Hana Baric

I’m a creative and proactive Social Media Manager with experience in leading and developing content strategies for various industries — from e-commerce brands in international markets to local hospitality businesses, dental clinics, and wellness studios. My key strengths include trend research, developing creative concepts, planning and organizing content, and independently producing both visual and video materials.

I have been working freelance remotely since 2018, providing creative strategies and content production for multiple DTC e-commerce brands in the beauty, health, and wellness industries. I collaborate directly with founders and media buyers to plan high-converting ad creatives and organic content, create weekly mood boards and thematic campaign ideas, provide guidelines to designers, video editors, and copywriters, and manage testing and analysis on platforms like Meta and TikTok.