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Hi, I’m Cheok-Hong Lai, a Graphic & Marketing Designer focused on building cohesive brand experiences across retail, digital, print, social media, e-commerce, packaging, and product design assets for retailers, consumers, and agencies. I have 3+ years of experience and a track record of delivering on-brand visuals that drive engagement and support product launches, campaigns, and store-level marketing. I thrive in cross-functional teams and enjoy translating strategy into visuals—from Shopify store updates and SEO content to print-ready packaging and menus. My goal is to deliver high-quality design that aligns with brand goals and resonates with audiences.…Hi, I’m Cheok-Hong Lai, a Graphic & Marketing Designer focused on building cohesive brand experiences across retail, digital, print, social media, e-commerce, packaging, and product design assets for retailers, consumers, and agencies. I have 3+ years of experience and a track record of delivering on-brand visuals that drive engagement and support product launches, campaigns, and store-level marketing. I thrive in cross-functional teams and enjoy translating strategy into visuals—from Shopify store updates and SEO content to print-ready packaging and menus. My goal is to deliver high-quality design that aligns with brand goals and resonates with audiences.

Cheok-Hong Lai

Graphic Designer, Designer, Brand Designer, +4

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Hi, I’m Cheok-Hong Lai, a Graphic & Marketing Designer focused on building cohesive brand experiences across retail, digital, print, social media, e-commerce, packaging, and product design assets for retailers, consumers, and agencies. I have 3+ years of experience and a track record of delivering on-brand visuals that drive engagement and support product launches, campaigns, and store-level marketing. I thrive in cross-functional teams and enjoy translating strategy into visuals—from Shopify store updates and SEO content to print-ready packaging and menus. My goal is to deliver high-quality design that aligns with brand goals and resonates with audiences.…Hi, I’m Cheok-Hong Lai, a Graphic & Marketing Designer focused on building cohesive brand experiences across retail, digital, print, social media, e-commerce, packaging, and product design assets for retailers, consumers, and agencies. I have 3+ years of experience and a track record of delivering on-brand visuals that drive engagement and support product launches, campaigns, and store-level marketing. I thrive in cross-functional teams and enjoy translating strategy into visuals—from Shopify store updates and SEO content to print-ready packaging and menus. My goal is to deliver high-quality design that aligns with brand goals and resonates with audiences.

Available to hire

Hi, I’m Cheok-Hong Lai, a Graphic & Marketing Designer focused on building cohesive brand experiences across retail, digital, print, social media, e-commerce, packaging, and product design assets for retailers, consumers, and agencies. I have 3+ years of experience and a track record of delivering on-brand visuals that drive engagement and support product launches, campaigns, and store-level marketing.

I thrive in cross-functional teams and enjoy translating strategy into visuals—from Shopify store updates and SEO content to print-ready packaging and menus. My goal is to deliver high-quality design that aligns with brand goals and resonates with audiences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Advanced

Work Experience

Graphic & Marketing Designer at C Market Coffee

July 1, 2024 - Present

Lead brand and marketing design across retail, digital, social media, e-commerce, and in-store touchpoints for a multi-location coffee brand. Create campaign assets for product launches, B2B/B2C product communications, events, retail promotions, and store-level marketing. Produced social media reel that reached 1M+ views, supporting Instagram growth from approximately 8K to 17K followers through consistent promotional content and campaign visuals. Manage Shopify product/page updates, SEO content improvements, inventory-related content, and digital campaign materials. Produce print-ready artwork for packaging, menus, posters, and operational communications while maintaining brand consistency.

Graphic Designer at Bite Design Group

January 1, 2023 - December 1, 2023

Created social media, digital, and print design assets for client brands while aligning with established brand guidelines. Developed social media collateral that strengthened brand presence and contributed to 1,000+ follower growth.

Graphic Designer at TRAPO

April 1, 2021 - August 1, 2022

Produced digital marketing creatives, product visuals, and campaign assets while maintaining brand consistency across platforms. Created social media content contributing to 350,000 total campaign views. Supported product design exploration for a smartphone holder, contributing to final design refinement.

Product Design Intern at Motorola Solutions

March 1, 2020 - June 1, 2020

Conducted user research, design analysis, concept development, and product studies for communication devices. Designed a two-way radio concept aligned with industrial design standards, user research, and product usability requirements.