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PROFILE UX/UI & Digital Marketing Specialist focused on delivering high-impact digital experiences from concept to launch. I design and optimize website pages, product landing pages, and e-commerce flows, combining UX, visual design, content creation, and technical implementation (Figma, Magento). Known for managing projects end-to-end and improving user engagement and conversion through data-driven decisions. Open to freelance opportunities alongside my current role.…PROFILE UX/UI & Digital Marketing Specialist focused on delivering high-impact digital experiences from concept to launch. I design and optimize website pages, product landing pages, and e-commerce flows, combining UX, visual design, content creation, and technical implementation (Figma, Magento). Known for managing projects end-to-end and improving user engagement and conversion through data-driven decisions. Open to freelance opportunities alongside my current role.

Hugo Vanessche Lefebvre

UX Designer, UI Designer, Digital Marketer, +2

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PROFILE UX/UI & Digital Marketing Specialist focused on delivering high-impact digital experiences from concept to launch. I design and optimize website pages, product landing pages, and e-commerce flows, combining UX, visual design, content creation, and technical implementation (Figma, Magento). Known for managing projects end-to-end and improving user engagement and conversion through data-driven decisions. Open to freelance opportunities alongside my current role.…PROFILE UX/UI & Digital Marketing Specialist focused on delivering high-impact digital experiences from concept to launch. I design and optimize website pages, product landing pages, and e-commerce flows, combining UX, visual design, content creation, and technical implementation (Figma, Magento). Known for managing projects end-to-end and improving user engagement and conversion through data-driven decisions. Open to freelance opportunities alongside my current role.

Available to hire

PROFILE UX/UI & Digital Marketing Specialist focused on delivering high-impact digital experiences from concept to launch. I design and optimize website pages, product landing pages, and e-commerce flows, combining UX, visual design, content creation, and technical implementation (Figma, Magento).

Known for managing projects end-to-end and improving user engagement and conversion through data-driven decisions. Open to freelance opportunities alongside my current role.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

French

Fluent

English

Fluent

Work Experience

Digital Marketing Specialist at Hamilton Watch

October 1, 2022 - Present

Lead the design and optimization of website pages, landing pages, and e-commerce flows; Deliver product launch pages end-to-end (UX, design, content, integration in Magento); Define and execute A/B testing strategies to improve conversion; Analyze user behavior to drive data-informed improvements; Design email campaigns and digital assets supporting marketing initiatives; Improve conversion performance through UX optimization and targeted A/B testing; Manage European websites and improve SEO performance; Coordinated D2C website launch in Europe; Executed paid media and CRM campaigns; Developed social media strategies across key markets

Digital Marketing Specialist at Titleist

February 1, 2021 - September 1, 2022

Lead the design and optimization of website pages, landing pages, and e-commerce flows; Managed European websites; Defined and executed A/B testing; Developed social media strategies across key markets; Executed paid media and CRM campaigns; Coordinated D2C website launch in Europe; SEO improvements