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Hi, I’m Hiba Pattamthodi, a social media and content professional with 3+ years of experience creating short-form video content and supporting brand growth across digital platforms. I specialize in Instagram content strategy, audience engagement, and video editing, delivering high-performing Reels and campaigns. I thrive in fast-paced, remote environments and enjoy shaping end-to-end content workflows that align with brand goals. I’m passionate about storytelling through video, collaborative work with clients, and mentoring others in growth, monetization, and content optimization to help brands reach and engage their audiences.…Hi, I’m Hiba Pattamthodi, a social media and content professional with 3+ years of experience creating short-form video content and supporting brand growth across digital platforms. I specialize in Instagram content strategy, audience engagement, and video editing, delivering high-performing Reels and campaigns. I thrive in fast-paced, remote environments and enjoy shaping end-to-end content workflows that align with brand goals. I’m passionate about storytelling through video, collaborative work with clients, and mentoring others in growth, monetization, and content optimization to help brands reach and engage their audiences.

Hiba Pattamthodi

Content Creator, Video Editor, Social Media Manager, +2

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Hi, I’m Hiba Pattamthodi, a social media and content professional with 3+ years of experience creating short-form video content and supporting brand growth across digital platforms. I specialize in Instagram content strategy, audience engagement, and video editing, delivering high-performing Reels and campaigns. I thrive in fast-paced, remote environments and enjoy shaping end-to-end content workflows that align with brand goals. I’m passionate about storytelling through video, collaborative work with clients, and mentoring others in growth, monetization, and content optimization to help brands reach and engage their audiences.…Hi, I’m Hiba Pattamthodi, a social media and content professional with 3+ years of experience creating short-form video content and supporting brand growth across digital platforms. I specialize in Instagram content strategy, audience engagement, and video editing, delivering high-performing Reels and campaigns. I thrive in fast-paced, remote environments and enjoy shaping end-to-end content workflows that align with brand goals. I’m passionate about storytelling through video, collaborative work with clients, and mentoring others in growth, monetization, and content optimization to help brands reach and engage their audiences.

Available to hire

Hi, I’m Hiba Pattamthodi, a social media and content professional with 3+ years of experience creating short-form video content and supporting brand growth across digital platforms. I specialize in Instagram content strategy, audience engagement, and video editing, delivering high-performing Reels and campaigns. I thrive in fast-paced, remote environments and enjoy shaping end-to-end content workflows that align with brand goals.

I’m passionate about storytelling through video, collaborative work with clients, and mentoring others in growth, monetization, and content optimization to help brands reach and engage their audiences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Co-Founder & Social Media Manager at Aywa Foods

July 1, 2025 - Present

Built and grew Instagram presence from 0 to 887 followers through consistent content strategies. Created short-form video content achieving 80K–130K+ views on top posts. Produced Reels with 4K–22K views per post. Planned trend-based content to increase reach and audience engagement. Monitored performance metrics and optimized content strategy. Managed audience interaction through comments and DMs to build community, contributed to brand positioning and digital growth.

Content Contributor – Paid Project at TLFF - Society (Content Creator Courses)

November 1, 2025 - December 31, 2025

Edited and refined course content to enhance learning quality and visual consistency. Developed CapCut editing module for the course curriculum. Structured educational content to simplify video editing for students and improve course value. Collaborated on course content improvements to support student learning and engagement.

Digital Marketing Mentor at Self-Employed

February 1, 2025 - Present

Mentored aspiring creators on Instagram growth, branding, and content strategy. Taught profile optimization, content planning, and audience engagement techniques. Guided students on monetization, audience building, and lead generation. Conducted live training sessions, Q&A, and personalized coaching. Analyzed trends, hashtags, and performance metrics to improve reach and engagement.

Visual Media & Content Production Specialist at Freelance

January 1, 2021 - Present

Worked with clients to create engaging visual content by handling both video production and post-production processes. Shot and produced video content for lifestyle, promotional, and social media projects. Edited videos using modern editing tools to deliver high-quality outputs. Specialized in short-form content (Reels, TikTok) focusing on storytelling, pacing, and audience retention. Managed full content workflow from planning to final delivery; applied creative direction, transitions, music, and color adjustments; maintained brand consistency; delivered on deadlines.

Virtual Assistant at Irfana Izzath Cholayil

April 1, 2025 - September 30, 2025

Managed social media content, including video editing and post scheduling. Responded to messages and comments to maintain active audience engagement. Assisted in organizing digital content and supporting online course delivery. Handled scheduling, coordination, and administrative tasks in a remote environment.