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Hi, I’m IQRA FIDA. I’m a social media marketer with 4+ years of experience crafting content and strategies for Instagram, Facebook, TikTok, and Snapchat. I excel at turning insights into monthly content plans, managing brand accounts, and driving organic engagement through authentic brand voices. I’m fluent in English and Urdu, comfortable on camera, and skilled in short-form video and paid campaigns (Meta Ads and TikTok). I’m excited to help brands grow remotely from Pakistan by delivering measurable results and a human, relatable presence online.…Hi, I’m IQRA FIDA. I’m a social media marketer with 4+ years of experience crafting content and strategies for Instagram, Facebook, TikTok, and Snapchat. I excel at turning insights into monthly content plans, managing brand accounts, and driving organic engagement through authentic brand voices. I’m fluent in English and Urdu, comfortable on camera, and skilled in short-form video and paid campaigns (Meta Ads and TikTok). I’m excited to help brands grow remotely from Pakistan by delivering measurable results and a human, relatable presence online.

IQRA FIDA

Content Strategist, Social Media Manager, Digital Marketer, +2

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Hi, I’m IQRA FIDA. I’m a social media marketer with 4+ years of experience crafting content and strategies for Instagram, Facebook, TikTok, and Snapchat. I excel at turning insights into monthly content plans, managing brand accounts, and driving organic engagement through authentic brand voices. I’m fluent in English and Urdu, comfortable on camera, and skilled in short-form video and paid campaigns (Meta Ads and TikTok). I’m excited to help brands grow remotely from Pakistan by delivering measurable results and a human, relatable presence online.…Hi, I’m IQRA FIDA. I’m a social media marketer with 4+ years of experience crafting content and strategies for Instagram, Facebook, TikTok, and Snapchat. I excel at turning insights into monthly content plans, managing brand accounts, and driving organic engagement through authentic brand voices. I’m fluent in English and Urdu, comfortable on camera, and skilled in short-form video and paid campaigns (Meta Ads and TikTok). I’m excited to help brands grow remotely from Pakistan by delivering measurable results and a human, relatable presence online.

Available to hire

Hi, I’m IQRA FIDA. I’m a social media marketer with 4+ years of experience crafting content and strategies for Instagram, Facebook, TikTok, and Snapchat. I excel at turning insights into monthly content plans, managing brand accounts, and driving organic engagement through authentic brand voices.

I’m fluent in English and Urdu, comfortable on camera, and skilled in short-form video and paid campaigns (Meta Ads and TikTok). I’m excited to help brands grow remotely from Pakistan by delivering measurable results and a human, relatable presence online.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Urdu

Fluent

Work Experience

Freelance Social Media Content Creator & Strategist at Remote / Freelance

January 1, 2021 - Present

Managed social media accounts across Instagram, Facebook, and TikTok for multiple clients; built and executed monthly content plans — drove ~30% organic reach growth; created short-form video content (Reels/TikToks) with on-camera and scripted formats; developed brand identities, tone of voice, and repeatable content systems; tracked performance metrics and delivered monthly reports to clients.

Academic Content Writer at Freelance

January 1, 2021 - January 1, 2024

Researched and wrote on behavioral psychology, social sciences, and human behavior; deep niche expertise transferable to lifestyle, health, and wellness brand marketing.

Teaching Professional at Classroom

January 1, 2023 - January 1, 2025

Communicated complex ideas to live audiences — directly transferable to on-camera content.