I’m a Social Media Manager, Brand Strategist, and Creative Director with hands-on experience working at Flick and Mainetti, where I’ve operated in fast-paced, high-standard environments delivering strategic, results-driven social media. At Flick, I worked closely with AI-powered social media systems, helping to shape and execute data-led content strategies at scale. This gave me deep, practical experience using AI to streamline content creation, improve consistency, and drive performance — not as a gimmick, but as a tool to build smarter, more efficient social media operations. At Mainetti, I developed a strong foundation in brand alignment, visual consistency, and strategic thinking within a global business context. This experience sharpened my ability to work with established brands, understand stakeholder expectations, and deliver content that aligns with long-term brand positioning. Today, I combine strategic thinking, creative direction, and AI enhanced workflows to help brands grow with clarity and purpose. I don’t just manage social media I build scalable systems, clear brand direction, and content strategies that support real business goals.

Harrison Norman and David Ward

I’m a Social Media Manager, Brand Strategist, and Creative Director with hands-on experience working at Flick and Mainetti, where I’ve operated in fast-paced, high-standard environments delivering strategic, results-driven social media. At Flick, I worked closely with AI-powered social media systems, helping to shape and execute data-led content strategies at scale. This gave me deep, practical experience using AI to streamline content creation, improve consistency, and drive performance — not as a gimmick, but as a tool to build smarter, more efficient social media operations. At Mainetti, I developed a strong foundation in brand alignment, visual consistency, and strategic thinking within a global business context. This experience sharpened my ability to work with established brands, understand stakeholder expectations, and deliver content that aligns with long-term brand positioning. Today, I combine strategic thinking, creative direction, and AI enhanced workflows to help brands grow with clarity and purpose. I don’t just manage social media I build scalable systems, clear brand direction, and content strategies that support real business goals.

Available to hire

I’m a Social Media Manager, Brand Strategist, and Creative Director with hands-on experience working at Flick and Mainetti, where I’ve operated in fast-paced, high-standard environments delivering strategic, results-driven social media.

At Flick, I worked closely with AI-powered social media systems, helping to shape and execute data-led content strategies at scale. This gave me deep, practical experience using AI to streamline content creation, improve consistency, and drive performance — not as a gimmick, but as a tool to build smarter, more efficient social media operations.

At Mainetti, I developed a strong foundation in brand alignment, visual consistency, and strategic thinking within a global business context. This experience sharpened my ability to work with established brands, understand stakeholder expectations, and deliver content that aligns with long-term brand positioning.

Today, I combine strategic thinking, creative direction, and AI enhanced workflows to help brands grow with clarity and purpose. I don’t just manage social media I build scalable systems, clear brand direction, and content strategies that support real business goals.

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Language

English
Fluent

Work Experience

Social Media Manager at Arco (Experts in Safety)
January 1, 2025 - Present
Owned and executed social media strategy across Arco’s channels (B2C, trade, SME, and enterprise). Launched Arco's TikTok Shop and hosted the Arcoon Air podcast, spotlighting product innovation and safety insights. Delivered detailed monthly performance analytics guiding content optimization and company-wide marketing decisions. Revitalized Arco's online identity with a modern, high-energy approach to improve engagement and retention. Built campaigns around industry trends and key safety insights.
Social Media Manager at Flickr Social
January 1, 2025 - Present
Manage a live portfolio of 37 clients across diverse industries, delivering complete social strategies and content using Flickr’s AI automation platform. Onboard new clients and plan for each client, building tailored campaigns around content pillars, industry trends, and performance data. Use AI tools and data-driven insights to optimise for Instagram, Facebook, TikTok, and LinkedIn.
Social Media Manager at Mainetti
August 1, 2022 - January 1, 2024
Promoted to lead global content strategy for a newly launched sustainable division. Directed regional creative teams and oversight of social content for UK, EU, Asia, and MEN A. Traveled to China, Bangladesh, India, and Dubai to create factory setup content and assist in commercial client visits (including H&M and Disney). Delivered localized, multilingual content and assisted in commercial client visits. Led content creation for LinkedIn, Instagram, and TikTok using behind-the-scenes narratives to humanize a technical product. Provided insight-based reporting to sales teams, helping close inbound enquiries from digital leads.
Marketing Assistant at Woolley & Parks Estate Agents
August 1, 2019 - July 1, 2021
Managed and created content for Facebook, Instagram, YouTube, and TikTok for a Yorkshire-based estate agency. Filmed drone footage and DSLR video for property listings and lifestyle campaigns, elevating the brand's visual appeal. Collaborated with internal teams to align sales goals with digital campaigns, increasing inbound enquiries. Grew new channels like TikTok and YouTube from scratch, modernising the brand's online presence. Used Google Analytics and platform insights to optimise campaigns monthly.

Education

A-Level in Digital Marketing at East Riding College, Beverley
January 11, 2030 - January 18, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Real Estate & Construction