I am a results-driven strategic partnerships and influencer marketing leader with 7+ years of experience scaling creator ecosystems, producing experiential activations, and driving measurable e-commerce revenue across health, wellness, lifestyle, and consumer brands. I have a proven track record managing 2,000+ creators, delivering $4.8M+ in attributed revenue, and growing partnership programs by 600%. I specialize in full-cycle influencer management—from scouting through performance optimization—plus deep expertise in luxury, travel, and lifestyle content creation. I also run a personal TikTok channel with 45.6K followers, featuring aspirational content from Bali, the Mediterranean, and tropical destinations, and I’ve led high-impact collaborations with brands and IPs such as Sony Pictures Ghostbusters, Dove, and Luxe Rewind events.

Hannah Geer

I am a results-driven strategic partnerships and influencer marketing leader with 7+ years of experience scaling creator ecosystems, producing experiential activations, and driving measurable e-commerce revenue across health, wellness, lifestyle, and consumer brands. I have a proven track record managing 2,000+ creators, delivering $4.8M+ in attributed revenue, and growing partnership programs by 600%. I specialize in full-cycle influencer management—from scouting through performance optimization—plus deep expertise in luxury, travel, and lifestyle content creation. I also run a personal TikTok channel with 45.6K followers, featuring aspirational content from Bali, the Mediterranean, and tropical destinations, and I’ve led high-impact collaborations with brands and IPs such as Sony Pictures Ghostbusters, Dove, and Luxe Rewind events.

Available to hire

I am a results-driven strategic partnerships and influencer marketing leader with 7+ years of experience scaling creator ecosystems, producing experiential activations, and driving measurable e-commerce revenue across health, wellness, lifestyle, and consumer brands. I have a proven track record managing 2,000+ creators, delivering $4.8M+ in attributed revenue, and growing partnership programs by 600%.

I specialize in full-cycle influencer management—from scouting through performance optimization—plus deep expertise in luxury, travel, and lifestyle content creation. I also run a personal TikTok channel with 45.6K followers, featuring aspirational content from Bali, the Mediterranean, and tropical destinations, and I’ve led high-impact collaborations with brands and IPs such as Sony Pictures Ghostbusters, Dove, and Luxe Rewind events.

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Language

English
Fluent

Work Experience

Events & Partnerships Manager - ANZ at Celsius Energy
January 1, 2025 - Present
Lead ANZ event and partnership strategy, delivering large-scale national activations that strengthen brand position in consumer engagement. Launch and scale a University Ambassador Program across key Australian campuses to drive Gen Z brand awareness. Negotiate and manage strategic partnerships with gyms, retailers, and lifestyle brands to support national expansion. Manage event and partnership budgets, performance reporting, and post-campaign analysis to optimise ROI.
PR, Partnerships & Events Manager at Muscle Republic
November 1, 2023 - January 1, 2025
Lead PR, influencer, and event strategy to support brand growth and global expansion. Managed an influencer portfolio of 115 creators, driving a 340% increase in e-commerce revenue. Increased partnership collaborations by 600% through strategic outreach and brand alignment.
Brand Partnerships Manager at EHP Labs
May 1, 2022 - November 1, 2023
Managed athlete portfolio of 65–90 partners generating ~$200K in monthly e-commerce revenue. Led a 2,000+ member Brand Ambassador Program, overarching influencer outreach, product seeding, and content strategy. Executed full lifecycle influencer partnerships including contract negotiation, content briefings, KPI tracking, and performance reporting.
Events & Partnerships Manager — ANZ at Celsius Energy (Suntory Oceania)
February 1, 2025 - Present
Leading the ANZ event and partnership strategy for Celsius Energy’s first full year in Australia and New Zealand. Responsible for large-scale national activations, strategic retail and gym partnerships, and building the University Ambassador Program.
Senior Partnership Manager at EHPLabs
May 1, 2021 - March 31, 2023
Owned the full influencer and creator partner ecosystem for one of Australia’s fastest-growing sports nutrition brands. Managed creators with 250K+ followers across ANZ; scaled Brand Ambassador Program from 65 to 2,000+ creators; generated 100M+ total impressions and $1.2M+ attributed revenue; led influencer activations for IP collaborations (e.g., OxyShred x Ghostbusters).

Education

Bachelor of Psychology at Kennesaw State University
January 11, 2030 - April 1, 2026
Bachelor of Business (Marketing) at Kennesaw State University, USA
January 1, 2016 - January 1, 2020

Qualifications

Add your qualifications or awards here.

Industry Experience

Healthcare, Life Sciences, Media & Entertainment, Retail, Consumer Goods, Professional Services, Travel & Hospitality