Hi, I’m Isabela Monique Samson Madero, an Illustrator and Graphic Designer based in Manila, Philippines. I’ve collaborated with Altenew, Best Buddies Benilde, Baby Mama PH, and other brands to craft vibrant visuals and engaging storytelling through art and design. I love turning ideas into playful, narrative artwork and I enjoy sharing processes with fellow creators. I regularly work with tools like Adobe Illustrator, Procreate, and Photoshop to bring concepts to life and explore new media.

Isabela Madero

Hi, I’m Isabela Monique Samson Madero, an Illustrator and Graphic Designer based in Manila, Philippines. I’ve collaborated with Altenew, Best Buddies Benilde, Baby Mama PH, and other brands to craft vibrant visuals and engaging storytelling through art and design. I love turning ideas into playful, narrative artwork and I enjoy sharing processes with fellow creators. I regularly work with tools like Adobe Illustrator, Procreate, and Photoshop to bring concepts to life and explore new media.

Available to hire

Hi, I’m Isabela Monique Samson Madero, an Illustrator and Graphic Designer based in Manila, Philippines. I’ve collaborated with Altenew, Best Buddies Benilde, Baby Mama PH, and other brands to craft vibrant visuals and engaging storytelling through art and design.

I love turning ideas into playful, narrative artwork and I enjoy sharing processes with fellow creators. I regularly work with tools like Adobe Illustrator, Procreate, and Photoshop to bring concepts to life and explore new media.

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Language

English
Advanced

Work Experience

Creative Designer Associate at Altenew, LLC
June 1, 2022 - November 21, 2025
Created graphics and social media collateral; designed the Seasonal Blooms Project Kit and web banners; contributed to branding for clients including Hydro Flask, Hedgren, PMBSSI, and Lake Hall.
Art Director at Catapel
January 1, 2017 - November 21, 2025
Directed visual concepts; produced children’s book illustrations (2017), tattoo designs (2021), and logo designs (Dec 2024–Jan 2025).
Creatives Associate at Best Buddies Benilde
December 31, 2020 - December 31, 2020
Member and Creatives Associate responsible for design tasks and creative support (2017–2020).
Marketing Associate at Best Buddies Benilde
December 31, 2021 - December 31, 2021
Marketing and communications support; produced graphics and collaterals for campaigns (2020–2021).
Vice President of External Affairs at Best Buddies Benilde
December 31, 2021 - December 31, 2021
Led external affairs, events, and communications; part of leadership team (2021).
Sign Decorator / Designer at Baby Mama PH
April 27, 2022 - April 27, 2022
Designed floral stamps, dies, stencils, and 3D embossing folders; created the first Paint-A-Flower stamp 'Poppy' (best-selling in 2020); designed 2 floral 3D embossing folders (2021).
Book Illustrator at Self-initiated / Various Projects
December 31, 2022 - December 31, 2022
Illustrated children’s books including 'A Girl Called Strange and A Boy Called Slow' (Remastered); contributed to other children’s book illustrations (2015–2016).
Logo Designer at Greenery (commissioned by brand and friend)
January 31, 2025 - January 31, 2025
Logo design commissions; December 2024 to January 2025.
Book Cover Illustrator at Healer (Devotional)
December 31, 2022 - December 31, 2022
Book cover illustration for devotional 'Healer' (2022).
Creatives Associate at Best Buddies Benilde
January 1, 2017 - December 31, 2020
Contributed to creative campaigns and events; collaborated on All Things Floral with Isabela S. Madero.
Marketing Associate at Best Buddies Benilde
January 1, 2020 - December 31, 2021
Managed marketing initiatives and external communications.
Sign Decorations Designer at Baby Mama PH
May 8, 2020 - April 27, 2022
Designed sign decorations; created stamps, dies, stencils, 3D embossing folders, decals; taught Doodling 101; produced floral illustrations and educational materials; developed the first Paint-A-Flower stamp 'Poppy' (best-seller in 2020) and two floral-inspired 3D embossing folders (best-sellers in 2021).
Book Illustrator at Independent projects
January 1, 2015 - January 1, 2016
Illustrations for A Girl Called Strange and A Boy Called Slow (Remastered) — Children’s Book Illustrations.
Logo Designer at Greenery Brand (and friend)
December 1, 2024 - January 31, 2025
Logo designs commissioned by the brand Greenery and a friend.

Education

Bachelor of Arts in Multimedia Arts at De La Salle - College of Saint Benilde
August 1, 2017 - April 30, 2020
Bachelor of Arts in Multimedia Arts at De La Salle - College of Saint Benilde
August 1, 2017 - April 30, 2020

Qualifications

Adobe InDesign
January 11, 2030 - November 21, 2025
GRAPHIKA Manila Online 2021 Certificate of Attendance
February 6, 2021 - February 7, 2021
VAYA International Music Fall Festival 2021 – Most Outstanding Senior Classical Voice Performer
November 1, 2021 - November 30, 2021
Certificate of Attendance - GRAPHIKA MANILA Online 2021
February 6, 2021 - February 7, 2021
Adobe InDesign
January 11, 2030 - January 21, 2026

Industry Experience

Media & Entertainment, Education, Professional Services, Software & Internet, Retail