Hailing Liu

Available to hire

Hello! I'm Hailing Liu, a multidisciplinary motion designer and animator who creates vivid visuals for brands and creative projects.

About

Hello! I’m Hailing Liu, a multidisciplinary motion designer and animator who creates vivid visuals for brands and creative projects. I guide work from concept through animation, sound editing, and final delivery, collaborating closely with clients and teammates to shape effective visual strategies.

My practice spans traditional fine art and digital media, including 3D modeling, VR worldbuilding, and experimental video. I enjoy mentoring, sharing techniques, and translating ideas into engaging experiences across galleries, festivals, and commercial productions.

  • Joined September 2022

Languages

  • ChineseFluent
  • EnglishFluent

Industry experience

  • Media & Entertainment
  • Non-Profit Organization
  • Education
  • Consumer Goods
  • Professional Services

More experts in Sacramento, United States

Projects · 5

Motion Design reel

I am dedicated to storytellings through animation and motion graphics. I work closely with clients in both collaborative teams and individual sets, creating narratives that meet clients’ vision and goals. My past experience in film and art brings artistic creativity and sensitivity in combining skills and knowledge to make successful commercial design. video explainervideo animator animation 2d animation motiondesign motion motion graphics motiongraphics animatedvideo musicvideo gif openforcommission

  • 2D Animator
  • Animator
  • Illustrator
  • +1
Make your Retirement Easier! (Explainer Video)

This project was a fast-paced collaboration with a team. Being provided with the script and voiceover, I directed this 2-minute animation for Cofco Trust's latest retirement trust service. I took design work from Moodboards, storyboards, animatics to final animation production. In this video, the first one minute present life portraits from the Chinese 00s to the 60s to show their attitudes to retirement. The last one minute introduces Cofco's retirement services. explainervideo advert explainer

  • Animator
  • Audio Mixer
  • Illustrator
  • +4
Moon Phase

An animation loop made for a DJ for his performance animator video

  • Animator
  • Audio Mixer
  • Illustrator
  • +1

Work experience· 6 roles

VR Exhibition Curator & 3D Virtual Space Designer · NewArt City virtual galleryMar 2024 – Mar 2024 · 1 mo

Curated an online virtual group show on a 3D-based virtual space platform; led a group of digital and 3D artists in worldbuilding; organized workshops and meetings to introduce artists to the platform and produced a 3D exhibition.

Freelance Animator & Motion Designer · Self-employedJun 2022 – Oct 2025 · 3 yrs 5 mos

Design graphics and animated videos for business marketing or creative events; collaborate with clients to determine visual strategies; provide end-to-end production from initial design (storyboards, style frames, vector graphics) to animation, sound editing, and final delivery; coordinate with project managers and other designers to integrate animation, typography, and visual effects.

3D Artist & Graphic Designer · Snow Yunxue Fu New Media Art StudioMay 2022 – May 2022 · 1 mo

Collaborated on project 'VR Washington Park', building a 3D recreation of New York City’s Washington Park, including full environment and rigging of 3D avatars.

Teaching Assistant · School of the Art Institute of ChicagoDec 2021 – Dec 2021 · 1 mo
Video Editor, Motion Designer & Videographer · Hopefluent Group Holdings, LtdJul 2019 – Jul 2019 · 1 mo
Independent Digital Artist & Animator · Self-employedJan 2017 – Oct 2025 · 8 yrs 10 mos

Education

MFA - Film, Video, New Media and Animation · School of the Art Institute of Chicago2019 – 2021

During my time in MFA program, I worked as an artist and a teaching assistant in animation classes: Early College Program Online: 2D Animation Media Practices: The Moving Image Digital Bodies Performed Atmospheric animation Introduction to experimental 3D

Master of Fine Arts in Film, Video, New Media, & Animation · School of the Art Institute of Chicago2019 – 2021
Bachelor of Fine Arts in Art History · Guangzhou Academy of Fine Arts2015 – 2019

Certifications and awards

School of Motion: Visual Essay Production (Explainer Camp)2023

I got training from one of the classes, Explainer Camp from SOM to produce industry quality of explainer video. "The student knows how to handle every part of a motion design project from Script to Final Render. They have a strong foundation in animation and design skills, and a very strong grasp on Adobe Illustrator, Photoshop, and After Effects. The student has experience creating bids and schedules, storyboarding and sketching, recording scratch Voice Overs, cutting an Animatic, creating style frames, script writing and even sound design. They are able to handle the entire creative execution."

Visual Essay Production2023 – 2025

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