I am a Marketing & Media Manager with experience across digital media, brand strategy and trade marketing in international environments. I drive campaigns that combine creative storytelling with data-driven insights to grow luxury and automotive brands. I excel at coordinating agencies, managing multi-channel campaigns, and turning client briefs into tangible results. I am passionate about delivering measurable outcomes and building strong partnerships with stakeholders.

Imane Alami

I am a Marketing & Media Manager with experience across digital media, brand strategy and trade marketing in international environments. I drive campaigns that combine creative storytelling with data-driven insights to grow luxury and automotive brands. I excel at coordinating agencies, managing multi-channel campaigns, and turning client briefs into tangible results. I am passionate about delivering measurable outcomes and building strong partnerships with stakeholders.

Available to hire

I am a Marketing & Media Manager with experience across digital media, brand strategy and trade marketing in international environments.
I drive campaigns that combine creative storytelling with data-driven insights to grow luxury and automotive brands.

I excel at coordinating agencies, managing multi-channel campaigns, and turning client briefs into tangible results. I am passionate about delivering measurable outcomes and building strong partnerships with stakeholders.

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Language

French
Fluent
English
Fluent
Arabic
Fluent

Work Experience

Digital Media Project Manager at Figaro - Paris, France
January 1, 2020 - December 31, 2021
Led digital media projects and 360° advertising campaigns; coordinated cross-functional teams; optimized digital content and SEO; supported media buying and performance analysis.
Trade Marketing & Digital Account Manager at Figaro - Paris, France
January 1, 2022 - Present
Oversee trade marketing and digital accounts; develop multi-channel campaigns; coordinate agencies; drive brand visibility and client engagement; provide data-driven insights to luxury brands in online/offline environments.
Events Coordinator at KEvents - Casablanca, Morocco
March 1, 2019 - August 31, 2019
Developing client briefs and planning multi-channel campaigns; project management and coordination of 360° advertising campaigns; competitive intelligence on the media sector (online/offline).
Events Project Manager at K Events - Casablanca, Morocco
March 1, 2018 - August 31, 2018
Organising events (product launches, trade fairs). Logistical planning and management. Post-event monitoring and evaluation.
Digital Account Manager at Media Figaro
January 1, 2022 - Present
Managing digital accounts and coordinating multi-channel campaigns for Media Figaro's portfolio; overseeing end-to-end delivery of campaigns and liaising with internal teams.
Digital Media Project Manager at Robert Bosch
January 1, 2020 - December 31, 2021
Led digital media projects, coordinating cross-functional teams to plan and execute media campaigns for Bosch in Paris.
Project Manager at K Events
March 1, 2019 - August 31, 2019
Developed client briefs and planned multi-channel campaigns; project management and coordination of 360° advertising campaigns; conducted competitive intelligence on the media sector (online/offline).
Trade Marketing & Digital Manager / Digital Account Manager / Events Project Manager at Figaro - Paris, France
January 1, 2022 - Present
Lead trade marketing and digital initiatives; manage cross-channel campaigns for luxury brands; coordinate agencies and partners; drive data-driven insights and budget oversight across digital and offline channels.
Events & Campaigns Coordinator at Robert Bosch - Paris, France
March 1, 2019 - August 31, 2019
Coordinated events and campaigns; supported product launches and trade fairs; liaised with stakeholders to ensure smooth execution.
Events & Campaigns Coordinator at K Events – Casablanca, Morocco
March 1, 2018 - August 1, 2019
Developed client briefs and planned multi-channel campaigns; organized product launches and trade fairs; post-event evaluation and reporting.

Education

Specialised Master in Data Marketing & E-Commerce Management at SKEMA Business School, Paris, France
January 1, 2019 - January 1, 2020
Master in Marketing & Sales at Brest Business School, Brest, France
January 1, 2015 - January 1, 2020
Economics & Management at École Nationale d'Économie et de Gestion Settat, Settat, Morocco
January 11, 2030 - January 13, 2026
Master in Data Marketing & E-Commerce Management at SKEMA Business School, Paris, France
January 1, 2019 - January 1, 2020
Master's Degree in Marketing & Communications at Brest Business School, Brest, France
January 1, 2015 - January 1, 2020
Ecole Nationale de Commerce et Gestion at Ecole Nationale de Commerce et Gestion, Settat, Morocco
January 11, 2030 - January 13, 2026
Specialised Master in Data Marketing & E-Commerce Manager at SKEMA Business School
January 1, 2019 - January 1, 2020
Master's Degree in Marketing at Brest Business School
January 1, 2015 - January 1, 2020
École Nationale d'Économie et de Gestion at École Nationale d'Économie et de Gestion
January 11, 2030 - March 4, 2026
at SKEMA Business School, Paris, France
January 1, 2020 - January 1, 2021
at Brest Business School, Brest, France
January 1, 2019 - January 1, 2020
at Ecole Nationale de Commerce et Gestion, Settat, Morocco
January 1, 2015 - January 1, 2020

Qualifications

Soft Skills Certificate
January 11, 2030 - January 13, 2026
Core Skills Certificate
January 11, 2030 - January 13, 2026
Specialised Master in Data Marketing & E-Commerce Manager
January 1, 2019 - January 1, 2020
Master's Degree in Marketing
January 1, 2015 - January 1, 2020

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Retail, Education, Travel & Hospitality