I am an AI Content Creator specializing in creating AI-powered visual content for brands, agencies, and businesses. I create advertising creatives, AI-generated images and videos, product visuals, social media content, marketing assets, and short-form videos using the latest generative AI tools. From concept development and prompt engineering to editing and final delivery, I manage the entire creative process. Available for freelance and in-house collaboration. I work across industries such as beauty, fashion, travel, hospitality, restaurants, e-commerce, consumer electronics and lifestyle, with the ability to quickly adapt to new products, audiences, and brand identities.…

Iryna Kostichok

I am an AI Content Creator specializing in creating AI-powered visual content for brands, agencies, and businesses. I create advertising creatives, AI-generated images and videos, product visuals, social media content, marketing assets, and short-form videos using the latest generative AI tools. From concept development and prompt engineering to editing and final delivery, I manage the entire creative process. Available for freelance and in-house collaboration. I work across industries such as beauty, fashion, travel, hospitality, restaurants, e-commerce, consumer electronics and lifestyle, with the ability to quickly adapt to new products, audiences, and brand identities.…

Available to hire

I am an AI Content Creator specializing in creating AI-powered visual content for brands, agencies, and businesses. I create advertising creatives, AI-generated images and videos, product visuals, social media content, marketing assets, and short-form videos using the latest generative AI tools. From concept development and prompt engineering to editing and final delivery, I manage the entire creative process. Available for freelance and in-house collaboration.

I work across industries such as beauty, fashion, travel, hospitality, restaurants, e-commerce, consumer electronics and lifestyle, with the ability to quickly adapt to new products, audiences, and brand identities.

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Skills

Experience Level

Language

English
Advanced
Ukrainian
Fluent
Russian
Fluent
Dutch
Intermediate

Work Experience

Marketing and UX Research Manager at Alps2Alps
April 1, 2025 - July 1, 2025
Top achievement: Established and executed marketing and UX research from scratch as the company’s first researcher, implementing research processes, tools and methodologies to support strategic decision-making. Led UX and marketing research for five business units within the holding, translating insights into concrete actions and strategy.
UX Research Manager at Alps2Alps
April 1, 2025 - July 1, 2025
Established and executed marketing and UX research from scratch as the company’s first researcher, implementing research processes, tools, and methodologies to support strategic decision-making. Led UX and marketing research for five business units within the holding, translating insights into concrete business actions. Enhanced international expansion and startup initiatives through discovery and market research, CJM interviews, and unmordered UX tests. Developed competitor analyses and identified USPs using manual and AI-assisted methods. Delivered clear, actionable insights through visual reports in Miro, Figma, and HTML.
UX Researcher at Cadabra Studio
July 1, 2024 - March 31, 2025
Led end-to-end research programs, including unmordered tests, concept validation, personal development, secondary analyses, open source customer feedback and synthesis of internal and external studies. Advised designers and stakeholders on research methods, and facilitated workshops and debrief sessions using Design Thinking. Translated data and insights into actionable recommendations for product design and value propositions.
UX Researcher at MGID
February 1, 2023 - November 30, 2023
As the company’s first UX researcher, established end-to-end UX research program including unmordered tests, concept validation, personal development, secondary analyses, open source customer feedback and synthesis of internal and external studies. Led research methods and facilitated workshops and debrief sessions using Design Thinking. Translated data and insights into actionable recommendations for product design and value propositions.
Head of Research and Analytics at DTEK, Strategic Holding (Expert Center)
September 1, 2019 - April 1, 2022
Developed and implemented a research-driven strategy that increased loyalty (+20%), brand awareness (+40%), and reputation index (+15%). Managed multiple large-scale research projects (€500K, ~40K respondents). Produced data-driven reports and presentations to support strategic decisions; built a data-driven culture with stakeholders and partners.
Head of Research and Analytics at TD Tek, Strategic Holding (Expert Center)
September 1, 2019 - April 1, 2022
Developed and implemented a research-driven strategy that increased loyalty, brand awareness, and reputation. Managed multiple large-scale research projects from design to results presentation, collaborating with internal teams and external agencies to deliver actionable insights.
Head of the Analytical Department at Novyi Kanal
March 1, 2018 - March 1, 2019
Developed a forecasting model in R to forecast income and analyze key audience behavior and content consumption patterns. Audited, and partially automated reporting systems and workflows. Structured and prioritized initiatives.
Head of the Analytical Department at Novy Kanal
March 1, 2018 - March 1, 2019
Developed and executed a data-driven research strategy, increasing customer loyalty and brand metrics; managed large-scale projects, produced personas, reports, and presentations to support strategic decisions.
Senior Content Analyst at 1+1 Media Group
September 1, 2012 - April 1, 2017
Established analytics unit, developed reporting systems and strategies for content selection and analysis; tracked global TV trends across 100+ countries; provided insights to management; mentored interns.
Strategic Analyst at 1+1 Media Group
September 1, 2012 - April 1, 2017
Improved cost efficiency and broadcast content by establishing a new analytics unit, developed reporting systems and strategies for content selection and analysis, tracked global TV trends across 100+ countries, provided insights to management, and mentored interns.
Marketing Analyst at StarLightMedia
April 1, 2007 - September 1, 2012
Set up pricing models, managed campaigns and advertising, developed the data base, and delivered post-campaign analyses.

Education

Master’s in Intelligent Decision Support Systems in Macro economics (Computer Science) at National Technical University of Ukraine, Kyiv Polytechnic Institute
January 11, 2030 - January 1, 2008
Dutch Equivalency Certification (Nuffic) for HBO Master Informatics at Nuffic
January 11, 2030 - December 17, 2025
Master’s in Intelligent Decision Support Systems in Macro economics (Computer Science) at National Technical University of Ukraine, Kyiv Polytechnic Institute
January 1, 2008 - January 3, 2026

Qualifications

LinkedIn Marketing: Conversion Rate Optimization (CRO)
January 11, 2030 - December 17, 2025
Data-Driven Design: Quantitative UX Research
January 11, 2030 - December 17, 2025
User Research – Methods and Best Practices
January 11, 2030 - December 17, 2025
Dutch Equivalency Certification (Nuffic) for HBO Master Informatics
January 11, 2030 - December 17, 2025
Data Scientists, R Language, Hadoop Stack
January 11, 2030 - December 17, 2025
Dutch equivalence by Nuffic to HBO Master Informatics
January 11, 2030 - January 3, 2026

Industry Experience

Software & Internet, Media & Entertainment, Energy & Utilities, Financial Services, Professional Services, Retail

Skills

Experience Level