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I'm a strategic, senior events and partnerships leader with 15+ years’ experience designing, delivering, and scaling high-profile live and hybrid experiences across global markets. I specialize in creating operationally flawless events that drive brand visibility, commercial growth, and cultural engagement. Passionate about travel, innovation, and human connection, I build immersive experiences that resonate with diverse international audiences. I thrive in senior stakeholder environments, balancing strategic objectives with hands-on delivery, and I love collaborating with luxury, fashion, and culture players to push boundaries.…I'm a strategic, senior events and partnerships leader with 15+ years’ experience designing, delivering, and scaling high-profile live and hybrid experiences across global markets. I specialize in creating operationally flawless events that drive brand visibility, commercial growth, and cultural engagement. Passionate about travel, innovation, and human connection, I build immersive experiences that resonate with diverse international audiences. I thrive in senior stakeholder environments, balancing strategic objectives with hands-on delivery, and I love collaborating with luxury, fashion, and culture players to push boundaries.

Nancy Oakley

Creative Director, Brand Strategist, Marketing Strategist, +5

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I'm a strategic, senior events and partnerships leader with 15+ years’ experience designing, delivering, and scaling high-profile live and hybrid experiences across global markets. I specialize in creating operationally flawless events that drive brand visibility, commercial growth, and cultural engagement. Passionate about travel, innovation, and human connection, I build immersive experiences that resonate with diverse international audiences. I thrive in senior stakeholder environments, balancing strategic objectives with hands-on delivery, and I love collaborating with luxury, fashion, and culture players to push boundaries.…I'm a strategic, senior events and partnerships leader with 15+ years’ experience designing, delivering, and scaling high-profile live and hybrid experiences across global markets. I specialize in creating operationally flawless events that drive brand visibility, commercial growth, and cultural engagement. Passionate about travel, innovation, and human connection, I build immersive experiences that resonate with diverse international audiences. I thrive in senior stakeholder environments, balancing strategic objectives with hands-on delivery, and I love collaborating with luxury, fashion, and culture players to push boundaries.

Available to hire

I’m a strategic, senior events and partnerships leader with 15+ years’ experience designing, delivering, and scaling high-profile live and hybrid experiences across global markets. I specialize in creating operationally flawless events that drive brand visibility, commercial growth, and cultural engagement.

Passionate about travel, innovation, and human connection, I build immersive experiences that resonate with diverse international audiences. I thrive in senior stakeholder environments, balancing strategic objectives with hands-on delivery, and I love collaborating with luxury, fashion, and culture players to push boundaries.

Skills

Experience Level

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Founder & Head of Global Experiential Strategy at Holly Wood Labs

January 1, 2022 - Present

Delivered bespoke experiential campaigns and cultural activations for luxury brands; led cross-functional teams across production planning, on-site execution, and post-event analysis; built and scaled global experiential programs.

Global Curator & Experiential Strategy Lead at Rarible Protocol

January 1, 2021 - January 1, 2023

Led experiential programming and cultural activations; built immersive, brand-forward experiences across luxury, fashion, and tech; managed cross-functional teams and vendor relations; delivered end-to-end production and post-event insights across global flagship events.

Head of Exhibitions & Partnerships at Holly Wood Labs (London / Paris) / SoHo House / Frieze Art Fair / Selfridges

January 1, 2022 - Present

Led exhibitions and partnerships for luxury and cultural events, curating guest experiences and audience development across major shows and venues. Built collaborations with high-profile brands and cultural institutions to amplify reach and impact.