across mobile and desktop platforms, using six task-based scenarios and four key metrics to evaluate user interactions and identify usability gaps. Conducted mixed-method research, including user interviews, surveys, and 10 task-based usability tests to gather qualitative and quantitative insights.

Project Lead Intern (UI/UX) at Zlato Technolabs

January 1, 2023 - May 1, 2023

Led UI/UX design for a social app, delivering a high-fidelity functional prototype within three months and showcasing innovative design solutions. Increased daily active users through focused design enhancements and user experience improvements.

UI/UX Designer & Frontend Developer (Freelance) at Upwork

September 1, 2020 - December 1, 2022

Led UI/UX design for a social app, delivering high-fidelity prototypes within three months and increasing daily active users through focused UX improvements. Worked remotely with clients, leveraging Figma and Android Studio.

Design Intern at Laurentian University

June 1, 2022 - August 1, 2022

Selected for a 3-month international exchange program, combining a full-stack internship with academic coursework. Designed the UI/UX and developed a full-stack application to manage transportation invoices and inventory, implementing cross-border tax and goods management logic.

Founding Designer & Developer at WaahTv

October 1, 2021 - February 1, 2022

Led the end-to-end product lifecycle from concept to production for an OTT platform now serving 10K+ active users. Delivered a complete streaming solution from concept to production. Utilized Figma and Android Studio to develop user-friendly features for live streaming channels.