Multi-disciplinary strategist w/25yrs exp. in London Ad Agencies helping marketing teams succeed.
Media I Brand I CX I Shopper I BTB & BTC I Integrated I Public Sector
Clients : Diageo, Nike, Unilever, London Heritage Quarter, P&G, Ford, British Airways
Agencies : Mindshare, Carat, Grey London, VML, RGA, Publicis, WPP, Dentsu, Mediaplus Group & Starcom.
With experience at the highest level in cross-agency, multi-market strategy development and activation. I’ve led fast turnaround new business pitch sprints, helped boards collaborate more effectively, and created new planning capabilities for agencies and clients, winning significant new business and commercial success.
I am growing a consultancy ‘Be More Jack’ helping multi-disciplinary teams collaborate more effectively, and looking for quick income generation between projects.
If you need help with the following challenges I can offer senior level experience right now :
🎤 Crafting a narrative for a brand or business that everyone believes in
💪 Helping a senior stakeholder team align on shared purpose and vision, and not just in marketing.
🧠 Designing a system and operational framework that puts the craft of connections strategy at the heart of your agency proposition
🤓 Making sense of the data and translating into actionable insights that inspire and motivate
🥷 Helping creative teams move stealth-like from insight and concept to real world activation moments
🚀 Launching a new brand, product or campaign into a crowded and ruthless market run on the new algo fuelled metrics of attention, influence and memory
My strategy sleeves are all rolled up and ready to rumble!
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