Hello, My name is Hayley, I am a graphic designer with over 8 years of experience.
I have worked with advertising firms developing vehicle wrap designs, marketing materials, social media content, logo designs, apparel, trade show tents, and more. I am a creative thinker and love to problem solve with every design I develop. My approach in designing is strategic, and thorough in understanding the industry I develop designs for. I love thinking outside of the box, and bringing new ideas to light with effective designing that engages my clients audiences, and developing branding that reflects my clients goals, missions, and visions with their brand.
Work Experience
Blackjack Media Group
2016-2019
Graphic Designer
• Collaborated one-on-one with small to medium-sized businesses to identify and fulfill their unique design needs, enhancing their marketing efforts.
• Designed a wide range of marketing materials, including business cards, brochures, flyers, postcards, and direct mail advertisements, tailored to client specifications.
• Specialized in creating impactful vehicle wrap designs, helping small businesses enhance visibility and branding through innovative graphics.
• Partnered with the CEO to develop Request for Proposals (RFPs) and curate a portfolio presented to Citrus Connect Public Transportation and Pasco County Public Transportation, leading to awarded advertising contracts.
• Organized and executed design concepts for public transit advertising, maintaining effective communication with public transportation entities to ensure project alignment and timely delivery.
• Collaborated effectively with a team of designers, pooling diverse skills and expertise to guarantee on-time project completion.
• Facilitated open lines of communication among the CEO, Office Manager, and Installers, ensuring seamless workflow and successful progress on major design projects
NH Marketing
2019-2024
Brand Design Strategist
• Designed a diverse range of products including logos, stationery, tradeshow materials, apparel, social media advertising campaigns, and vehicle wraps, tailoring each project to meet client needs.
• Managed the complete design process, from conceptualization and proofing to production, ensuring that all projects adhered to strict deadlines without compromising quality.
• Thrived in a fast-paced environment where project scopes frequently evolved, successfully maintaining agility and delivering results within tight turnaround times.
• Contributed to the generation of over one million dollars in sales within the first year, significantly advancing my role and driving business growth.
• Collaborated closely with the office manager and vehicle wrap installers to guarantee project alignment on deadlines and uphold rigorous quality control standards.
Experience Level
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Education
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