Hi there! I’m Hannah, a results‑driven digital marketing professional with a strong focus on search engine optimisation, content strategy and audience engagement. I love turning data into actionable plans and collaborating with teams to drive measurable improvements in organic traffic, conversions and brand visibility. Over the past several years I’ve built and executed marketing programs for tech and professional services brands, led on-page SEO initiatives, content refreshes, and social media campaigns that boosted impressions and engagement. I’m passionate about learning, experimenting with new tactics, and helping businesses grow by delivering clear, practical marketing solutions.

Hannah Broderick

Hi there! I’m Hannah, a results‑driven digital marketing professional with a strong focus on search engine optimisation, content strategy and audience engagement. I love turning data into actionable plans and collaborating with teams to drive measurable improvements in organic traffic, conversions and brand visibility. Over the past several years I’ve built and executed marketing programs for tech and professional services brands, led on-page SEO initiatives, content refreshes, and social media campaigns that boosted impressions and engagement. I’m passionate about learning, experimenting with new tactics, and helping businesses grow by delivering clear, practical marketing solutions.

Available to hire

Hi there! I’m Hannah, a results‑driven digital marketing professional with a strong focus on search engine optimisation, content strategy and audience engagement. I love turning data into actionable plans and collaborating with teams to drive measurable improvements in organic traffic, conversions and brand visibility.

Over the past several years I’ve built and executed marketing programs for tech and professional services brands, led on-page SEO initiatives, content refreshes, and social media campaigns that boosted impressions and engagement. I’m passionate about learning, experimenting with new tactics, and helping businesses grow by delivering clear, practical marketing solutions.

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Language

English
Fluent

Work Experience

Director and SEO Specialist at Rannerdale Media
January 1, 2022 - Present
Director and SEO specialist responsible for content auditing and optimization to improve organic rankings and user engagement. Lead on-page SEO implementation (metadata, internal linking, H1/H2 structure, basic HTML), data-led on-page SEO, keyword research and intent analysis. Rewriting and enhancing content for clarity, relevance and performance; making informed recommendations on content changes and optimization priorities; identifying content gaps and growth opportunities. Tools used include Google Search Console, Ahrefs, SEMrush and Looker Studio. On-page SEO updates and refreshes aligned with current SEO best practices. Clients include OpenDoor, NerdWallet, Security Nerd, Rabbu, AllAmerican.org, Secure Your Trademark and YachtZoo.
Digital Marketing Manager at Innovation Network
January 1, 2017 - December 31, 2022
Promoted from Marketing Officer to Digital Marketing Manager in August 2019, developing a digital marketing strategy and delivering quarterly progress reports to senior management. Created and implemented a digital marketing strategy and delivery plan for major regional business events such as Venture Fest North East and Finance Camp, driving over 1,000 delegate registrations. Managed all website content and design to meet business objectives and marketing needs; rewrote site copy in 2019 to improve SEO and conversions, reducing the site-wide bounce rate from 52% to 44%. Led all social media activity (paid and organic) using Hootsuite, increasing monthly impressions from 25.8K to 275K. Built a GDPR-compliant subscriber database of over 2,500 on Mailchimp with an average open rate of 31%. Produced 20+ page event handbooks, flyers, banners and advertorials. Managed marketing campaigns, including video interviews with 12 businesses, introduced video marketing as part of the strategy with
Marketing Officer at Renown Group
April 1, 2016 - September 30, 2017
Solely responsible for all marketing and communications across Renown Group, six engineering brands across three North East sites. Improved Twitter impressions from 1,300 to 38.5K per month and follower count by 400%. Established Renown Group as an industry leader through monthly industry news articles. Project managed redevelopment of all brand websites with SEO-friendly copy. Produced monthly marketing reports for the Managing Director and senior staff. Received fortnightly marketing mentoring from Pascal Finn tonian and Associates to develop the role.
Marketing Assistant (Volunteer) at Newcastle Gateshead Initiative
July 1, 2015 - October 31, 2015
Contributed to marketing campaigns for major North East events such as the Rugby World Cup, Juice Festival and VisitEngland’s Home and Sport campaigns. Wrote concise website content for international visitors. Ran a Twitter campaign titled 'Top 50 Things to Do in the North East during the Rugby World Cup'.

Education

BA (Hons) English Literature and Creative Writing at Northumbria University, Newcastle
January 1, 2011 - January 1, 2014

Qualifications

Design Level 1 Qualification
January 11, 2030 - February 11, 2026

Industry Experience

Media & Entertainment, Professional Services, Software & Internet