Digital Designer at TBWA/Media Arts Lab

Lead visual development for Apple’s global marketing campaigns across digital platforms and channels. Contribute to annual Apple product launches by delivering digital campaigns across 10 international markets while balancing global consistency with local cultural relevance. Help scope and plan projects, aligning creative execution with Apple brand standards and strategic goals. Oversee creative development and preparation for client reviews, ensuring concepts are polished, consistent and presentation-ready. Collaborate with producers, copywriters and localization teams to adapt creative work for diverse audiences. Provide feedback and guidance to freelance and junior designers to support effective collaboration and skill growth.

Freelance Art director and Illustrator at The Connected Set

Collaborated with agencies to pitch creative ideas, refine narratives and deliver illustrations, storyboards and art direction for digital and print projects. Art directed and illustrated educational animated film content, contributing character design, visual worlds and storytelling frameworks for young audiences. Created storyboards and illustrations for animated explainer campaigns.

Art Director and Illustrator (Freelance) at Studio La Plage

Freelance art direction and illustration support for agency and client projects, contributing to visual development, storytelling and campaign-ready creative assets across digital and print deliverables.

Digital Designer at TBWA/Media Arts Lab

• Lead the design for Apple’s global campaigns, ensuring visual excellence across various platforms and channels. • Play a key role in annual Apple product launches, delivering digital campaigns across 10 international markets, adapting to cultural and linguistic nuances to ensure global consistent with local relevance. • Actively contributing to the scoping and planning of each project, aligning creative execution with Apple’s brand standards and strategic goals. • Oversee creative development and preparation for client reviews, ensuring concepts are polished, consistent and presentation-ready. • Collaborate closely with producers, copywriters and localization teams to adapt creative work for diverse audiences, ensuring each execution remains on-brand and visually engaging. • Guide freelance and junior designers through feedback and collaboration, ensuring they can contribute effectively while growing their skills.

Art Director and Illustrator (Freelance) at Particle 6 Production

Freelance creative contributions for production work, including illustration and visual storytelling support such as storyboards and art direction for digital/print outputs.

Illustrator | Storyboard Artist | Art director at Freelancer

Collaborated with agencies to pitch creative ideas, refine narratives and delivered illustrations, storyboards, and art direction for a broad range of digital and print projects. Client: Johnson & Johnson Agency: la Plage Studio • Developed a series of illustrations for an explainer video animation. Maintained brand consistency by following the visual guidelines, while communicating the intent of the animation through clear and engaging visuals. Client: BBC Teach Agencies: The Connected Set Production and Particle6 Production • Art directed and illustrated for a series of animated educational films aimed at young learners, bringing characters and environments to life while ensuring a cohesive visual narrative. Client: Amazon Web Services Agency: La Plage Studio • Developed storyboards and illustrations for an explainer video. Tackled the challenge of simplifying technical content using a minimalist vector style.