A highly motivated and driven individual with experience as a Digital, Social Media and Growth Marketing Manager. Self-motivation, determination and creativity is the key in my eyes. Throughout my marketing experience, my mission is to always deliver creative and successful digital marketing campaigns and strategies. What I absolutely love about my job is seeing the inside of so many businesses as each are unique with different goals inspiring me to exceed my limits and drive results. I have hands-on experience from managing a team to marketing campaigns while delivering profitable growth to target and budget. As a creative and forward-thinking Growth Marketer, I've conceptualized, developed & executed various well-thought-out growth strategies. I've also driven brand awareness, visibility, engagement, website traffic & lead capturing through diverse digital channels (Facebook, Instagram, Twitter & LinkedIn). I'm passionate about keeping up with the ever-changing digital environment, latest trends & emerging technologies. As I always say marketing is mainly the reason that a business either sinks or swims within today’s competition. * Digital Marketing | Social Media Marketing * Paid campaigns * Growth Marketing * Advertising | Performance Marketing * PR | Branding | Online Reputation | Crisis Management * Copywriting | Content Writing | Blogging

Isabella Ioannou

A highly motivated and driven individual with experience as a Digital, Social Media and Growth Marketing Manager. Self-motivation, determination and creativity is the key in my eyes. Throughout my marketing experience, my mission is to always deliver creative and successful digital marketing campaigns and strategies. What I absolutely love about my job is seeing the inside of so many businesses as each are unique with different goals inspiring me to exceed my limits and drive results. I have hands-on experience from managing a team to marketing campaigns while delivering profitable growth to target and budget. As a creative and forward-thinking Growth Marketer, I've conceptualized, developed & executed various well-thought-out growth strategies. I've also driven brand awareness, visibility, engagement, website traffic & lead capturing through diverse digital channels (Facebook, Instagram, Twitter & LinkedIn). I'm passionate about keeping up with the ever-changing digital environment, latest trends & emerging technologies. As I always say marketing is mainly the reason that a business either sinks or swims within today’s competition. * Digital Marketing | Social Media Marketing * Paid campaigns * Growth Marketing * Advertising | Performance Marketing * PR | Branding | Online Reputation | Crisis Management * Copywriting | Content Writing | Blogging

Available to hire

A highly motivated and driven individual with experience as a Digital, Social Media and Growth Marketing Manager. Self-motivation, determination and creativity is the key in my eyes. Throughout my marketing experience, my mission is to always deliver creative and successful digital marketing campaigns and strategies. What I absolutely love about my job is seeing the inside of so many businesses as each are unique with different goals inspiring me to exceed my limits and drive results.

I have hands-on experience from managing a team to marketing campaigns while delivering profitable growth to target and budget. As a creative and forward-thinking Growth Marketer, I’ve conceptualized, developed & executed various well-thought-out growth strategies. I’ve also driven brand awareness, visibility, engagement, website traffic & lead capturing through diverse digital channels (Facebook, Instagram, Twitter & LinkedIn).

I’m passionate about keeping up with the ever-changing digital environment, latest trends & emerging technologies. As I always say marketing is mainly the reason that a business either sinks or swims within today’s competition.

  • Digital Marketing | Social Media Marketing
  • Paid campaigns
  • Growth Marketing
  • Advertising | Performance Marketing
  • PR | Branding | Online Reputation | Crisis Management
  • Copywriting | Content Writing | Blogging
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Experience Level

Language

English
Fluent
Greek, Modern
Fluent

Work Experience

Growth Marketing & Social Media Manager at Com 2go Group
September 1, 2021 - February 28, 2022
Led Growth Marketing and Social Media for Com 2go Group, executing data-driven campaigns across Instagram, Facebook, LinkedIn and TikTok. Conducted regular competitor research and collaborated with Product and Marketing teams to define growth strategies that supported revenue goals. Analyzed performance data to identify opportunities for improvement and presented recommendations and KPI-focused reports to executives. Conceived and executed a broad range of content campaigns to educate and engage audiences, including A/B testing with different content variants, and tracked engagement, follower growth, and conversion metrics to optimize results. Managed social media calendars and accounts, developed and executed a cohesive social media strategy, grew a loyal follower base, and increased engagement through targeted campaigns and community management. Created and managed content across platforms, used Meta Business Suite for scheduling and analytics, monitored performance metrics and adjus
Promotions/Marketing at Com 2go Group
September 1, 2019 - March 31, 2020
Member of the business development office, managing accounts, offering client services, and supporting the digital account manager. Evaluated digital marketing strategies and contributed to social media management and content writing. Assisted planning and executing campaigns, prepared client reports, and maintained relationships with clients and vendors. Coordinated with internal teams to streamline processes and maximize ROI.

Education

Master of Arts in Digital Media, Communication & Journalism at Aristotle University of Thessaloniki
January 1, 2018 - January 1, 2020
Bachelor of Tourism, Leisure & Events Management at University of Nicosia
January 1, 2013 - January 1, 2017
Senior Secondary School at Senior School
January 11, 2030 - January 1, 2013

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Education