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Creative Director with 25+ years of experience turning complex ideas into clear, compelling brands. I work with companies in finance, tech, and Web3 to build design systems, narratives, and visual identities that actually scale. Strategy first. Then design that holds up everywhere.…

Jarret Kusick

Creative Director, Graphic Designer, Brand Designer, +2

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Creative Director with 25+ years of experience turning complex ideas into clear, compelling brands. I work with companies in finance, tech, and Web3 to build design systems, narratives, and visual identities that actually scale. Strategy first. Then design that holds up everywhere.…

Available to hire

Creative Director with 25+ years of experience turning complex ideas into clear, compelling brands. I work with companies in finance, tech, and Web3 to build design systems, narratives, and visual identities that actually scale. Strategy first. Then design that holds up everywhere.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Work Experience

Global Creative Director at Palmer Jarvis DDB

January 1, 1994 - January 1, 1996

Global Creative Director; Founder and lead CD of a creative studio delivering brand identity, digital design, and communication strategy for global organizations and emerging startups. Partnered with clients including the World Bank, IETA, and iCAP to develop high-impact, multi-platform campaigns. Oversaw all creative direction, ensuring each project reflected strategic clarity and strong design fundamentals.

Senior Designer / Creative Lead at Coastlines Creative Group

January 1, 1996 - January 1, 1999

Senior Designer / Creative Lead. Led branding and design initiatives for regional and international clients. Managed projects from briefing through production, balancing creative innovation with business goals. Developed interactive media that strengthened engagement and drove measurable growth.

Creative Director at HCM© Studios

January 1, 1999 - Present

Creative Leadership. Brand strategy, art direction, team collaboration.

Creative Direction Residency at LOD3 FINANCE DAO

January 1, 2018 - January 1, 2024

Created overall design direction, visuals, and pitch strategy for a Web3 blockchain-based precious metals platform in the crypto space. Delivered brand identity, videos, visual assets, and investor presentation materials that helped communicate complex financial technology in a clear and compelling way.

Creative Direction Residency at Providence Wealth Corp. Group of Brands

January 1, 2017 - January 1, 2023

Developed brand identity and visual strategy across a portfolio of luxury businesses in Monaco, including high fashion, swimwear, real estate, and wealth management. Focused on maintaining brand consistency while adapting creative direction for diverse premium markets. Graphic Designer contribution: contributed to award-winning youth marketing campaigns for McDonald’s and other national brands, translating strategy into effective visual communication.