I am a creative strategist, founder, and PhD-trained researcher with experience spanning brand building, digital marketing, project coordination, content strategy, and product development. I excel at turning ideas into structured plans, communicating across cultures, and blending creativity with analytical problem-solving in fast-moving environments. I thrive in cross-functional teams and international contexts, and I am passionate about turning insights into impactful brand experiences and reliable product launches.

Ifeoma Ubby

PRO

I am a creative strategist, founder, and PhD-trained researcher with experience spanning brand building, digital marketing, project coordination, content strategy, and product development. I excel at turning ideas into structured plans, communicating across cultures, and blending creativity with analytical problem-solving in fast-moving environments. I thrive in cross-functional teams and international contexts, and I am passionate about turning insights into impactful brand experiences and reliable product launches.

Available to hire

I am a creative strategist, founder, and PhD-trained researcher with experience spanning brand building, digital marketing, project coordination, content strategy, and product development. I excel at turning ideas into structured plans, communicating across cultures, and blending creativity with analytical problem-solving in fast-moving environments.

I thrive in cross-functional teams and international contexts, and I am passionate about turning insights into impactful brand experiences and reliable product launches.

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Language

Italian
Fluent
English
Fluent
Igbo
Beginner
Thai
Beginner

Work Experience

Founder & Creative Director at OliveAnkara
January 1, 2018 - Present
Founded and led OliveAnkara, producing and editing 100+ video assets for Instagram and TikTok; directed photoshoots and video shoots across multiple locations (Nigeria, Italy, Thailand); managed end-to-end content pipeline from ideation to final delivery; developed storytelling-driven campaigns for product launches; optimized content for engagement and platform performance.
Founder at OliveAnkara
January 1, 2018 - Present
Built and operated an international consumer brand, leading strategy, content, product launches, supplier coordination, and customer engagement. Managed email marketing, social platforms, campaign planning, e-commerce operations, partnerships, and cross-functional project execution. Produced brand assets and visual content, including storytelling, photography direction, short-form video concepts, and launch communications.
Postdoctoral Fellow at National Cancer Centre Singapore
January 1, 2013 - December 31, 2019
Managed complex research workstreams, data interpretation, documentation, and collaboration with internal and external stakeholders.
PhD Research Fellow at ICGEB, Trieste
January 1, 2008 - December 31, 2012
Developed strong research, reporting, problem-solving, and technical communication skills through doctoral training and publication work.

Education

PhD, Human Molecular Genetics at Scuola Normale Superiore, Pisa
January 11, 2030 - March 18, 2026
MSc & BSc Biotechnology at University of Bologna & Padua
January 11, 2030 - March 18, 2026
Fashion Design Certification at Fashion Makerspace
January 11, 2030 - March 18, 2026
Postdoctoral Fellowship in Molecular Carcinogenesis at National Cancer Centre Singapore
January 1, 2013 - December 31, 2019
PhD, Human Molecular Genetics at Scuola Normale Superiore, Pisa, Italy
January 11, 2030 - March 18, 2026
MSc, Molecular Biotechnology at University of Bologna, Italy
January 11, 2030 - March 18, 2026
BSc, Sanitary Biotechnology at University of Padua, Italy
January 11, 2030 - March 18, 2026
Fashion Design Certification at Fashion Makerspace
January 11, 2030 - March 18, 2026
PostDoctorate in Molecular Carcinogenesis at National Cancer Centre Singapore
January 1, 2013 - December 31, 2019
PhD, Human Molecular Genetics at Scuola Normale Superiore, Pisa, Italy
January 1, 2008 - December 31, 2012
MSc, Molecular Biotechnology at University of Bologna, Italy
January 11, 2030 - March 26, 2026
BSc, Sanitary Biotechnology at University of Padua, Italy
January 11, 2030 - March 26, 2026
Fashion Design Certification at Fashion Makerspace
January 11, 2030 - March 26, 2026

Qualifications

Fashion Design Certification
January 11, 2030 - March 18, 2026
Fashion Design Certification
January 11, 2030 - March 18, 2026

Industry Experience

Media & Entertainment, Professional Services, Education, Life Sciences, Retail, Wholesale & Distribution, Consumer Goods, Healthcare, Software & Internet
    paper Creative Director
    Creative entrepreneur and fashion designer with a PhD in Human Molecular Genetics and a PostDoctorate in Molecular Carcinogenesis and 7+ years of experience building OliveAnkara, an independent fashion label blending African heritage, Italian tailoring, and Asian influences. Combines design, product development, storytelling, digital marketing, and commercial strategy with a strong analytical and research-led mindset. resume pdf
    paper Fashion Designer
    Fashion designer and founder of OliveAnkara, experienced in developing culturally rooted collections that combine African prints, contemporary silhouettes, and sustainable small-batch production. Skilled across concept development, fabric sourcing, print translation, styling, photography direction, campaign creation, and retail presentation. resume
    paper Ifeoma Ubby_Portfolio_Q12026
    My portfolio includes examples of my work from various projects that I have worked on throughout my career. A selection of content created across storytelling, campaigns, and social media.