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I’m a strategic marketing professional specializing in copywriting, brand communications, and digital campaign execution. I craft data-driven content strategies, optimise SEO performance, and leverage analytics to boost audience engagement and strengthen brand presence. As a freelance marketer, I collaborate with clients to translate market insights into compelling digital narratives and work closely with designers to merge copy and visuals. I’m adept at managing multiple projects, leading brainstorming sessions, and driving results across social channels and email campaigns.…I’m a strategic marketing professional specializing in copywriting, brand communications, and digital campaign execution. I craft data-driven content strategies, optimise SEO performance, and leverage analytics to boost audience engagement and strengthen brand presence. As a freelance marketer, I collaborate with clients to translate market insights into compelling digital narratives and work closely with designers to merge copy and visuals. I’m adept at managing multiple projects, leading brainstorming sessions, and driving results across social channels and email campaigns.

Helen Thornton

Copywriter, Marketing Strategist, Brand Designer, +2

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I’m a strategic marketing professional specializing in copywriting, brand communications, and digital campaign execution. I craft data-driven content strategies, optimise SEO performance, and leverage analytics to boost audience engagement and strengthen brand presence. As a freelance marketer, I collaborate with clients to translate market insights into compelling digital narratives and work closely with designers to merge copy and visuals. I’m adept at managing multiple projects, leading brainstorming sessions, and driving results across social channels and email campaigns.…I’m a strategic marketing professional specializing in copywriting, brand communications, and digital campaign execution. I craft data-driven content strategies, optimise SEO performance, and leverage analytics to boost audience engagement and strengthen brand presence. As a freelance marketer, I collaborate with clients to translate market insights into compelling digital narratives and work closely with designers to merge copy and visuals. I’m adept at managing multiple projects, leading brainstorming sessions, and driving results across social channels and email campaigns.

Available to hire

I’m a strategic marketing professional specializing in copywriting, brand communications, and digital campaign execution. I craft data-driven content strategies, optimise SEO performance, and leverage analytics to boost audience engagement and strengthen brand presence.

As a freelance marketer, I collaborate with clients to translate market insights into compelling digital narratives and work closely with designers to merge copy and visuals. I’m adept at managing multiple projects, leading brainstorming sessions, and driving results across social channels and email campaigns.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Marketing Design Studio Manager at Burrows Marketing & Advertising Agency

January 1, 2006 - June 30, 2006

Managed design studio deadlines with designers, ensuring alignment with project schedules and delivering quality output during maternity cover.

Marketing & Events Coordinator for Youth Travel Card (Xcape) at Suffolk County Council

January 1, 2005 - January 31, 2006

Created customer awareness of goods and services; promoted county-wide Youth Travel Card campaigns; used data to inform targeting, wrote copy for ads and emails, and conducted market research (focus groups) to identify trends.

Brand Communications Marketing Executive at Orange Telecomms Ple

August 1, 2001 - December 31, 2004

Provided marketing and brand communications support to the UK Brand Director; coordinated campaigns, managed budgets, led event projects, and liaised with agencies to ensure brand alignment.

Broadcast Assistant/Researcher at BBC Radio 4 Light Entertainment

May 1, 2001 - August 31, 2001

Supported production and research for light entertainment programming, assisting the production team.

Studio Manager at Reflex New Media Ltd

August 1, 2000 - May 31, 2001

Managed studio operations and deadlines, coordinated with designers and production staff to deliver projects on time.

Researcher & Broadcast Production Assistant, News & Current Affairs at BBC World Service Radio

September 1, 1995 - August 31, 2000

Supported research and production for news and current affairs programming, assisting broadcast teams across multiple projects.