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I'm Ifeoma Ubby, a Creative Strategist, Entrepreneur, and PhD-trained researcher based in Singapore. I specialize in brand strategy, digital marketing, and content development, with experience in building international consumer brands, coordinating cross-functional teams, and launching products. I thrive turning ideas into structured plans, communicating across cultures, and blending creativity with analytical problem-solving in fast-paced environments. My work spans brand storytelling, photography direction, and video concepts that connect with diverse audiences.…I'm Ifeoma Ubby, a Creative Strategist, Entrepreneur, and PhD-trained researcher based in Singapore. I specialize in brand strategy, digital marketing, and content development, with experience in building international consumer brands, coordinating cross-functional teams, and launching products. I thrive turning ideas into structured plans, communicating across cultures, and blending creativity with analytical problem-solving in fast-paced environments. My work spans brand storytelling, photography direction, and video concepts that connect with diverse audiences.

Ifeoma Ubby

PRO

Creative Director, Designer, Brand Designer, +4

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I'm Ifeoma Ubby, a Creative Strategist, Entrepreneur, and PhD-trained researcher based in Singapore. I specialize in brand strategy, digital marketing, and content development, with experience in building international consumer brands, coordinating cross-functional teams, and launching products. I thrive turning ideas into structured plans, communicating across cultures, and blending creativity with analytical problem-solving in fast-paced environments. My work spans brand storytelling, photography direction, and video concepts that connect with diverse audiences.…I'm Ifeoma Ubby, a Creative Strategist, Entrepreneur, and PhD-trained researcher based in Singapore. I specialize in brand strategy, digital marketing, and content development, with experience in building international consumer brands, coordinating cross-functional teams, and launching products. I thrive turning ideas into structured plans, communicating across cultures, and blending creativity with analytical problem-solving in fast-paced environments. My work spans brand storytelling, photography direction, and video concepts that connect with diverse audiences.

Available to hire

Singapore, Singapore

I’m Ifeoma Ubby, a Creative Strategist, Entrepreneur, and PhD-trained researcher based in Singapore. I specialize in brand strategy, digital marketing, and content development, with experience in building international consumer brands, coordinating cross-functional teams, and launching products.

I thrive turning ideas into structured plans, communicating across cultures, and blending creativity with analytical problem-solving in fast-paced environments. My work spans brand storytelling, photography direction, and video concepts that connect with diverse audiences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

Italian

Fluent

English

Fluent

Igbo

Beginner

Thai

Beginner

Work Experience

Founder & Creative Director at OliveAnkara

January 1, 2018 - Present

Founded and led OliveAnkara, producing and editing 100+ video assets for Instagram and TikTok; directed photoshoots and video shoots across multiple locations (Nigeria, Italy, Thailand); managed end-to-end content pipeline from ideation to final delivery; developed storytelling-driven campaigns for product launches; optimized content for engagement and platform performance.

Founder at OliveAnkara

January 1, 2018 - Present

Built and operated an international consumer brand, leading strategy, content, product launches, supplier coordination, and customer engagement. Managed email marketing, social platforms, campaign planning, e-commerce operations, partnerships, and cross-functional project execution. Produced brand assets and visual content, including storytelling, photography direction, short-form video concepts, and launch communications.

Postdoctoral Fellow at National Cancer Centre Singapore

January 1, 2013 - December 31, 2019

Managed complex research workstreams, data interpretation, documentation, and collaboration with internal and external stakeholders.

PhD Research Fellow at ICGEB, Trieste

January 1, 2008 - December 31, 2012

Developed strong research, reporting, problem-solving, and technical communication skills through doctoral training and publication work.