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I am Iliass El Hamzaoui, a results-driven Business Development & Marketing Specialist with extensive experience in email marketing, automation, and customer engagement. I specialize in Klaviyo and other leading marketing tools to create targeted campaigns, optimize conversion funnels, and improve ROI for clients across multiple industries, including hospitality, e-commerce, food & beverage, SaaS, and real estate. With a strong background in WordPress, Zoho, and Go High Level, I can seamlessly integrate email workflows with websites, CRMs, and sales pipelines. My approach combines data-driven strategy, compelling copy, and clean design to deliver measurable results. I bring 6+ years of international experience working in Morocco, Maldives, Sri Lanka, Dubai, and the Philippines, giving me a global perspective and the ability to adapt campaigns to different markets and audiences.…I am Iliass El Hamzaoui, a results-driven Business Development & Marketing Specialist with extensive experience in email marketing, automation, and customer engagement. I specialize in Klaviyo and other leading marketing tools to create targeted campaigns, optimize conversion funnels, and improve ROI for clients across multiple industries, including hospitality, e-commerce, food & beverage, SaaS, and real estate. With a strong background in WordPress, Zoho, and Go High Level, I can seamlessly integrate email workflows with websites, CRMs, and sales pipelines. My approach combines data-driven strategy, compelling copy, and clean design to deliver measurable results. I bring 6+ years of international experience working in Morocco, Maldives, Sri Lanka, Dubai, and the Philippines, giving me a global perspective and the ability to adapt campaigns to different markets and audiences.

ILIASS EL HAMZAOUI

Brand Strategist, Digital Marketer, Marketing Analyst, +1

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I am Iliass El Hamzaoui, a results-driven Business Development & Marketing Specialist with extensive experience in email marketing, automation, and customer engagement. I specialize in Klaviyo and other leading marketing tools to create targeted campaigns, optimize conversion funnels, and improve ROI for clients across multiple industries, including hospitality, e-commerce, food & beverage, SaaS, and real estate. With a strong background in WordPress, Zoho, and Go High Level, I can seamlessly integrate email workflows with websites, CRMs, and sales pipelines. My approach combines data-driven strategy, compelling copy, and clean design to deliver measurable results. I bring 6+ years of international experience working in Morocco, Maldives, Sri Lanka, Dubai, and the Philippines, giving me a global perspective and the ability to adapt campaigns to different markets and audiences.…I am Iliass El Hamzaoui, a results-driven Business Development & Marketing Specialist with extensive experience in email marketing, automation, and customer engagement. I specialize in Klaviyo and other leading marketing tools to create targeted campaigns, optimize conversion funnels, and improve ROI for clients across multiple industries, including hospitality, e-commerce, food & beverage, SaaS, and real estate. With a strong background in WordPress, Zoho, and Go High Level, I can seamlessly integrate email workflows with websites, CRMs, and sales pipelines. My approach combines data-driven strategy, compelling copy, and clean design to deliver measurable results. I bring 6+ years of international experience working in Morocco, Maldives, Sri Lanka, Dubai, and the Philippines, giving me a global perspective and the ability to adapt campaigns to different markets and audiences.

Available to hire

I am Iliass El Hamzaoui, a results-driven Business Development & Marketing Specialist with extensive experience in email marketing, automation, and customer engagement. I specialize in Klaviyo and other leading marketing tools to create targeted campaigns, optimize conversion funnels, and improve ROI for clients across multiple industries, including hospitality, e-commerce, food & beverage, SaaS, and real estate.

With a strong background in WordPress, Zoho, and Go High Level, I can seamlessly integrate email workflows with websites, CRMs, and sales pipelines. My approach combines data-driven strategy, compelling copy, and clean design to deliver measurable results.

I bring 6+ years of international experience working in Morocco, Maldives, Sri Lanka, Dubai, and the Philippines, giving me a global perspective and the ability to adapt campaigns to different markets and audiences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

French

Fluent

Arabic

Fluent

Work Experience

General Manager at Brothers Holding

January 1, 2024 - September 11, 2025

Directed operations across multiple companies, including The Grilled Brothers, Brothers Catering, and TechVibes; managed over 620 staff members, ensuring operational efficiency and revenue growth; developed and implemented business growth strategies, driving market expansion; led financial planning, budgeting, and performance optimization; spearheaded digital transformation initiatives to boost innovation at TechVibes.

Freelance Business Developer at Dutch Development Company & All Immo Luxury

January 1, 2024 - Present

Create and execute marketing strategies for luxury real estate projects; manage digital marketing, SEO, and social media to drive brand visibility; build and maintain client relationships, generating qualified leads and optimizing sales pipelines; organize high-end promotional events including Open Door Weeks; conduct market research and competitor analysis to refine sales strategies.

Business Development & Marketing Manager at Waldorf Casablanca

January 1, 2024 - Present

Lead business development and marketing strategies to attract high-end clientele; enhance brand visibility and online presence; coordinate high-profile events, conferences, and VIP bookings; build and maintain relationships with corporate clients, event planners, and local businesses; oversee marketing initiatives positioning Waldorf Casablanca as a premier luxury hotel.

Marketing Automation & CRM Specialist at Freelance

January 1, 2023 - Present

Implemented and managed marketing automation using WordPress, Zoho CRM, and Go High Level; designed and optimized lead capture funnels, booking systems, and automated workflows; integrated Zoho Bookings, Google Calendar, and Zoho Calendar to avoid double bookings; customized WordPress websites with SEO optimization and plugin management; set up CRM pipelines, email marketing campaigns, and performance tracking dashboards.

Marketing Manager at The Barnsbury

January 1, 2022 - September 11, 2025

Led marketing campaigns for The Barnsbury Restaurant & Catering and its textile factory; increased brand awareness through digital marketing, content creation, and social media strategies; organized high-profile events to attract premium clientele; directed branding initiatives for the textile division, ensuring cohesive positioning; conducted market research to optimize marketing approaches.