Hi, I’m Ipsita Srivastava, a Senior Game Designer with 5+ years of experience crafting fun, player-focused mobile games. I love turning ideas into working features in Unity, writing quirky characters and surreal stories, and blending narrative with engaging gameplay. I’m known for clear thinking, playful writing, and smooth collaboration with cross-functional teams. I enjoy mentoring junior designers, turning ambiguous briefs into concrete plans, and balancing humor with accessible game systems. I bring initiative, ownership, and a collaborative mindset to every project, delivering polished experiences that resonate with players.

Ipsita Srivastava

Hi, I’m Ipsita Srivastava, a Senior Game Designer with 5+ years of experience crafting fun, player-focused mobile games. I love turning ideas into working features in Unity, writing quirky characters and surreal stories, and blending narrative with engaging gameplay. I’m known for clear thinking, playful writing, and smooth collaboration with cross-functional teams. I enjoy mentoring junior designers, turning ambiguous briefs into concrete plans, and balancing humor with accessible game systems. I bring initiative, ownership, and a collaborative mindset to every project, delivering polished experiences that resonate with players.

Available to hire

Hi, I’m Ipsita Srivastava, a Senior Game Designer with 5+ years of experience crafting fun, player-focused mobile games. I love turning ideas into working features in Unity, writing quirky characters and surreal stories, and blending narrative with engaging gameplay. I’m known for clear thinking, playful writing, and smooth collaboration with cross-functional teams.

I enjoy mentoring junior designers, turning ambiguous briefs into concrete plans, and balancing humor with accessible game systems. I bring initiative, ownership, and a collaborative mindset to every project, delivering polished experiences that resonate with players.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate

Language

English
Fluent
Hindi
Fluent
German
Beginner
Dutch
Beginner

Work Experience

Game Designer at Gameloft
August 1, 2024 - October 22, 2025
Designed game play systems, mini-games, and level content for Applaudy and Applaudy & Friends (Kinder), downloaded by 1M+ users worldwide. Created short-form educational and imaginative narratives for Nations, blending playful storytelling with animal facts in collaboration with Kinder. Structured narrative data in Excel/CSV and implemented in Unity using prefabs and localization-ready tools. Balanced character traits and logic across educational and entertainment content, maintaining a whimsical, non-mean-spirited tone. collaborated cross-functionally with artists, developers, and localization teams to ensure narrative consistency and technical feasibility. Contributed to naming, world building, and dialogue across various titles with a focus on humor, clarity, and logical storytelling.
Design Consultant at Amsterdam University of Applied Sciences
February 1, 2025 - October 22, 2025
Designed a modular design lab focused on usability and inclusion. Developed visuals through storyboarding and created a prototype in Figma, aiding clients in navigating the solutions. Applied strong management skills and agile design practices in overseeing the design and implementation of solutions, ensuring alignment with clients' goals.
Game Design Intern at Electronic Arts
February 28, 2019 - October 22, 2025
Designed match-3 levels with a strong focus on usability and player engagement, utilizing playtesting data to refine the experience. The adoption rate of levels increased by 40%. Conducted extensive research on mobile gaming trends, providing valuable insights that influenced the product design pipeline. Supported the implementation of gameplay features, ensuring a high adoption rate. Designed mini games for the various events and handled the game economy, achieving 1.4M downloads in under a week.
Game Designer at Gameloft
August 1, 2024 - October 22, 2025
Designed gameplay systems, mini-games, and level content for Applaydu and Applaydu & Friends (Kinder), downloaded by 1M+ users worldwide. Created short-form educational and imaginative narratives for Nations, blending playful storytelling with character-driven content. Structured narrative data in Excel/CSV and implemented it in Unity using pre-fabs and localization-ready tools. Balanced character traits and logic across educational and entertainment content, maintaining a whimsical, non-mean-spirited tone. Collaborated cross-functionally with artists, developers, and localization teams to ensure narrative consistency and technical feasibility. Contributed to naming, world-building, and dialogue across various titles with a focus on humor, clarity, and logic. Analyzed KPIs and player data to inform design changes and improve engagement. Trained junior designers on procedural-level design, prototyping methods, and F2P design principles. Designed and implemented engaging game mechanics a
Design Consultant at Amsterdam University of Applied Sciences
February 1, 2025 - October 22, 2025
Designed a modular design lab focused on usability and inclusion. Developed visuals through storyboarding and created a prototype in Figma, aiding clients in navigating solutions. Applied strong management skills and Agile design practices to oversee the design and implementation of solutions, ensuring alignment with clients’ goals across cross-functional teams.
Game Design Intern at Electronic Arts
February 1, 2019 - October 22, 2025
Designed match-3 levels with a strong focus on usability and player engagement, utilizing playtesting data to refine the experience. Adoption rate of levels increased by 40%. Conducted extensive mobile gaming trend research to influence the product design pipeline. Supported the implementation of gameplay features and the game economy, contributing to high adoption rates and early download momentum (1.4M+ downloads in a week).

Education

Master of Design in Digital Game Design at National Institute of Design, India
January 11, 2030 - October 22, 2025
Bachelor of Engineering in Computer Science at Visvesvaraya Technological University, India
January 11, 2030 - October 22, 2025
Master of Design in Digital Game Design at Visvesvaraya Technological University, India
January 11, 2030 - October 22, 2025
Bachelor of Engineering in Computer Science at Visvesvaraya Technological University, India
January 11, 2030 - October 22, 2025

Qualifications

Sandbox Metaverse Test
January 11, 2030 - October 22, 2025
Board Game Design Contest: Studio-Wide Runner-Up
January 11, 2030 - October 22, 2025
Playathon by Head Str eams: Runner-Up, Serious Game Category
January 11, 2030 - October 22, 2025
Global Gameloft Game Jam winner: Market Potential
January 11, 2030 - October 22, 2025
Advertising Awards - Silver/Bronze for high-performing playable video ads
January 11, 2030 - October 22, 2025
Mastering Game Mechanics Bootcamp
October 23, 2025 - September 23, 2025

Industry Experience

Gaming, Media & Entertainment, Software & Internet, Education, Professional Services