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I'm a seasoned copywriter and content strategist with 8+ years of experience in content creation across the technology, charity, education and agency sectors. Published in Forbes Tech Council, Business Insider, Yahoo! Finance and Computer Weekly, I can help you craft impactful stories for digital and print channels that connect with your audience and convert your leads to customers.…

Ieva Lakute

Copywriter, Content Creator, Content Strategist

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I'm a seasoned copywriter and content strategist with 8+ years of experience in content creation across the technology, charity, education and agency sectors. Published in Forbes Tech Council, Business Insider, Yahoo! Finance and Computer Weekly, I can help you craft impactful stories for digital and print channels that connect with your audience and convert your leads to customers.…

Available to hire

I’m a seasoned copywriter and content strategist with 8+ years of experience in content creation across the technology, charity, education and agency sectors. Published in Forbes Tech Council, Business Insider, Yahoo! Finance and Computer Weekly, I can help you craft impactful stories for digital and print channels that connect with your audience and convert your leads to customers.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Latvian

Advanced

Work Experience

International Marketing Officer at Bath Spa University

October 1, 2013 - December 1, 2018

Responsible for meeting ambitious student recruitment targets; managed global strategic marketing and recruitment campaigns with a budget; planned and delivered a digital student conversion campaign; organized in-person and virtual open days; represented the university at overseas recruitment fairs.

Senior Content Marketing Executive at Revolent

October 1, 2021 - August 1, 2022

Researched, wrote, and edited a wide range of B2B and B2C content including blogs, articles, white papers, emails, social posts, paid ads, press releases and sales collateral. Worked closely with the Digital PR team and stakeholders at all levels to identify new content opportunities. Designed blog and social graphics in Canva.

Lead Content Marketer at Revolent

August 1, 2022 - October 1, 2024

Managed the delivery of a multi-channel digital content strategy for a fast-growing tech recruitment company. Supervised a team of content writers, designers and freelancers to deliver timely marketing projects. Led the delivery of a new website and content plan; social media activity; mapped automated email journeys; built a quarterly newsletter; produced content and social for marketing campaigns and events.

Freelance Copy Writer & Content Specialist at Self-Employed

October 1, 2024 - Present

Wrote long-form and short-form content for clients across tech, agency, education and fitness. Translated literary texts for Latvian cultural institutions and NATO AI tools; produced content marketing materials, SEO content, social posts and best-practice guidance for clients.