Available to hire
I am a strategic and commercially driven Brand and Marketing Leader with over 12 years of experience in building brands, launching products, and delivering integrated campaigns across UK and international markets. My passion lies in visual storytelling, creativity, and premium consumer products, allowing me to drive brand impact, market growth, and measurable commercial performance.
Work Experience
Founder at Hollys Marketing Studio
April 1, 2026 - PresentLed brand and product marketing across the UK and Ireland, owning product lifecycle strategy from launch planning through to ongoing optimization and portfolio performance.
Retail Marketing Manager at Ergobaby
July 1, 2025 - March 1, 2026Led integrated retail and category marketing strategy across the UK and international markets, combining brand, digital, retail media, CRM, and shopper marketing to drive growth.
Marketing Manager at Ergobaby
October 1, 2020 - July 1, 2025Led end-to-end integrated product launch campaigns, shaping campaign strategy and brand storytelling across various channels.
Marketing Manager at Artsana Group
June 1, 2016 - August 1, 2020Owned product lifecycle execution, leading regional marketing for new product development and delivering integrated marketing strategies.
Product Marketing Manager at Artsana Group
December 1, 2014 - June 1, 2016Owned UK and Ireland go-to-market strategy for new product launches, leading product marketing from consumer insight to launch and lifecycle management.
Assistant Buyer at Dixons Retail
August 1, 2012 - November 1, 2014Managed broad portfolio of products and SKUs, optimising pricing and promotions to enhance commercial performance.
Education
Bachelor of Arts at Surrey Institute of Art and Design
January 1, 2002 - June 1, 2006Qualifications
Industry Experience
Consumer Goods, Retail, Professional Services
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